Affirm - About the company
Affirm is a public company based in San Francisco (United States), founded in 2012 by Max Levchin. It operates as a Provider of point of sale financing solutions for consumers and merchants. Affirm has raised $1.22B in funding from investors like Founders Fund, GIC and Lightspeed Venture Partners. The company has 58 active competitors, including 14 funded and 16 that have exited. Its top competitors include companies like Klarna, Square and Afterpay.
Sectors and market segments that Affirm operate in
Affirm serves in the FinTech market segments.The primary business model of Affirm are:Company Details
Provider of point of sale financing solutions for consumers and merchants. It facilitates payment plans with transparent terms and no hidden fees. The company provides options for consumers to pay over time at various retailers. It offers a mobile application and browser extension to manage payments.
- Website
- www.affirm.com/
- Email ID
- *****@affirm.com
- Registered Address
- 5067 SANBUSCO CT NE, RIO RANCHO, NM 87144
Key Metrics
Founded Year
2012
Location
San Francisco, United States
Stage
Public
Total Funding
$1.22B in 10 rounds
Latest Funding Round
Investors
Ranked
1st among 58 active competitors
Annual Revenue
$1B+ as on Jun 30, 2025
Employee Count
3,156 as on Jul 31, 2026
Exit Details
Public
Legal entities associated with Affirm
Affirm is associated with 7 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
Affirm, Inc. CIN: 19586999 , United States, Active | Jan 15, 2004 | - | 2206 (As on Jun 30, 2025) | - |
ROSE HILL RANCH, INC. CIN: 4299335 , United States, Active | Sep 24, 2012 | - | - | - |
FARA2020 COMPANY INC CIN: 5801783 , United States, Active | Jul 31, 2020 | - | - | - |
AFFIRM HOLDINGS, INC. CIN: 1820953 , United States, Active | Jun 11, 2019 | $1B+ (As on Jun 30, 2025) | - | - |
Affirm, Inc. CIN: 32066249858 , United States, Active | Feb 14, 2018 | - | - | - |
MAGIC NAV SRL CIN: 6398020 , Romania, Active | - | - | - | |
Affirm, Inc. CIN: 455413534 , United States, Active | Dec 31, 2011 | - | 1619 (As on Dec 31, 2024) | - |
Affirm's IPO details
Affirm got listed on Jan 13, 2021.
Click here to take a look at Affirm's IPO in detail
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Affirm's funding and investors
Affirm has raised a total funding of $1.22B over 10 rounds. Its first funding round was on Jun 09, 2014. Its latest funding round was a Series G round on Sep 17, 2020 for $500M. 8 investors participated in its latest round. Affirm has 44 institutional investors and 1 angel investor.
Here is the list of recent funding rounds of Affirm:
Filter this list
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Sep 17, 2020 | $500M | Series G | - | - | ||
Jun 19, 2020 | $250M | Conventional Debt | - | - | - | - |
Apr 03, 2019 | $300M | Series F | - | - |
View details of Affirm's funding rounds and investors
Affirm's founders and board of directors
Founder? Claim ProfileHere are the details of Affirm's key team members:
- Max Levchin: Co-Founder & CEO of Affirm. They are also an angel investor in 1 startup.Contact Info: 1 email address
- Hernany Martinez: CEO of Affirm.
View details of Affirm's Founder profiles and Board Members
Affirm's employee count trend
Affirm has 3,156 employees as of Jul 26. Here is Affirm's employee count trend over the years:
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Affirm's Competitors and alternates
Top competitors of Affirm include Klarna, Square and Afterpay. Here is the list of Top 10 competitors of Affirm, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Affirm 2012, San Francisco (United States), Public | Provider of point of sale financing solutions for consumers and merchants | $1.22B | 86/100 | |
2nd | Developer of an online platform for point-of-sale financing | $4.19B | 85/100 | ||
3rd | Square 2009, San Francisco (United States), Public | Provider of integrated point of sale and business management solutions | $520M | 84/100 | |
4th | Provider of buy now, pay later services with flexible options | $35.4M | 81/100 | ||
5th | Sunbit 2016, Los Angeles (United States), Series D | Online platform for point of sale financing | $159M | 77/100 | |
6th | Sezzle 2016, Minneapolis (United States), Acquired | Online platform for point of sale financing | $17.5M | 76/100 | |
7th | Provider of an online platform for point-of-sale financing | - | 76/100 | ||
8th | Snap Finance 2012, Salt Lake City (United States), Series B | Provider of merchandise financing through partner stores | $30.1M | 75/100 | |
9th | Katapult 2014, New York City (United States), Public | Provider of an online lending platform for point-of-sale financing | - | 74/100 | |
10th | Uplift 2014, Sunnyvale (United States), Acquired | Provider of a point of sale financing solution for travel bookings | $695M | 70/100 |
Looking for more details on Affirm's competitors? Click here to see the top ones
Affirm's Investments and acquisitions
Affirm has made 8 investments in companies including NYDIG and Imprint. Affirm has also acquired 4 companies including Returnly and PayBright.Here is the list of investments & acquisitions:
Filter this list
Date of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Dec 14, 2021 | Investments | 2017 | New York City (United States) | |
Nov 15, 2021 | Investments | 2020 | New York City (United States) | |
Oct 04, 2021 | Investments | 1999 |
See all investments and acquisitions by Affirm
Reports related to Affirm
Here is the latest report on Affirm's sector:
News related to Affirm
Media has covered Affirm for a total of 104 events in the last 1 year, 49 of them have been about company updates and 35 about partnerships.
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Airwallex Partners with Affirm to Offer Pay-Over-Time Options to US ShoppersPYMNTS.com•Aug 14, 2026•Affirm, Airwallex
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Affirm partners with Amazon to offer installment payments for Amazon Business customersFintechinshorts•Jul 21, 2026•Amazon, Affirm
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Affirm expands to Bed Bath & Beyond brands at checkoutStocktitan•Jul 01, 2026•Bed Bath & Beyond, Affirm
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BNPL Fintech Affirm Partners with Backcountry to Offer Flexible PaymentsCrowdfund Insider•Jun 25, 2026•Backcountry, Affirm
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Stripe and Affirm Expand Buy Now, Pay Later Partnership to UK MarketThe Fintech Times•Jun 04, 2026•Affirm, Stripe, Lloyds Bank, Lloyd’s
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Coralogix Secures $200M Series F FundingMassinvestor•Jun 03, 2026•CPP Investments, Advent International, Coralogix, Greenfieldcapital and 6 others
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