When was Abound founded?

Abound was founded in 2019 and raised its 1st funding round 1 year after it was founded.

Where is Abound located?

Abound is headquartered in New York City, United States. It is registered at 16 Great Queen Street Covent Garden London.

How many employees does Abound have?

As of Aug 31, 2026, the latest employee count at Abound is 22.

Is Abound a funded company?

Abound is a funded company, having raised a total of $59.6M across 2 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Dec 18, 2020.

When was the latest funding round of Abound?

Abound's latest funding was a $***** Series B round on Nov 03, 2021, with participation from 5 investors. Its primary sector is B2B E-Commerce. In United States, the B2B E-Commerce sector has seen $96.5M in funding in 2026 to date.

Where does Abound rank among its competitors?

Abound ranks 7th amongst 44 active competitors, of which 5 are funded. It stands 3rd in terms of total funding among its competitors. The most recent competitor to raise funding was ONDC, which secured $23.1M in May, 2026.

Who are the top competitors of Abound?

Abound's top competitors include VTEX, Trace One and ONDC. Among them, ONDC secured the most recent funding round in May, 2026.

Abound - 2026 Company Profile, Funding, Competitors & Financials

Abound is a series B company based in New York City (United States), founded in 2019. It operates as an Online B2B platform for multi-category products. Abound has raised $59.6M in funding from investors like Left Lane Capital, The D. E. Shaw Group and RiverPark Ventures. The company has 44 active competitors, including 5 funded and 5 that have exited. Its top competitors include companies like VTEX, Trace One and ONDC.

Company Details

Online B2B platform for multi-category products. Its product offerings include fashion & accessories, beauty & health care products, home & living care products, food & beverages, pet care products, and more.

Website: helloabound.com
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Registered Address: 16 Great Queen Street Covent Garden London

Key Metrics

Founded Year

2019

Location

New York City, United States

Stage

Series B

Total Funding

$59.6M in 2 rounds

Latest Funding Round

Series B, Nov 03, 2021, $*****

Investors

Left Lane Capital & 6 more

Ranked

7^th among 44 active competitors

Employee Count

22 as on Aug 31, 2026

Similar Companies

VTEX & 34 more

View Abound's full profile

Abound is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
Abound Limited CIN: 12436223 , United Kingdom, Active	Dec 31, 2019	-	3 (As on Dec 31, 2020)

Abound has raised a total funding of $59.6M over 2 rounds. Its first funding round was on Dec 18, 2020. Its latest funding round was a Series B round on Nov 03, 2021 for $*****. 5 investors participated in its latest round. Abound has 7 institutional investors.

Here is the list of recent funding rounds of Abound:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Nov 03, 2021	4427499	Series B	9381550	7141759	4126732	3168656
Dec 18, 2020	4919289	Series A	9345756	4036136	Left Lane Capital	RiverPark Ventures & 2 more

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View details of Abound's funding rounds and investors

Abound's employee count trend

Abound has 22 employees as of Aug 26. Here is Abound's employee count trend over the years:

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Top competitors of Abound include VTEX, Trace One and ONDC. Here is the list of Top 10 competitors of Abound, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	VTEX 2000, New York City (United States), Public	Provider of SaaS-based collaborative commerce solutions for brands and retailers	$365M	Lone Pine Capital, Riverwood Capital & 8 others	77/100
2nd	Trace One 2001, Boston (United States), Acquired	PLM and compliance SaaS solutions for food, cosmetics, and chemical industries	$6.4M	Draper Esprit, TempoCap & 6 others	62/100
3rd	ONDC 2021, Delhi (India), Series D	Network facilitating interoperability between digital commerce applications and service providers	$46M	Bank of India, RBL Bank & 17 others	61/100
4th	NuORDER 2011, Los Angeles (United States), Acquired	Provider of B2B commerce platform solutions for brands and retailers	$71M	Brighton Park Capital, Upfront Ventures & 17 others	60/100
5th	Inex One 2018, Stockholm (Sweden), Seed	Provider of software for managing research calls and survey projects	$3M	J12, Advent International & 12 others	50/100
6th	Intershop 1992, Jena (Germany), Public	Provider of B2B e-commerce platform with AI-powered commerce intelligence	-	Daniel Gutenberg, NeueCapital & 1 others	47/100
7th	Abound 2019, New York City (United States), Series B	Online B2B platform for multi-category products	$59.6M	RiverPark Ventures, Left Lane Capital & 5 others	42/100
8th	Techsembly 2019, Singapore (Singapore), Acquired	Platform offering cross border marketplace SaaS solution for hospitality and eCommerce	$1.37M	SuperSeed, Hezar Ventures	40/100
9th	Foundation 2022, Bellevue (United States), Seed	Tech-enabled platform offering multi-category solutions for the enterprise	$3M	Founders' Co-op, Upside Partnership & 2 others	32/100
10th	Baia Group 2020, London (United Kingdom), Funding Raised	Platform offering crowd-sourced collaborative commerce for businesses	-	Launch Africa, Antler	29/100