When was Cake founded?

Cake was founded in 2018 and raised its 1st funding round 2 years after it was founded.

Where is Cake located?

Cake is headquartered in Gold Coast, Australia.

Who is the current CEO of Cake?

Jason Atkins and Jason Atkins s of Cake.

How many employees does Cake have?

As of Aug 31, 2026, the latest employee count at Cake is 258.

Is Cake a funded company?

Cake is a funded company, having raised a total of $3.2M across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on 2020.

When was the latest funding round of Cake?

Cake's latest funding was a $***** Seed round on Mar 11, 2022, with participation from 5 investors. Its primary sector is Finance & Accounting Tech. In Australia, the Finance & Accounting Tech sector has seen $60.2M in funding in 2026 to date.

Where does Cake rank among its competitors?

Cake ranks 17th amongst 78 active competitors, of which 27 are funded. It stands 9th in terms of total funding among its competitors. The most recent competitor to raise funding was Vestd, which secured an undisclosed amount in Jun, 2026.

Who are the top competitors of Cake?

Cake's top competitors include Carta, Qapita and Slice. Among them, Vestd secured the most recent funding round in June, 2026.

Cake - 2026 Company Profile, Team, Funding & Competitors

Cake is a seed company based in Gold Coast (Australia), founded in 2018. It operates as a Cloud-based cap table management solutions for businesses. Cake has raised $3.2M in funding from investors like Who Gives A Crap, The Syndicate and Rampersand. The company has 78 active competitors, including 27 funded and 13 that have exited. Its top competitors include companies like Carta, Qapita and Slice.

Company Details

Cloud-based cap table management solutions for businesses. It features a solution for equity management, capital raising, startup ESOPs management, business valuation analysis, investor relationships, shareholder & employee portfolio management, and more. It also offers investor readiness strategy & documentation, corporate structuring, retail equity crowdfunding, and others.

Website: www.cakeequity.com/
Social
Email ID: *****@cakeequity.com
Phone Number: +61 **********

Key Metrics

Founded Year

2018

Location

Gold Coast, Australia

Stage

Seed

Total Funding

$3.2M in 2 rounds

Latest Funding Round

Seed, Mar 11, 2022, $*****

Investors

Who Gives A Crap & 12 more

Ranked

17^th among 78 active competitors

Employee Count

258 as on Aug 31, 2026

Similar Companies

Carta & 61 more

View Cake's full profile

Cake is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
BAKE THAT CAKE PTY LTD CIN: 637502455 , Australia, Active	Nov 16, 2019	-	-

Cake has raised a total funding of $3.2M over 2 rounds. Its first funding round was on 2020. Its latest funding round was a Seed round on Mar 11, 2022 for $*****. 5 investors participated in its latest round. Cake has 11 institutional investors and 2 angel investors.

Here is the list of recent funding rounds of Cake:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Mar 11, 2022	6264915	Seed	3806910	1167165	5789066	7020778
2020	1315	Seed	1434	2705	Who Gives A Crap & 1 more	2768

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View details of Cake's funding rounds and investors

Cake's employee count trend

Cake has 258 employees as of Aug 26. Here is Cake's employee count trend over the years:

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Top competitors of Cake include Carta, Qapita and Slice. Here is the list of Top 10 competitors of Cake, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Carta 2012, San Francisco (United States), Series G	Software-based equity management solutions	$1.16B	Meritech, Silver Lake & 140 others	85/100
2nd	Qapita 2019, Singapore (Singapore), Series B	Provider of software for equity management and fund administration services	$65.5M	Vulcan Capital, East Ventures & 38 others	66/100
3rd	Slice 2022, Tel Aviv (Israel), Series A	AI-based cap table management platform	$32M	TLV Partners, Insight Partners & 7 others	62/100
4th	EquityList 2020, Delhi (India), Seed	Full-stack equity management software	$2.2M	Mana Ventures, Riverwalk Holdings & 13 others	60/100
5th	Vestd 2015, London (United Kingdom), Seed	Online platform providing equity management, share scheme, and investment solutions for companies, with a focus on scalability and ease of use	-	EIC Fund, Foresight Group & 40 others	59/100
6th	Globacap 2017, London (United Kingdom), Acquired	Suite of IT solutions for capital markets	$51M	JSE, Chicago Board Options Exchange & 8 others	58/100
7th	Hissa 2019, Bengaluru (India), Seed	End‑to‑end ESOP platform operating at the intersection of equity management technology, secondary‑market liquidity, and pre‑IPO investing	$3.6M	Wmg Wealth, Manipal Group & 18 others	57/100
8th	Pulley 2019, Mountain View (United States), Series B	Cap table management solutions for businesses	$50.1M	Stripe, Y Combinator & 24 others	56/100
9th	Ledgy 2017, Zurich (Switzerland), Series B	Ledgy makes ownership work, from first hire to IPO and beyond	$33.5M	b2venture, New Enterprise Associates & 19 others	56/100
10th	Global Shares 2005, Clonakilty (Ireland), Acquired	Equity software solutions for private and publicly traded companies	$42.4M	Motive Partners & 5 others	56/100
17th	Cake 2018, Gold Coast (Australia), Seed	Cloud-based cap table management solutions for businesses	$3.2M	Rampersand, The Syndicate & 11 others	39/100