Where is Ariel located?

Ariel is headquartered in United Kingdom.

Is Ariel a funded company?

Ariel is a funded company, having raised a total of $***** in its 1st and only funding round.

Where does Ariel rank among its competitors?

Ariel ranks 54th amongst 427 active competitors, of which 14 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Clothes Doctor, which secured $665K in May, 2025.

Who are the top competitors of Ariel?

Ariel's top competitors include Henkel, Tide and Clothes Doctor. Among them, Clothes Doctor secured the most recent funding round in May, 2025.

Ariel - 2026 Company Profile & Competitors

Ariel is an unfunded company based in United Kingdom, founded in 1968. It operates as a Brand of laundry detergent. Ariel has not raised any funding yet. The company has 427 active competitors, including 14 funded and 24 that have exited. Its top competitors include companies like Henkel, Tide and Clothes Doctor.

Company Details

Website: www.ariel.co.uk/en-gb
Social
Part Of

Key Metrics

Founded Year

1968

Location

United Kingdom

Stage

Unfunded

Ranked

54^th among 427 active competitors

Similar Companies

SDPL & 305 more

View Ariel's full profile

Ariel has not raised any funding rounds yet.

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Top competitors of Ariel include Henkel, Tide and Clothes Doctor. Here is the list of Top 10 competitors of Ariel, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Henkel 1876, Dusseldorf (Germany), Public	Provides laundry, home & beauty care, and adhesive products	-	Triodos Investment Management, IVA Ventures ... & 3 others	69/100
2nd	Tide 1946, Cincinnati (United States), Unfunded	Laundry detergent and fabric care products for a better clean	-	-	49/100
3rd	Clothes Doctor 2017, London (United Kingdom), Seed	Manufacturer of essential oil-based laundry detergents and clothing care products	$2.17M	The FSE Group, CIOSIF & 6 others	48/100
4th	Henkel-Northamerica 1876, Dusseldorf (Germany), Unfunded	Manufacturer of adhesives, sealants, laundry detergents, home care, and hair products	-	-	43/100
5th	Seventh Generation 1988, Burlington (United States), Acquired	Manufacturer of plant-based home and personal care products	$60.1M	ACE & Company, Catamount Ventures & 6 others	43/100
6th	SDPL 1983, Kolkata (India), Unfunded	Manufacturer of cleaning agents	-	-	42/100
7th	Sweat X 2012, Miami Beach (United States), Series A	Manufacturer of fabric care products	$5M	Altamont Capital Partners, Eldridge Industries ... & 1 others	41/100
8th	Born Good 2019, Bengaluru (India), Seed	Brand of detergent	$134K	RPSG Capital Ventures, Panthera Peak Capital ... & 13 others	40/100
9th	Nirma 1969, Ahmedabad (India), Unfunded	Manufacturer of consumer and industrial products including detergents, soaps, and salt	-	-	40/100
10th	Mrs. Meyer's Clean Day 1999, Minneapolis (United States), Acquired	Manufacturer of plant-derived, garden-inspired home cleaning products	-	-	39/100
54th	Ariel 1968, United Kingdom, Unfunded	Brand of laundry detergent	-	-	26/100