When was Brandwatch founded?

Brandwatch was founded in 1999 and raised its 1st funding round 7 years after it was founded.

Where is Brandwatch located?

Brandwatch is headquartered in Brighton, United Kingdom. It is registered at New York, New York.

How many employees does Brandwatch have?

As of May 31, 2026, the latest employee count at Brandwatch is 849.

Is Brandwatch a funded company?

Brandwatch is a funded company, having raised a total of $62.9M across 7 funding rounds to date. The company's 1st funding round was a $***** Unattributed round, raised on Apr 04, 2006.

How much is Brandwatch worth?

The last known valuation of Brandwatch was $***** as of Jan 08, 2016.

When was the latest funding round of Brandwatch?

Brandwatch's latest funding was a $***** Series C round on Oct 29, 2015, with participation from 14 investors.

Where does Brandwatch rank among its competitors?

Brandwatch ranks 2nd amongst 2344 active competitors, of which 138 are funded. It stands 4th in terms of total funding among its competitors. The most recent competitor to raise funding was Metricool, which secured an undisclosed amount in Sep, 2024.

Who are the top competitors of Brandwatch?

Brandwatch's top competitors include Sprout Social, Hootsuite and CreativeX. Among them, Metricool secured the most recent funding round in September, 2024.

Brandwatch - 2026 Company Profile, Team, Funding & Competitors

Q: Is Brandwatch an acquired company?

Brandwatch got acquired by Cision on Feb 26, 2021.

Company Details

Provider of social media intelligence and analytics solutions. It offers tools for consumer intelligence, social media management, influencer marketing, and media intelligence. The platform uses AI to analyze vast amounts of social media data, providing insights into consumer behavior, brand perception, and market trends. Its solutions help businesses understand their customers, engage with them effectively, and manage their online reputation. The suite includes features for content creation, campaign management, and crisis monitoring. These capabilities enable clients to make data-driven decisions, improve their social media strategies, and achieve better business outcomes.

Website: www.brandwatch.com/
Social
Registered Address: New York, New York

Key Metrics

Founded Year

1999

Location

Brighton, United Kingdom

Stage

Acquired

Total Funding

$62.9M in 7 rounds

Latest Funding Round

Series C, Oct 29, 2015, $*****

Last Known Valuation

$***** as on Jan 08, 2016

Investors

Nauta Capital & 60 more

Ranked

2^nd among 2344 active competitors

Employee Count

849 as on May 31, 2026

Investment & Acquisitions

Paladin Software & 3 more

Similar Companies

AlphaSense & 4015 more

Exit Details

Acquired by Cision (Feb 26, 2021)

View Brandwatch's full profile

Brandwatch is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
BRANDWATCH, LLC CIN: 371645677 , United States, Active	Dec 26, 999	-	74 (As on Dec 31, 2019)	-
35TH STREET FABRIC INC. CIN: 3898053 , United States, Active	Jan 11, 2010	-	315 (As on Dec 31, 2023)	-

Brandwatch got acquired by Cision on Feb 26, 2021 at an acquisition amount of $*****.

Click here to take a look at Brandwatch's acquisition in detail

Brandwatch has raised a total funding of $62.9M over 7 rounds. Its first funding round was on Apr 04, 2006. Its latest funding round was a Series C round on Oct 29, 2015 for $*****. 14 investors participated in its latest round. Brandwatch has 21 institutional investors and 40 angel investors.

Here is the list of recent funding rounds of Brandwatch:

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Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Oct 29, 2015	2177492	Series C	7797529	7020383	1685921	6985850
Oct 01, 2015	4961484	Grant (prize money)	7206718	5772106	8668158	Europa
May 22, 2014	3629169	Series B	5802651	5410545	Highland Europe	Nauta Capital

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View details of Brandwatch's funding rounds and investors

The founders of Brandwatch is Steven Robert Crossan.

Here are the details of Brandwatch's key team members:

Steven Robert Crossan: Co-Founder of Brandwatch. They serve on the board of 1 company.

Brandwatch's Board of Directors

Brandwatch's board has 7 active members. Carles Ferrer Roqueta, Samuel Woodworth Brooks, Omri Benayoun, Giles Palmer and Mark Heeley are part of team and Etienne Droit and John Gerard Moore are independent board members.

Here is the list of Brandwatch's board of directors:

Name	Type	Representing	Status	Duration
Giles Palmer	Team	-	Current	26y 3m
wmfkpnt	Team	-	Past	5y 1m
qiibscw	Team	-	Current	7y 1m
uatptsa	Team	-	Past	8y 9m
xyrnevq	Team	-	Past	1y 7m
Carles Ferrer Roqueta	Investor	Nauta Capital	Current	14y 4m
Samuel Woodworth Brooks	Investor	Highland Europe	Current	12y 2m
ecutzbe	Investor	dykvzht	Current	2y 3m
le{jvvy	Investor	-	Past	2y 2m
jej{yux	Investor	-	Past	9y 8m
Etienne Droit	Independent board member	-	Current	10y 5m
cokdsqk	Independent board member	-	Current	6y 1m
qgupbny	Independent board member	-	Past	2y 4m
dbbeazh	Independent board member	-	Past	2y 9m
kzymziq	Independent board member	-	Past	4y 7m
jngruvb	Independent board member	-	Past	8y 3m
nqmldhw	Independent board member	-	Past	5y 5m
cpppcbd	Independent board member	-	Past	1y 4m

View details of Brandwatch's Founder profiles and Board Members

Brandwatch's employee count trend

Brandwatch has 849 employees as of May 26. Here is Brandwatch's employee count trend over the years:

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Top competitors of Brandwatch include Sprout Social, Hootsuite and CreativeX. Here is the list of Top 10 competitors of Brandwatch, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Sprout Social 2009, Chicago (United States), Public	Provider of a platform for social media management and optimization	$102M	Lightbank, New Enterprise Associates & 6 others	77/100
2nd	Brandwatch 1999, Brighton (United Kingdom), Acquired	Provider of social media intelligence and analytics solutions	$62.9M	Kreos Capital, Highland Europe & 59 others	69/100
3rd	Hootsuite 2008, Vancouver (Canada), Series B	AI based social media management platform for businesses	$284M	Blumberg Capital, Hearst & 35 others	67/100
4th	CreativeX 2015, New York City (United States), Series B	Ad creative analytics solution provider	$35M	Guggenheim Investments, Beringea & 9 others	67/100
5th	Khoros 2007, Austin (United States), Acquired	Community and social media management platform	$152M	New Enterprise Associates, Tenaya Capital ... & 19 others	65/100
6th	NewsWhip 2011, Dublin (Ireland), Acquired	Social analytics tool to discover content and trending topics	$22.7M	The Associated Press, Tribal & 27 others	65/100
7th	Metricool 2015, Madrid (Spain), Series A	Provider of a platform for social media management and analytics	$4.86M	Axon Partners Group, team.blue	64/100
8th	Buffer 2010, San Francisco (United States), Series A	Cloud based social media marketing management software	$4.07M	Collab Fund, AngelPad & 30 others	63/100
9th	Cision 1867, Chicago (United States), Acquired	Provider of media monitoring, journalist outreach, and social listening platform	$4.97M	Edison Partners, Europa	61/100
10th	Brand24 2010, Daytona Beach (United States), Acquired	AI based social media monitoring tool for businesses	$485K	Unfold.vc, Venture & 3 others	61/100

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Looking for more details on Brandwatch's competitors? Click here to see the top ones

Brandwatch has not made any investments yet. Brandwatch has made 4 acquisitions.

Here is the list of latest three $acquisitions:

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Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Mar 02, 2022	Acquisition	Paladin Software	2016	Los Angeles (United States)
Mar 28, 2019	Acquisition	Qriously	2010	London (United Kingdom)
Oct 10, 2017	Acquisition	BuzzSumo	2013	London (United Kingdom)