When was B12 founded?

B12 was founded in 2015 and raised its 1st funding round 1 year after it was founded.

Where is B12 located?

B12 is headquartered in New York City, United States.

Who is the current CEO of B12?

Nitesh Banta of B12. They have also founded 1 company and are angel investors in 8 startups, including Rough Draft Ventures.

How many employees does B12 have?

As of Apr 30, 2026, the latest employee count at B12 is 83.

Is B12 a funded company?

B12 is a funded company, having raised a total of $28.1M across 2 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Feb 01, 2016.

When was the latest funding round of B12?

B12's latest funding was a $***** Series B round on Mar 03, 2021, with participation from 4 investors. Its primary sector is AI Infrastructure. In United States, the AI Infrastructure sector has seen $198B in funding in 2026 to date.

Where does B12 rank among its competitors?

B12 ranks 29th amongst 1572 active competitors, of which 64 are funded. It stands 8th in terms of total funding among its competitors. The most recent competitor to raise funding was Distyl, which secured $175M in Sep, 2025.

Who are the top competitors of B12?

B12's top competitors include Wix, Webflow and Framer. Among them, Distyl secured the most recent funding round in September, 2025.

B12 - 2026 Company Profile, Team, Funding & Competitors

B12 is a series B company based in New York City (United States), founded in 2015 by Nitesh Banta and Adam Marcus. It operates as a Provider of AI-powered platform for website building and client management. B12 has raised $28.1M in funding from investors like SV Angel, Founder Collective and General Catalyst. The company has 1572 active competitors, including 64 funded and 36 that have exited. Its top competitors include companies like Wix, Webflow and Framer.

Company Details

Provider of AI-powered platform for website building and client management. The platform offers tools for website creation, blogging, and third-party integrations. It also provides features for client intake, contact management, email marketing, online scheduling, and payments. The platform includes AI agents, website generators, and AI assistants.

Website: www.b12.io/
Social
Email ID: *****@b12.io
Part Of

Key Metrics

Founded Year

2015

Location

New York City, United States

Stage

Series B

Total Funding

$28.1M in 2 rounds

Latest Funding Round

Series B, Mar 03, 2021, $*****

Investors

SV Angel & 26 more

Ranked

29^th among 1572 active competitors

Employee Count

83 as on Apr 30, 2026

Similar Companies

Wix & 3554 more

View B12's full profile

B12 is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
UNLIMITED LABS INC. CIN: 474372715 , United States, Active	Jun 22, 2015	-	13 (As on Dec 31, 2024)	-

B12 has raised a total funding of $28.1M over 2 rounds. Its first funding round was on Feb 01, 2016. Its latest funding round was a Series B round on Mar 03, 2021 for $*****. 4 investors participated in its latest round. B12 has 8 institutional investors and 19 angel investors.

Here is the list of recent funding rounds of B12:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Mar 03, 2021	6778845	Series B	5633281	4244613	7994158	4292042
Feb 01, 2016	5571539	Series A	7896529	4178680	SV Angel & 3 more	Suffolk Equity Partners & 18 more

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View details of B12's funding rounds and investors

The founders of B12 are Nitesh Banta and Adam Marcus.

Here are the details of B12's key team members:

Nitesh Banta: Co-Founder & CEO of B12 and founder of 1 other company. They are also an angel investor in 8 startups and serve on the board of 1 company.
Contact Info: 1 email address
Adam Marcus: Co-Founder & CTO of B12. They serve on the boards of 5 companies.
Contact Info: 1 email address

B12's Board of Directors

B12's board has 4 active members. Nitesh Banta, Adam Marcus, Aaron Fleishman and Larry Bohn are independent board members.

Here is the list of B12's board of directors:

Name	Type	Representing	Status	Duration
Nitesh Banta	Independent board member	-	Current	10y 3m
rayyrhc	Independent board member	-	Current	7y 2m
podlnpj	Independent board member	-	Current	8y 8m
tpslrkn	Independent board member	-	Current	2y 3m

View details of B12's Founder profiles and Board Members

B12's employee count trend

B12 has 83 employees as of Apr 26. Here is B12's employee count trend over the years:

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Top competitors of B12 include Wix, Webflow and Framer. Here is the list of Top 10 competitors of B12, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Wix 2006, Israel, Public	Provider of tools for website creation, hosting, and business management	$53.5M	Mangrove Capital Partners, Bessemer Venture Partners ... & 11 others	86/100
2nd	Webflow 2012, San Francisco (United States), Series C	Cloud based website development platform	$336M	Y Combinator, Accel & 39 others	80/100
3rd	Framer 2014, Amsterdam (Netherlands), Series D	Provider of a no-code website builder with integrated content management	$163M	Meritech, Atomico & 10 others	76/100
4th	Beacons AI 2017, Stanford (United States), Series A	AI based marketing suite solution	$29.8M	Y Combinator, Andreessen Horowitz & 13 others	72/100
5th	One 2002, Dubai (United Arab Emirates), Acquired	AI powered website development platform	-	ATP Private Equity Partners, Accel-KKR & 1 others	71/100
6th	Webs 2001, United States, Public	Provider of tools for website creation, hosting, and online business	$23.1M	Columbia Capital, RONA Holdings & 7 others	68/100
7th	Jimdo 2007, United States, Series B	Provider of tools for website creation, online sales, and bookings	$28.5M	Spectrum Equity, Global Founders Capital & 3 others	67/100
8th	Wordpress 2005, United States, Public	Provider of website hosting, domain name registration, and website building	$28K	8200 EISP, Shinhan Venture Investment & 11 others	67/100
9th	Leadpages 2012, Minneapolis (United States), Acquired	Cloud-based solutions for the development of landing pages	$38M	Foundry, Drive Capital & 1 others	65/100
10th	Distyl 2022, San Francisco (United States), Series B	Distyl AI creates generative artificial intelligence solutions	$202M	Lightspeed Venture Partners, Dell Technologies Capital ... & 6 others	64/100
29th	B12 2015, New York City (United States), Series B	Provider of AI-powered platform for website building and client management	$28.1M	Founder Collective, Breyer Capital & 25 others	49/100