American Golf - About the company
American Golf is an acquired company based in Warrington (United Kingdom), founded in 1986. It operates as a Retailer of golf equipment and apparel, offering custom fitting services. The company has 1046 active competitors, including 49 funded and 90 that have exited. Its top competitors include companies like Dick's Sporting Goods, Evolucion Innovations and Netshoes.
Company Details
Retailer of golf equipment and apparel, offering custom fitting services. It provides a wide selection of golf clubs, clothing, shoes, balls, bags, GPS devices, trolleys, and accessories. The company also offers personalized golf products and facilitates trade-ins of used clubs. Additionally, it provides golf fitting services to tailor equipment to individual needs and preferences. Other services include arranging golf holidays and offering expert game reviews.
- Website
- www.americangolf.co.uk/en/
- Email ID
- *****@americangolf.co.uk
- Registered Address
- 1ST FLOOR WESTBROOK HOUSE,WESTBROOK,WARRINGTON,CHESHIRE,ENGLAND,WA5 8UH
Key Metrics
Founded Year
1986
Location
Warrington, United Kingdom
Stage
Acquired
Investors
Ranked
31st among 1046 active competitors
Employee Count
582 as on Sep 30, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by Endless (Oct 12, 2018)
Legal entities associated with American Golf
American Golf is associated with 2 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Reports |
|---|---|---|---|---|
AMERICAN GOLF (TRADING) LTD CIN: 0730.553.817 , Belgium, Active | May 08, 2019 | - | - | - |
AMERICAN GOLF (TRADING) LIMITED CIN: 11282323 , United Kingdom, Active | Mar 28, 2018 | £100M - £500M (As on Jan 26, 2025) | - |
American Golf's acquisition details
American Golf got acquired by Endless on Oct 12, 2018.
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American Golf's funding and investors
American Golf is a funded company. American Golf has 1 institutional investor.
View details of American Golf's funding rounds and investors
American Golf's founders and board of directors
Founder? Claim ProfileAmerican Golf's employee count trend
American Golf has 582 employees as of Sep 26. Here is American Golf's employee count trend over the years:
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American Golf's Competitors and alternates
Top competitors of American Golf include Dick's Sporting Goods, Evolucion Innovations and Netshoes. Here is the list of Top 10 competitors of American Golf, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | ![]() Dick's Sporting Goods 1948, Pittsburgh (United States), Public | Retailer of sports goods and accessories | - | 78/100 | |
2nd | Evolucion Innovations 2001, Seattle (United States), Series A | Online retailer of outdoor action sports gear and apparel | $15M | 66/100 | |
3rd | Internet first brand offering sportswear | $457M | 63/100 | ||
4th | Coros 2015, Tustin (United States), Seed | Provider of connected performance tracking devices for athletes | $6.1M | 63/100 | |
5th | Backcountry 1996, Park City (United States), Acquired | Online retailer of outdoor and action sports clothing and equipment | - | 61/100 | |
6th | Group e-commerce company for sports goods | - | 60/100 | ||
7th | Online retailer of sports accessories and equipment | $1.77M | 60/100 | ||
8th | Champs Sports 1984, Bradenton (United States), Unfunded | Retailer of athletic footwear, apparel, and accessories for sports enthusiasts | - | - | 59/100 |
9th | Bergfreunde 2006, Kirchentellinsfurt (Germany), Acquired | Online retailer of mountain sports goods | - | - | 57/100 |
10th | Attention Required! | Cloudflare | - | 56/100 | ||
31st | American Golf 1986, Warrington (United Kingdom), Acquired | Retailer of golf equipment and apparel, offering custom fitting services | - | 48/100 |
Looking for more details on American Golf's competitors? Click here to see the top ones
American Golf's Investments and acquisitions
American Golf has a total of 1 investment in Legends Tour. American Golf has not made any acquisitions as of now.Reports related to American Golf
Here is the latest report on American Golf's geography:
News related to American Golf
Media has covered American Golf for a total of 4 events in the last 1 year.
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American Golf Sees EBITDA Rise Following Increased Golf Activity; Now Backed by Peter JonesInsider Media•Oct 30, 2026•American Golf
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American Golf acquired by Peter Jones and his investment groupThe Retail Bulletin•Feb 04, 2026•American Golf, Endless, Peter Jones, https://www.americangolf.com and 1 other
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Fluent Commerce Order Management solution provides American Golf with real-time view of its inventoryRetail Technology Innovation Hub•Nov 27, 2024•American Golf
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American Golf signs professional golfer Dan Brown to exclusive sponsorship dealThe Retail Bulletin•Aug 30, 2024•American Golf
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American Golf CEO hails ‘reset’ following shake-up at Warrington retailerTheBusinessDesk.com•Apr 18, 2024•American Golf
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Retailer acquires Cheshire golf course in £2.7m purchaseTheBusinessDesk.com•Apr 29, 2021•American Golf, H·M·H
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Endless Acquires Europe’s Largest Golf Retailer, American GolfGolf Business News•Oct 12, 2018•American Golf, Endless, http://endlessm.com, Deloitte
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Sports Direct reportedly eyeing American GolfFashionunited World Wide•Oct 05, 2018•Sports Direct, American Golf, AMERICAN GOLF, Sports Direct and 1 other
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