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Cardlytics - About the company

Cardlytics is a public company based in Atlanta (United States), founded in 2008 by Lynne Laube and Hans Theisen. It operates as a Provider of card-linked marketing platform and retail media network solutions. Cardlytics has raised $178M in funding from investors like Kinetic Ventures, Canaan and Polaris Partners. The company has 234 active competitors, including 58 funded and 34 that have exited. Its top competitors include companies like Quotient, Extend and Affinity Solutions.

Company Details

Provider of card-linked marketing platform and retail media network solutions. The company offers tools for marketers to leverage purchase data for consumer engagement and advertising impact. It also provides solutions for banks and publishers to power card-linked rewards programs. The company's identity resolution platform converts transactions into identifiable customers. It connects brands and advertisers to shoppers through a consortium of grocers and convenience stores.
Social
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Registered Address
Atlanta, Georgia
Key Metrics
Founded Year
2008
Location
Atlanta, United States
Stage
Public
Total Funding
$178M in 10 rounds
Latest Funding Round
Ranked
Annual Revenue
$100M - $500M as on Dec 31, 2025
Employee Count
323 as on Aug 31, 2026
Investment & Acquisitions
Similar Companies
Exit Details
Public

Cardlytics's IPO details

Cardlytics got listed on Feb 09, 2018.
Click here to take a look at Cardlytics's IPO in detail
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Cardlytics's funding and investors

Cardlytics has raised a total funding of $178M over 10 rounds. Cardlytics has 16 institutional investors.

Here is the list of recent funding rounds of Cardlytics:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Sep 18, 2020
6850459
Post IPO
4990614
4537718
5715723
7846731
May 31, 2018
5391167
Conventional Debt
6131464
8521267
7978116
May 18, 2017
5035746
Series E
4864074
3632781
8104962
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Cardlytics' founders and board of directors

Founder? Claim Profile
The founders of Cardlytics are Lynne Laube and Hans Theisen. Amit Gupta is the CEO of Cardlytics.
Here are the details of Cardlytics' key team members:

Cardlytics' employee count trend

Cardlytics has 323 employees as of Aug 26. Here is Cardlytics's employee count trend over the years:
Employee count trend for Cardlytics
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Cardlytics's Competitors and alternates

Top competitors of Cardlytics include Quotient, Extend and Affinity Solutions. Here is the list of Top 10 competitors of Cardlytics, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Quotient
Quotient
1998, Cincinnati (United States), Acquired
Provider of retail media networks digital incentives and advertising technology
$250M
66/100
2nd
Logo for Extend
Extend
2017, New York City (United States), Series B
Provider of virtual credit cards and spend management platform for businesses
$88.8M
64/100
3rd
Logo for Affinity Solutions
Affinity Solutions
2005, New York City (United States), Series B
Provider of consumer purchase insights and card-linked engagement solutions
$68.5M
63/100
4th
Logo for ActiveViam
ActiveViam
2005, New York City (United States), Acquired
Cloud based data analytics and decision support software for financial services industry
-
62/100
5th
Logo for Kard
Kard
2015, New York City (United States), Acquired
Network providing transaction data to facilitate personalized consumer reward programs
$38M
59/100
6th
Logo for Cardlytics
Cardlytics
2008, Atlanta (United States), Public
Provider of card-linked marketing platform and retail media network solutions
$178M
59/100
7th
Logo for Datamaran
Datamaran
2014, London (United Kingdom), Series C
Provider of an AI platform for environmental, social, and governance insights
$53.6M
58/100
8th
Logo for RavenPack International
RavenPack International
2003, New York City (United States), Series B
Provider of news analytics, datasets, and technology for data-driven companies
$35M
57/100
9th
Logo for FMG Suite
FMG Suite
2011, San Diego (United States), Acquired
Omnichannel marketing platform for the financial industry
-
57/100
10th
Logo for Pulse
Pulse
2016, London (United Kingdom), Funding Raised
AI powered visual data analytics platform
-
56/100
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Looking for more details on Cardlytics's competitors? Click here to see the top ones

Cardlytics's Investments and acquisitions

Cardlytics has acquired Dosh. Cardlytics has not made any investments as of now.

Reports related to Cardlytics

Here is the latest report on Cardlytics's sector:

News related to Cardlytics

lockFilter this list
Media has covered Cardlytics for a total of 15 events in the last 1 year, 4 of them have been about people movement and 1 about company updates.
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FAQs about Cardlytics

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