When was Clovia founded?

Clovia was founded in 2012 and raised its 1st funding round 1 year after it was founded.

Where is Clovia located?

Clovia is headquartered in Delhi, India. It is registered at 109 B -PLOT NO. 18, RAJENDRA JAINA TOWER WAZIRPUR COMMERCIAL COMPLEX, WPIA, West Delhi, NEW DELHI, Delhi, India, 110052.

Which legal entities is Clovia associated with?

Clovia is associated with PURPLE PANDA FASHIONS LIMITED.

How many employees does Clovia have?

As of Feb 28, 2025, the latest employee count at Clovia is 244.

Is Clovia a funded company?

Clovia is a funded company, having raised a total of $25.3M across 8 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Apr 16, 2013.

How much is Clovia worth?

The last known valuation of Clovia was $***** as of Mar 20, 2022.

When was the latest funding round of Clovia?

Clovia's latest funding was a $***** Grant (prize money) round on 2022, with participation from 1 investor.

What is the annual revenue of Clovia?

Annual revenue of Clovia is between ₹100 Cr and ₹500 Cr as on Mar 31, 2025

Where does Clovia rank among its competitors?

Clovia ranks 2nd amongst 145 active competitors, of which 10 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was MHYTH, which secured $600K in May, 2026.

Who are the top competitors of Clovia?

Clovia's top competitors include Zivame, Shyaway and Krvvy. Among them, MHYTH secured the most recent funding round in May, 2026.

Clovia - 2026 Company Profile, Team, Funding, Competitors & Financials

Clovia is an acquired company based in Delhi (India), founded in 2012 by Soumya Kant, Kushagra Singhal and Abhay Batra. It operates as an Online retailer of lingerie, sleepwear, activewear, shapewear, swimwear, and innerwear. Clovia has raised $25.3M in funding from investors like IvyCap Ventures, AT Capital and Mountain Partners, with last known valuation of $*****. The company has 145 active competitors, including 10 funded and 4 that have exited. Its top competitors include companies like Zivame, Shyaway and Krvvy.

Company Details

Online retailer of lingerie, sleepwear, activewear, shapewear, swimwear, and innerwear. The company provides bras, panties, nightwear, activewear, and shapewear. It also offers personal care products, kidswear, and men’s innerwear. The business designs and manufactures its products, offering a variety of styles.

Website: www.clovia.com/
Social
Email ID: *****@clovia.com
Phone Number: +91 **********
Registered Address: 109 B -PLOT NO. 18, RAJENDRA JAINA TOWER WAZIRPUR COMMERCIAL COMPLEX, WPIA, West Delhi, NEW DELHI, Delhi, India, 110052

Key Metrics

Founded Year

2012

Location

Delhi, India

Stage

Acquired

Total Funding

$25.3M in 8 rounds

Latest Funding Round

Grant (prize money), 2022, $*****

Last Known Valuation

$***** as on Mar 20, 2022

Investors

IvyCap Ventures & 33 more

Ranked

2^nd among 145 active competitors

Annual Revenue

₹100 - ₹500 Cr as on Mar 31, 2025

Employee Count

244 as on Feb 28, 2025

Similar Companies

Dandelion & 254 more

Exit Details

Acquired by Reliance Retail (Mar 20, 2022)

View Clovia's full profile

Clovia is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
PURPLE PANDA FASHIONS LIMITED CIN: U52100DL2012PLC237371 , India, Active	Jun 12, 2012	₹100 - ₹500 Cr (As on Mar 31, 2025)	224 (As on Mar 01, 2026)

Clovia got acquired by Reliance Retail on Mar 20, 2022.

Click here to take a look at Clovia's acquisition in detail

Clovia has raised a total funding of $25.3M over 8 rounds. Its first funding round was on Apr 16, 2013. Its latest funding round was a Grant (prize money) round on 2022 for $*****. 1 investor participated in its latest round. Clovia has 16 institutional investors and 18 angel investors.

Here is the list of recent funding rounds of Clovia:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
2022	7335	Grant (prize money)	2950	2189	3051	4430
Jul 21, 2020	3953222	Series B	4605724	3766969	5077067	Vinit Asher & 13 more
Jan 25, 2019	8419910	Series B	1697879	5110321	AT Capital & 1 more	Nalin Advani & 4 more

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View details of Clovia's funding rounds and investors

The founders of Clovia are Soumya Kant, Kushagra Singhal and Abhay Batra.

Here are the details of Clovia's key team members:

Soumya Kant: Co-Founder of Clovia. They are also an angel investor in 1 startup.
Kushagra Singhal: Founder of Clovia.
Abhay Batra: Co-Founder of Clovia.
Contact Info: 1 email address and 1 phone number

Clovia's Board of Directors

Clovia's board has 10 active members. Anshuman Khanna and Neha are part of team and Shiv Kumar, Vikram Gupta, Ashish Wadhwani, Harshdeep Singh Chowdhary, Shiv Kumar kumar Bhardwaj, Akhilesh Prasad, Krishnan Sudarshan and Nikhil Kumar Kalra are independent board members.

Here is the list of Clovia's board of directors:

Name	Type	Representing	Status	Duration
Neha	Team	-	Current	12y 9m
frsp{zb	Team	-	Past	5y 7m
daabmoa	Team	-	Past	7y 3m
Anshuman Khanna	Investor	IvyCap Ventures	Current	-
Shiv Kumar	Independent board member	-	Current	6y 3m
dtpbnfc	Independent board member	-	Current	6y 1m
tjkhglw	Independent board member	-	Current	2y 6m
ndhqtiv	Independent board member	-	Current	6y 9m
mbtgjwp	Independent board member	-	Current	9y 4m
fecxilg	Independent board member	-	Past	5y 9m
gaxvhpi	Independent board member	-	Past	1y 1m
kuetiqy	Independent board member	-	Past	4y 5m
tdxogmr	Independent board member	-	Past	1y 3m
zxoiir{	Independent board member	-	Past	9y 9m

View details of Clovia's Founder profiles and Board Members

Clovia's employee count trend

Clovia has 244 employees as of Feb 25. Here is Clovia's employee count trend over the years:

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Top competitors of Clovia include Zivame, Shyaway and Krvvy. Here is the list of Top 10 competitors of Clovia, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Zivame 2011, Bengaluru (India), Acquired	Internet-first brand offering womens apparel and innerwear	$70.8M	Zodius, Chiratae Ventures & 15 others	65/100
2nd	Clovia 2012, Delhi (India), Acquired	Online retailer of lingerie, sleepwear, activewear, shapewear, swimwear, and innerwear	$25.3M	Aecal, Pidilite & 32 others	63/100
3rd	Shyaway 2015, Chennai (India), Seed	Retailer of women lingerie sleepwear sportswear and various body shapewear	$640K	Gxl Technologies, Altis Resources & 1 others	59/100
4th	Krvvy 2024, Noida (India), Seed	Online brand offering innerwear for women	$837K	Titan Capital, All In Capital & 22 others	53/100
5th	Underneat 2024, Gurugram (India), Seed	Retailer of shapewear and intimate essentials	$6.81M	Fireside Ventures, Alteria Capital & 1 others	50/100
6th	Freecultr 2011, Delhi (India), Series A	Retailer of innerwear loungewear and apparel made from sustainable fabrics	$18.4M	Sixth Sense Ventures, Peak XV Partners & 13 others	47/100
7th	Bummer 2020, Ahmedabad (India), Seed	Online retailer of underwear, loungewear, socks, shorts, and t-shirts	$1.85M	Beenext, Texport Industries & 25 others	45/100
8th	MHYTH 2024, Bengaluru (India), Seed	Online fashion brand offering a range of intimate wear products for women	$766K	Nine Rivers Capital, Team Pumpkin & 4 others	44/100
9th	PrettySecrets 2011, Mumbai (India), Deadpooled	Online-first private label lingerie brand	$13.9M	Orios Venture Partners, Apollo Trading And Finance ... & 77 others	40/100
10th	Dandelion 2014, Mumbai (India), Unfunded	Brand of sleepwear	-	-	38/100

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Looking for more details on Clovia's competitors? Click here to see the top ones

Founders own 19.32%, Funds (largest shareholder) own 72.61%, Enterprises own 4.76% and Angels own 2.24%. The net worth of Clovia's founders is INR 42.6Cr as of Jan 28, 2019.

Shareholders Name	Post Round Holding %	Net worth	Cumulative Investment	Realised Returns	Unrealised Returns	Return Multiple
Founder	19.32%	42.6Cr	2072332	5240694	3108933	3747078
Fund	72.61%	160Cr	3337062	7617529	5342328	8150720
IvyCap Ventures	4328484	8431048	4108313	6157542	7872198	5906577
Singularity Ventures	0	0	0	0	0	0
Enterprise	4.76%	10.5Cr	4006	1104	2364	2825
Angel	2.24%	4.94Cr	39	90	17	37
ESOP Pool	1.08%	2.38Cr	4	7	3	8
Total	100.00%	221Cr	5129084	1750171	8891838	2149883