When was Captivate founded?

Captivate was founded in 1997 and raised its 1st funding round 2 years after it was founded.

Where is Captivate located?

Captivate is headquartered in New York City, United States. It is registered at Lowell, Massachusetts.

How many employees does Captivate have?

As of Sep 30, 2026, the latest employee count at Captivate is 203.

Is Captivate a funded company?

Captivate is a funded company, having raised a total of $24M across 3 funding rounds to date. The company's 1st funding round was a $***** Conventional Debt round, raised on Jul 07, 1999.

When was the latest funding round of Captivate?

Captivate's latest funding was a $***** Series C round on Nov 05, 2001, with participation from 2 investors.

Where does Captivate rank among its competitors?

Captivate ranks 5th amongst 490 active competitors, of which 12 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was INEO, which secured $1.1M in May, 2026.

Who are the top competitors of Captivate?

Captivate's top competitors include Korbyt, OptiSigns and Spectrio. Among them, INEO secured the most recent funding round in May, 2026.

Captivate - 2026 Company Profile, Team, Funding & Competitors

Captivate is an acquired company based in New York City (United States), founded in 1997 by Lu Li and Ray Pineau. It operates as a DOOH advertising in elevators. Captivate has raised $24M in funding. The company has 490 active competitors, including 12 funded and 32 that have exited. Its top competitors include companies like Korbyt, OptiSigns and Spectrio.

Company Details

Captivate is an elevator based digital screen advertising network. Allows the viewers to submit content and then display in the screens. Enables advertisers to dynamically update ad creatives, customize screen presentation, content alignment. Claims to have 10000+ screens in 1600 buildings covering 20 US markets. Clients include HP, AMC, Delta, Fedex, StarBucks, Ford, Hilton, Fidelity, AT&T etc.

Website: captivate.com
Social
Phone Number: +1 **********
Registered Address: Lowell, Massachusetts

Key Metrics

Founded Year

1997

Location

New York City, United States

Stage

Acquired

Total Funding

$24M in 3 rounds

Latest Funding Round

Series C, Nov 05, 2001, $*****

Investors

Generation Partners & 8 more

Ranked

5^th among 490 active competitors

Employee Count

203 as on Sep 30, 2026

Similar Companies

Korbyt & 581 more

Exit Details

Acquired by National Cinemedia (Aug 11, 2026)

View Captivate's full profile

Captivate is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
CAPTIVATE, LLC CIN: 463207027 , United States, Active	Dec 26, 999	-	104 (As on Dec 31, 2024)	-

Captivate got acquired by National Cinemedia on Aug 11, 2026.

Click here to take a look at Captivate's acquisition in detail

Captivate has raised a total funding of $24M over 3 rounds. Its first funding round was on Jul 07, 1999. Its latest funding round was a Series C round on Nov 05, 2001 for $*****. 2 investors participated in its latest round. Captivate has 9 institutional investors.

Here is the list of recent funding rounds of Captivate:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Nov 05, 2001	2827529	Series C	9033166	8370058	9359966	5463215
Jul 07, 1999	8872418	Series B	8275907	7521006	4448196	Advent International & 3 more
Jul 07, 1999	7249293	Conventional Debt	9389469	9503977	6520135	Imperial Bank

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View details of Captivate's funding rounds and investors

The founders of Captivate are Lu Li and Ray Pineau.

Here are the details of Captivate's key team members:

Lu Li: Founder of Captivate and founder of 2 other companies, Blooming Founders and Luna Talents.
Ray Pineau: Co-Founder of Captivate.
Marc Kidd: CEO of Captivate.
Contact Info: 1 email address

View details of Captivate's Founder profiles and Board Members

Captivate's employee count trend

Captivate has 203 employees as of Sep 26. Here is Captivate's employee count trend over the years:

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Top competitors of Captivate include Korbyt, OptiSigns and Spectrio. Here is the list of Top 10 competitors of Captivate, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Korbyt 1990, Addison (United States), Late Stage	Offering platform for digital signage and workplace experience	-	Clearhaven Partners, Merion Investment Partners ... & 1 others	60/100
2nd	OptiSigns 2016, Houston (United States), Unfunded	Provider of digital signage solutions for engaging customers through digital media	-	-	56/100
3rd	Spectrio 1986, Oldsmar (United States), Acquired	On-hold music & marketing company	-	Brookside Mezzanine Partners, Finback Investment Partners ... & 8 others	56/100
4th	ScreenCloud 2015, London (United Kingdom), Seed	Provider of digital signage solutions	-	Point Nine, 500 Global & 7 others	54/100
5th	Captivate 1997, New York City (United States), Acquired	DOOH advertising in elevators	$24M	Generation Partners, Montague Street Private Partners ... & 7 others	53/100
6th	Raydiant 2017, San Francisco (United States), Series B	Cloud-based platform for employee engagement	$45.2M	8VC, Atomic & 18 others	52/100
7th	INEO 2016, Surrey (Canada), Public	Digital OOH advertising system for retail stores	-	-	51/100
8th	BrightSign 2002, Los Gatos (United States), Acquired	Cloud based digital signage management solution	-	Harvey & Company	50/100
9th	AOPEN 1996, San Jose (United States), Acquired	Cloud-based digital signage and display products for offline retailers	-	Fortune Venture Investment Group	50/100
10th	Daktronics 1968, Brookings (United States), Public	Manufacturer of LED video displays, scoreboards, message signs, and control systems	-	-	50/100