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Crisp Thinking - About the company

Crisp Thinking is an acquired company based in Leeds (United Kingdom), founded in 2005 by Adam Hildreth. It operates as a Platform offering reputation management and risk intelligence solutions. Crisp Thinking has raised $26.5M in funding from Baird Capital, with last known valuation of $*****. The company has 35 active competitors, including 5 funded and 7 that have exited. Its top competitors include companies like VirusTotal, BrandShield and Webtotem.

Company Details

Platform offering reputation management and risk intelligence solutions. It is a real time risk intelligence company that protects brands, assets, and people from reputational damage, security threats, and online harm. The company AI technology has been trained to discover and track the risk signals embedded within digital chatter to be the expert in fast, actionable risk intelligence. It provides solutions such as corporate risk intelligence, platform risk intelligence for global trust and safety teams, and pharmaceutical social compliance.
Social
X
Key Metrics
Founded Year
2005
Location
Stage
Acquired
Total Funding
$26.5M in 2 rounds
Latest Funding Round
Last Known Valuation
$***** as on Oct 17, 2018
Ranked
Annual Revenue
£10M - £50M as on Dec 31, 2022
Employee Count
252 as on Dec 31, 2023
Investment & Acquisitions
Similar Companies
Exit Details
Acquired by Kroll (Jun 01, 2022)

Crisp Thinking's acquisition details

Crisp Thinking got acquired by Kroll on Jun 01, 2022.
Click here to take a look at Crisp Thinking's acquisition in detail
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Crisp Thinking's funding and investors

Crisp Thinking has raised a total funding of $26.5M over 2 rounds. Its first funding round was on Nov 13, 2013. Its latest funding round was a Series A round on Oct 22, 2018 for $*****. 1 investor participated in its latest round. Crisp Thinking has 8 institutional investors and 21 angel investors.

Here is the list of recent funding rounds of Crisp Thinking:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Oct 22, 2018
6154176
Series A
1281406
2417186
3328786
3641978
Nov 13, 2013
5282812
Seed
8224194
5502546
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Crisp Thinking's founders and board of directors

Founder? Claim Profile
The founders of Crisp Thinking is Adam Hildreth.
Here are the details of Crisp Thinking's key team members:

Crisp Thinking's Board of Directors

Crisp Thinking's board has 5 active members. Adam Hildreth, Andrew Ferguson, Vikram Sharma, Peter Maude and Andrew Burke are part of team.
Here is the list of Crisp Thinking's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
20y 9m
Team
-
Current
20y 6m
tcoxkvy
Team
-
Past
7y 4m
hpyppvk
Team
-
Past
1y 3m
kvxrpoj
Team
-
Current
1y 8m
izfba{l
Team
-
Current
6y 6m
l{{okdv
Team
-
Past
7y 8m
Investor
Baird Capital
Current
7y 10m
badqprt
Independent board member
-
Past
9y 6m
zjcbmsw
Independent board member
-
Past
1y 4m

Crisp Thinking's employee count trend

Crisp Thinking has 252 employees as of Dec 23. The total employee count is 7.0% lower than what it was in Dec 22. Here is Crisp Thinking's employee count trend over the years:
Employee count trend for Crisp Thinking
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Crisp Thinking's Competitors and alternates

Top competitors of Crisp Thinking include VirusTotal, BrandShield and Webtotem. Here is the list of Top 10 competitors of Crisp Thinking, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for VirusTotal
VirusTotal
2004, Dublin (Ireland), Acquired
Free online virus, malware and url scanner
-
-
48/100
2nd
Logo for Crisp Thinking
Crisp Thinking
2005, Leeds (United Kingdom), Acquired
Platform offering reputation management and risk intelligence solutions
$26.5M
48/100
3rd
Logo for BrandShield
BrandShield
2010, Ramat Hasharon (Israel), Public
Provider of brand and website reputation monitoring solutions provider
-
41/100
4th
Logo for Webtotem
Webtotem
2015, Nur Sultan (Kazakhstan), Seed
Website monitoring and vulnerability scanning solution
-
41/100
5th
Logo for WOT
WOT
2006, Helsinki (Finland), Seed
Crowdsourced web reputation rating and review tool
$1.3M
39/100
6th
Logo for New Knowledge
New Knowledge
2015, Austin (United States), Deadpooled
AI based threat intelligence platform for protecting brand reputation
$18M
33/100
7th
Logo for SiteAdvisor
SiteAdvisor
2005, Boston (United States), Acquired
AI-powered antivirus, scam, identity, and privacy protection for digital safety
-
32/100
8th
Logo for Chameleonx
Chameleonx
2015, Tel Aviv (Israel), Acquired
Secure ad serving platform to prevent ad blocking, ad-injection and malware attacks
$1.9M
31/100
9th
Logo for Remove Group
Remove Group
2019, Madrid (Spain), Seed
Provider of cyber-risk management solutions
$1.78M
30/100
10th
Logo for Acium
Acium
2024, Miami (United States), Unfunded
Developer of software for securing web browsers and browser sessions
-
-
29/100
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Looking for more details on Crisp Thinking's competitors? Click here to see the top ones

Crisp Thinking's Investments and acquisitions

Crisp Thinking has acquired IMSafer. Crisp Thinking has not made any investments as of now.

Reports related to Crisp Thinking

Here is the latest report on Crisp Thinking's sector:

News related to Crisp Thinking

•
Former OpenAI CTO Mira Murati launches AI startup: All you need to knowBusiness Today•Feb 19, 2025•Crisp Thinking, OpenAI, Facebook, Mistral AI and 3 others
•
Kroll set to take over India-focused PE fund managerThe Capital Quest•Oct 10, 2022•Kroll, The Capital Quest, Crisp Thinking
•
•
Tech company adds more than 50 jobs since start of virus outbreakTheBusinessDesk.com•Dec 08, 2020•Crisp Thinking
•
Tech firm secures £19m investmentTheBusinessDesk.com•Oct 22, 2018•Crisp Thinking, Baird Capital
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