When was 2Morrow founded?

2Morrow was founded in 2011 and raised its 1st funding round 3 years after it was founded.

Where is 2Morrow located?

2Morrow is headquartered in Kirkland, United States.

How many employees does 2Morrow have?

As of Mar 31, 2026, the latest employee count at 2Morrow is 34.

Is 2Morrow a funded company?

2Morrow is a funded company, having raised a total of $4.5M across 9 funding rounds to date. The company's 1st funding round was a $***** Grant (prize money) round, raised on Apr 21, 2014.

When was the latest funding round of 2Morrow?

2Morrow's latest funding was a $***** Grant (prize money) round on Sep 19, 2024, with participation from 1 investor. Its primary sector is Disease Self Management. In United States, the Disease Self Management sector has seen $630M in funding in 2026 to date.

Where does 2Morrow rank among its competitors?

2Morrow ranks 1st amongst 45 active competitors, of which 5 are funded. It stands 3rd in terms of total funding among its competitors. The most recent competitor to raise funding was 2Morrow, which secured $400K in Sep, 2024.

Who are the top competitors of 2Morrow?

2Morrow's top competitors include Kwit, QuitSure and Vincere Health. Among them, 2Morrow secured the most recent funding round in September, 2024.

2Morrow - 2026 Company Profile, Team, Funding & Competitors

2Morrow is a series A company based in Kirkland (United States), founded in 2011 by Brandon Masterson and Jo Masterson. It operates as an App based smoking cessation program. 2Morrow has raised $4.5M in funding from Washington Research Foundation. The company has 45 active competitors, including 5 that are funded. Its top competitors include companies like Kwit, QuitSure and Vincere Health.

Company Details

2Morrow offers an evidence-based smoking cessation program, SmartQuit that aims at improving the odds of quitting and can be used with or without nicotine replacement therapy. The program is delivered via a smartphone app.

Website: www.2morrowinc.com/
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Key Metrics

Founded Year

2011

Location

Kirkland, United States

Stage

Series A

Total Funding

$4.5M in 9 rounds

Latest Funding Round

Grant (prize money), Sep 19, 2024, $*****

Investors

Washington Research Foundation & 10 more

Ranked

1^st among 45 active competitors

Employee Count

34 as on Mar 31, 2026

Similar Companies

Kwit & 51 more

View 2Morrow's full profile

2Morrow is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
2MORROW, INC. CIN: 5240058 , United States, Active		-	12 (As on Dec 31, 2021)	-

2Morrow has raised a total funding of $4.5M over 9 rounds. Its first funding round was on Apr 21, 2014. Its latest funding round was a Grant (prize money) round on Sep 19, 2024 for $*****. 1 investor participated in its latest round. 2Morrow has 11 institutional investors.

Here is the list of recent funding rounds of 2Morrow:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Sep 19, 2024	3552292	Grant (prize money)	7632188	1316198	1250170	4459187
Jan 10, 2023	4665041	Grant (prize money)	9222056	5727614	6251384	NIH
May 01, 2021	5008561	Grant (prize money)	5804093	4809689	6789931	HHS

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View details of 2Morrow's funding rounds and investors

The founders of 2Morrow are Brandon Masterson and Jo Masterson.

Here are the details of 2Morrow's key team members:

Brandon Masterson: COO & Co-Founder of 2Morrow.
Jo Masterson: Chief Executive Officer & Co-founder of 2Morrow.

View details of 2Morrow's Founder profiles and Board Members

2Morrow's employee count trend

2Morrow has 34 employees as of Mar 26. Here is 2Morrow's employee count trend over the years:

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Top competitors of 2Morrow include Kwit, QuitSure and Vincere Health. Here is the list of Top 10 competitors of 2Morrow, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	2Morrow 2011, Kirkland (United States), Series A	App based smoking cessation program	$4.5M	Zelkova Ventures, Alliance of Angels & 9 others	50/100
2nd	Kwit 2012, Strasbourg (France), Seed	Provider of an app for managing smoking addiction	$1.57M	Kima Ventures, Caisse D Epargne & 4 others	48/100
3rd	QuitSure 2020, Mumbai (India), Unfunded	Provider of personalized quit smoking application	-	-	48/100
4th	Vincere Health 2019, Boston (United States), Seed	Provider of a mobile app to manage smoking addiction	$4.75M	Flare Capital Partners, SixThirty & 16 others	44/100
5th	Finito 2022, Cremorne (Australia), Unfunded	Provider of application offering hypnotherapy session for smoking de-addiction	-	-	39/100
6th	Quit Smoking 2021, Paris (France), Unfunded	Mobile-based app providing hypnosis program for smoking de-addiction	-	-	39/100
7th	Smoke Free 2013, London (United Kingdom), Unfunded	Mobile application to quit smoking	-	-	38/100
8th	Digital Therapeutics 2015, London (United Kingdom), Series B	App offering behavior therapy for smoking cessation	$23.6M	-	38/100
9th	Smoker Reducer 2011, United States, Deadpooled	Mobile-based application for reducing smoking	-	-	31/100
10th	KLAVA Innovation 2021, Paris (France), Seed	Developer of digital therapeutics for addictive disorders	$1.08M	Angels' Bay Invest	28/100