When was CleverPet founded?

CleverPet was founded in 2013 and raised its 1st funding round 1 year after it was founded.

Where is CleverPet located?

CleverPet is headquartered in San Diego, United States.

How many employees does CleverPet have?

As of May 31, 2026, the latest employee count at CleverPet is 17.

Is CleverPet a funded company?

CleverPet is a funded company, having raised a total of $2.94M across 5 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Nov 20, 2014.

How much is CleverPet worth?

The latest valuation of CleverPet is $***** as of Oct 05, 2021.

When was the latest funding round of CleverPet?

CleverPet's latest funding was a $***** Series A round on May 13, 2021, with participation from 0 investor. Its primary sector is Smart Homes. In United States, the Smart Homes sector has seen $260M in funding in 2026 to date.

Where does CleverPet rank among its competitors?

CleverPet ranks 3rd amongst 32 active competitors, of which 5 are funded. It stands 4th in terms of total funding among its competitors. The most recent competitor to raise funding was Dogness, which secured $6M in May, 2025.

Who are the top competitors of CleverPet?

CleverPet's top competitors include Bird Buddy, Petnet and Dogness. Among them, Dogness secured the most recent funding round in May, 2025.

CleverPet - 2026 Company Profile, Team, Funding & Competitors

Company Details

CleverPet provides smart light and sound games for dogs. The gameplay console is WiFi-connected and automatically teaching and engaging with the dog by means of light, sound, and touch, using their food to motivate them. It uses scientific techniques to offer interactions, challenges the dog's intelligence, and adapts to individual dog's needs.

Website: clever.pet
Social
Email ID: *****@clever.pet

Key Metrics

Founded Year

2013

Location

San Diego, United States

Stage

Series A

Total Funding

$2.94M in 5 rounds

Latest Funding Round

Series A, May 13, 2021, $*****

Post Money Valuation

$***** as on Oct 05, 2021

Investors

EvoNexus & 7 more

Ranked

3^rd among 32 active competitors

Employee Count

17 as on May 31, 2026

Similar Companies

PETKIT & 55 more

View CleverPet's full profile

CleverPet is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
CLEVERPET, INC. CIN: 811285458 , United States, Active	Dec 31, 1999	$1 - $1M (As on May 13, 2021)	7 (As on Dec 31, 2024)	-

CleverPet has raised a total funding of $2.94M over 5 rounds. Its first funding round was on Nov 20, 2014. CleverPet has 8 institutional investors.

Here is the list of recent funding rounds of CleverPet:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
May 13, 2021	4762541	Series A	1066094	2321945	4730237	4671328
Jul 01, 2016	5238728	Seed	8560159	9155619	3755692	Ruvento Ventures
Dec 15, 2015	2074830	Seed	8319774	5056461	6931796	Asimov Ventures

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View details of CleverPet's funding rounds and investors

The founders of CleverPet are Daniel Knudsen and Leo Trottier.

Here are the details of CleverPet's key team members:

Daniel Knudsen: Co-Founder of CleverPet and founder of 1 other company.
Contact Info: 1 email address
Leo Trottier: Co-Founder & CEO of CleverPet and founder of 2 other companies, FluentPet and CleverPet.
Contact Info: 1 email address

View details of CleverPet's Founder profiles and Board Members

CleverPet's employee count trend

CleverPet has 17 employees as of May 26. Here is CleverPet's employee count trend over the years:

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Top competitors of CleverPet include Bird Buddy, Petnet and Dogness. Here is the list of Top 10 competitors of CleverPet, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Bird Buddy 2002, Wilmington (United States), Series A	Provider of smart bird feeders with integrated camera and app	$36.7M	General Catalyst, Creator Ventures & 2 others	65/100
2nd	Petnet 2012, Los Angeles (United States), Series A	Provider of robotic pet-feeding system	$21.1M	Black River Ventures, Petco & 17 others	56/100
3rd	CleverPet 2013, San Diego (United States), Series A	Provider of smart light and sound games for dogs	$2.94M	Heuristic Capital Partners, Techstars & 6 others	50/100
4th	Dogness 2003, Dongguan (China), Public	Provider of a solution to track activities of a pet dog	-	-	48/100
5th	PetMio 2016, Miami (United States), Unfunded	AI driven pet nutrition solution provider	-	-	40/100
6th	Petzila 2013, San Francisco (United States), Acquired	Pet treat dispenser with camera and software services for pet owners	$15.2M	Hartford Lab	35/100
7th	PeckPerk 2023, Wilmington (United States), Unfunded	Internet first brand offering smart bird feeder	-	-	33/100
8th	Obe 2014, San Francisco (United States), Deadpooled	Provider of an internet-first brand of smart food and water bowls for dogs	$50K	Capital Innovators, Pet Care Innovation & 2 others	30/100
9th	PupPod 2014, Seattle (United States), Seed	Interactive dog enrichment: games, treat-tossing feeders, and remote pet monitoring	$1.3M	Pet Care Innovation & 1 others	29/100
10th	BistroCat 2022, Austin (United States), Unfunded	Internet first brand offering automated cat food feeder	-	Rodeo	27/100