When was Chari founded?

Chari was founded in 2020 and raised its 1st funding round 1 year after it was founded.

Where is Chari located?

Chari is headquartered in Bouskoura, Morocco.

How many employees does Chari have?

As of May 31, 2026, the latest employee count at Chari is 65.

Is Chari a funded company?

Chari is a funded company, having raised a total of $19.7M across 9 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Jan 2021.

When was the latest funding round of Chari?

Chari's latest funding was a $***** Series A round on Oct 15, 2025, with participation from 19 investors.

Where does Chari rank among its competitors?

Chari ranks 1st amongst 6 active competitors, only 1 of which is funded. Chari, which secured $12M in Oct, 2025.

Who are the top competitors of Chari?

Chari's top competitors include WaystoCap, Sle3ti and Jomla. Among them, Chari secured the most recent funding round in October, 2025.

Chari - 2026 Company Profile, Team, Funding & Competitors

Chari is a series A company based in Bouskoura (Morocco), founded in 2020 by Mahendra Chari. It operates as a B2B e-commerce platform offering multi-category products. Chari has raised $19.7M in funding from investors like Plug and Play Tech Center, Y Combinator and Endeavor. The company has 6 active competitors, including 1 funded and 2 that have exited. Its top competitors include companies like WaystoCap, Sle3ti and Jomla.

Company Details

B2B e-commerce platform offering multi-category products. The product catalog includes baby care products, groceries, personal care products, and more. The company offers mobile application available for Android and iOS users.

Website: chari.com
Social
Email ID: *****@chari.co
Phone Number: +212 **********

Key Metrics

Founded Year

2020

Location

Bouskoura, Morocco

Stage

Series A

Total Funding

$19.7M in 9 rounds

Latest Funding Round

Series A, Oct 15, 2025, $*****

Investors

Plug and Play Tech Center & 32 more

Ranked

1^st among 6 active competitors

Employee Count

65 as on May 31, 2026

Investment & Acquisitions

Diago & 2 more

Similar Companies

Bazaar & 702 more

View Chari's full profile

Chari has raised a total funding of $19.7M over 9 rounds. Its first funding round was on Jan 2021. Its latest funding round was a Series A round on Oct 15, 2025 for $*****. 19 investors participated in its latest round. Chari has 31 institutional investors and 2 angel investors.

Here is the list of recent funding rounds of Chari:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Oct 15, 2025	2401333	Series A	1232026	3334663	1328548	6166917
Nov 16, 2023	6757288	Series A	9053748	7347900	6752955	1960525
Jun 29, 2023	3219885	Series A	2556048	6753985	Verod-Kepple Africa Ventures	9358197

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View details of Chari's funding rounds and investors

The founders of Chari is Mahendra Chari. Ismael Belkhayat is the CEO of Chari.

Here are the details of Chari's key team members:

Mahendra Chari: Founder of Chari.
Ismael Belkhayat: CEO of Chari.

View details of Chari's Founder profiles and Board Members

Chari's employee count trend

Chari has 65 employees as of May 26. Here is Chari's employee count trend over the years:

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Top competitors of Chari include WaystoCap, Sle3ti and Jomla. Here is the list of Top 10 competitors of Chari, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Chari 2020, Bouskoura (Morocco), Series A	B2B e-commerce platform offering multi-category products	$19.7M	Endeavor, Dragon Capital & 31 others	54/100
2nd	WaystoCap 2014, Casablanca (Morocco), Acquired	B2B marketplace catering to Africa	$3M	Amino Capital, Story Ventures & 16 others	47/100
3rd	Sle3ti 2020, Casablanca (Morocco), Acquired	B2B marketplace platform offering multi-category grocery products	$3.2M	Richbond	31/100
4th	Jomla 2019, Casablanca (Morocco), Deadpooled	Online B2B marketplace offering multi-category products	-	-	17/100
5th	ATEX 2020, Casablanca (Morocco), Unfunded	Online B2B platform offering a wide range of products	-	-	16/100
6th	Whabomarket 2023, Casablanca (Morocco), Unfunded	Online B2B platform offering a wide range of products	-	-	16/100
7th	Solidaire Market 2020, Casablanca (Morocco), Unfunded	Marketplace offering multi-category products for enterprise	-	-	15/100
8th	ExpoArchi 2020, Casablanca (Morocco), Deadpooled	Online B2B marketplace offering multi-category products	-	-	14/100

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Chari has acquired 3 companies including Diago, AXA Crédit and Karny. Chari has not made any investments as of now.

Here is the list of its acquisitions:

Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Jun 10, 2022	Acquisition	Diago	2021	Abidjan (Ivory Coast)
Mar 03, 2022	Acquisition	AXA Crédit	1954	Casablanca (Morocco)
Aug 24, 2021	Acquisition	Karny	2020	Morocco