When was Asan founded?

Asan was founded in 2019 and raised its 1st funding round 4 years after it was founded.

Where is Asan located?

Asan is headquartered in United States.

Who is the current CEO of Asan?

Ira Guha of Asan. They have also founded 1 company.

How many employees does Asan have?

As of Jun 30, 2026, the latest employee count at Asan is 63.

Is Asan a funded company?

Asan is a funded company, having raised a total of $***** in its 1st and only funding round, a Angel round on Nov 28, 2023.

When was the latest funding round of Asan?

Asan's latest funding was a $***** Angel round on Nov 28, 2023, with participation from 1 investor. Its primary sector is Beauty Tech. In United States, the Beauty Tech sector has seen $587M in funding in 2026 to date.

Where does Asan rank among its competitors?

Asan ranks 180th amongst 364 active competitors, of which 74 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Avni Wellness, which secured $420K in Jul, 2026.

Who are the top competitors of Asan?

Asan's top competitors include Nua, Pee Safe and Joylux. Among them, Avni Wellness secured the most recent funding round in July, 2026.

Asan - 2026 Company Profile, Team, Funding & Competitors

Asan is a seed company based in United States, founded in 2019 by Anuradha Mahadevan and Ira Guha. It operates as an Internet-first brand offering menstrual hygiene products. Asan has raised an undisclosed amount in funding from Prime Advantage Capital Partners. The company has 364 active competitors, including 74 funded and 13 that have exited. Its top competitors include companies like Nua, Pee Safe and Joylux.

Company Details

Website: asancup.com
Social

Key Metrics

Founded Year

2019

Location

United States

Stage

Seed

Latest Funding Round

Angel, Nov 28, 2023, $*****

Investors

Prime Advantage Capital Partners

Ranked

180^th among 364 active competitors

Employee Count

63 as on Jun 30, 2026

Similar Companies

Joylux & 59 more

View Asan's full profile

Asan has raised funding over 1 round. Its latest funding round was a Angel round on Nov 28, 2023 for $*****. 1 investor participated in its latest round. Asan has 1 institutional investor.

Here is the list of recent funding rounds of Asan:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Nov 28, 2023	7138612	Angel	1076578	2613756	2503141	5899704

Access funding benchmarks and valuations. Sign up today!

View details of Asan's funding rounds and investors

The founders of Asan are Anuradha Mahadevan and Ira Guha. Ira Guha is the CEO of Asan.

Here are the details of Asan's key team members:

Anuradha Mahadevan: Co-Founder & COO of Asan and founder of 1 other company.
Ira Guha: Founder & CEO of Asan.
Contact Info: 1 email address

View details of Asan's Founder profiles and Board Members

Asan's employee count trend

Asan has 63 employees as of Jun 26. Here is Asan's employee count trend over the years:

Uncover Asan's growth story! Sign up today!

Access Tracxn on any website

Our Google Chrome extension lets you view company details while browsing their websites

Install Tracxn Extension

Top competitors of Asan include Nua, Pee Safe and Joylux. Here is the list of Top 10 competitors of Asan, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Nua 2017, Mumbai (India), Series B	Provider of sanitary pads, period care, and skincare products	$22.4M	Lightbox, Mirabilis Investment Trust & 35 others	74/100
2nd	Pee Safe 2017, Gurugram (India), Series C	Platform offering personal hygiene and wellness products	$16.5M	Alkemi Growth Capital, Venture Catalysts ... & 16 others	73/100
3rd	Joylux 2014, Seattle (United States), Series A	Internet first brand offering multi-category beauty products	$33M	J-Ventures, Sofia Fund & 22 others	63/100
4th	Sirona 2015, Delhi (India), Acquired	Retailer of intimate, menstrual, and toilet hygiene products	$6.34M	Stride Ventures, Indian Angel Network & 83 others	62/100
5th	Cora Life 2015, San Francisco (United States), Series B	Internet first brand offering menstrual care products	$42.2M	Harbinger Ventures, Balance Point Capital ... & 8 others	61/100
6th	Athena Club 2017, New York City (United States), Series B	Internet first brand company offering personal hygiene care products for women	$55.4M	Cue Ball, Groupe Desmarais & 4 others	61/100
7th	The Flex Company 2015, Los Angeles (United States), Series A	Internet-first brand of feminine care products	$13.9M	Soma Capital, FundersClub & 13 others	60/100
8th	Avni Wellness 2021, Mumbai (India), Seed	Retailer of menstrual hygiene products and nutritional supplements for women	$791K	IRMA, Proteus Partners & 25 others	59/100
9th	MyMuse 2020, Mumbai (India), Seed	Retailer of intimate wellness products including massagers lubricants and games	$4.64M	Trifecta Capital, Whiteboard Capital & 21 others	57/100
10th	Rael 2017, Los Angeles (United States), Series B	Internet-first brand offering skincare and personal hygiene products	$59M	Mirae Asset Venture, GS Group & 12 others	57/100
180th	Asan 2019, United States, Seed	Internet-first brand offering menstrual hygiene products	-	Prime Advantage Capital Partners	20/100