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About Startup Highway

Startup Highway, an accelerator and incubator program founded in 2011, is based in Vilnius, Lithuania. With a presence in 5 countries, it has supported around 11 startups in sectors like Enterprise Applications, Retail. As of Jul 2026, Startup Highway has witnessed 2 portfolio exits. Most notable companies in its portfolio include Planner 5D, Devtodev and Sellfy. The program primarily supports Seed startups based in United States. Its latest investment was a $168K Seed round in Funderful on Sep 20, 2016.
Key Metrics
Founded Year
2011
Location
Vilnius, Lithuania
Portfolio Companies
Sectors of Investment
Stages of Investment
Seed
Locations of Investment

Startup Highway's List of Top Investments

Startup Highway has a portfolio of 11 companies. Their most notable investmentis in FunderfulTheir portfolio spans across Lithuania, United States, Latvia and 2 more locations. They have invested in Enterprise Applications, Retail, Consumer and 3 other sectors, across stages such as Seed stage. Here is the list of top investments by Startup Highway:
Planner 5D is a web-based landscape and interior design tool for amateurs. Users can create detailed home plans and interior designs from a library of designs and ideas. The users can select from among the designs and design floor plans/ideas. Also provides 3D rendering and visualization features with the tool. Provides both mobile and web-based application

Key facts about Planner 5D

devtodev provides real-time analytics solution for enterprises to improve mobile and web application performance by engaging customers, choosing right advertising channels, enhancing user retention etc. The pricing options are based on the number of features available: Pro and Lite. Some of the customers are CTIGames, datcroft games, planner 5D etc.

Key facts about Devtodev

  • Founded Year: 2013
  • Location: Vilnius (Lithuania)
  • Stage: Acquired
  • Employee Count: 32 as on May 31, 2026
  • Investors: IMI.VC and Startup Highway
  • Highlight: Acquired
Sellfy provides a simple and easy solution in the form of an e-commerce platform to sell digital products by self-publishers. Sellfy allows creators of digital content - e-books, comics, design assets, music, video or any type of digital file - to sell their goods by opening a storefront on Sellfy or adding buy buttons to their own website, blog or social media profile. In addition to eCommerce platform, Sellfy offers smart and agile tools to enhance sales and promote products via social media.They take care of digital product storage, delivery and payments.

Key facts about Sellfy

  • Founded Year: 2011
  • Location: Riga (Latvia)
  • Annual Revenue: €0 - €1M as on Dec 31, 2015
  • Stage: Seed
  • Employee Count: 32 as on May 31, 2026
  • Investors: Startup Highway and 1 Other
  • Latest Funding Round: Angel, Jun 15, 2012, $*****
Funderful provides online fundraising tools to universities, nonprofit organizations. Its solution features creative themes, campaign sharing, milestone challenges, pool prizes, and social media campaigning. Notable clients include Wolfson College, The Rhodes Trust, London Business School, Keble College etc.

Key facts about Funderful

Mobofree is a mobile first social marketplace in Nigeria. It initially focused on featured phones customer experience (as smartphone penetration is Africa is still under 10%) and has since optimize its mobile web version for smartphones also. It allow its African users to buy, sell and swap stuff between friends and community members. Users can also check background of buyers/sellers (ratings, common friends, history, etc.) and can negotiate online via chatting, private messaging and other internal communication tools.

Key facts about MoboFree

Startup Highway's Investments by Stage

Startup Highway has made 3 investments in Seed stage with an average round size of $168K.

Startup Highway's Investments by Sector

Startup Highway has a diverse portfolio, with companies operating in the Business Services, Enterprise Applications and Retail. Notably, it has invested in 8 Tech companies, 6 Software companies, 4 Consumer (B2C) companies and at least 4 companies focusing on Enterprise (B2B).
Here are Startup Highway's investments by sector:
Sector
No. of Investments
Business Services
1
Enterprise Applications
1
Retail
1
Breakdown of Startup Highway's investments by sectorsBusiness Services (1)Enterprise Applic... (1)
Note: We have considered here, only first round of investments

Startup Highway's Investments by Geography

Startup Highway has made most investments in United States (2), followed by Latvia where it has made 1 investment.
Here are Startup Highway's investments by geography:
Country
No. of Investments
United States
2
Latvia
1
Breakdown of Startup Highway's investments by countriesUnited States (2)Latvia (1)
Note: We have considered here, only first round of investments

Startup Highway's recent investments

Startup Highway has not made any investment in 2026 so far.
Here are the most recent investments by Startup Highway:
Date
Company
Location
Round Details
Round Amount
Co-Investors
Sep 20, 2016
United States
Seed
4044
-
Nov 01, 2011
Latvia
Seed
8964
-
Oct 15, 2011
United States
Seed
8216
-

Acquired companies in Startup Highway's Portfolio

2 companies from Startup Highway's portfolio have been acquired. The most recent acquisition was Devtodev in Nov 2023 by AppsFlyer for $*****.
Here are Startup Highway's portfolio companies that got acquired most recently:
Company
Acquisition Date
First Invested on
First Round of Investment
Round Size
Nov 08, 2023
-
-
1830
Feb 08, 2019
Sep 20, 2016
Seed
6093

Co-investors of Startup Highway

Over the past 15 years, 4 investors have co-invested in Startup Highway's portfolio companies. This includes funds and angels.

  • Invested after Startup HighwayA total of 4 investors have invested in Startup Highway's portfolio after their investments. Top Investors include Sten Tamkivi (1 company) and Wiser Financial Advisors (1 company).

FAQs about Startup Highway

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