Cushon - About the company
Cushon is an acquired company based in Poole (United Kingdom), founded in 2014 by Ben Pollard and Phil Hollingdale. It operates as an App-based employer enabled savings and investment management platform. Cushon has raised $83M in funding from Augmentum Fintech. The company has 8 active competitors, including 4 funded and 2 that have exited. Its top competitors include companies like Hastee, Mintago and Level Financial Technology.
Company Details
App-based employer-enabled savings and investment management platform. It allows employees to plan retirement and pension funds through various investment plans and savings accounts. Some of the services offered are ISA (Individual Savings Account), net zero now, and CushonMe.
- Website
- cushon.co.uk
- Email ID
- *****@cushon.co.uk
- Phone Number
- +44 **********
- Registered Address
- Highdale, Headley Road, Leatherhead, Surrey, United Kingdom, KT22 8QE
Key Metrics
Founded Year
2014
Location
Poole, United Kingdom
Stage
Acquired
Total Funding
$83M in 3 rounds
Latest Funding Round
Investors
Ranked
2nd among 8 active competitors
Employee Count
238 as on May 31, 2026
Investment & Acquisitions
Exit Details
Acquired by WTW (Dec 10, 2025)
Legal entities associated with Cushon
Cushon is associated with 4 legal entities given below:
Legal Entity Name | Date of Incorporation | Revenue | Latest Employee Count | Documents |
|---|---|---|---|---|
CUSHON MONEY LIMITED CIN: 11112120 , United Kingdom, Active | Dec 13, 2017 | $0 - $1M (As on Dec 31, 2023) | 3 (As on Dec 31, 2023) | |
CUSHON GROUP LIMITED CIN: 10967805 , United Kingdom, Active | Sep 17, 2017 | - | 114 (As on Dec 31, 2023) | |
CUSHON MT LIMITED CIN: 12366412 , United Kingdom, Active | Dec 16, 2019 | $1M - $10M (As on Dec 31, 2023) | 7 (As on Mar 31, 2023) | |
Smarter Financial Services LLP CIN: OC337856 , United Kingdom, Active | Jun 05, 2008 | - | 5 (As on Mar 31, 2020) |
Cushon's acquisition details
Cushon got acquired by WTW on Dec 10, 2025.
Click here to take a look at Cushon's acquisition in detail
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Cushon's funding and investors
Cushon has raised a total funding of $83M over 3 rounds. Its first funding round was on Jun 02, 2021. Its latest funding round was a Series B round on Jan 20, 2022 for $*****. 2 investors participated in its latest round. Cushon has 4 institutional investors.
Here is the list of recent funding rounds of Cushon:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Jan 20, 2022 | 8245283 | Series B | 6741507 | 4162581 | 7048598 | 2186776 |
Jun 02, 2021 | 5160169 | Conventional Debt | 5944735 | 4537594 | 9871612 | |
Jun 02, 2021 | 6255465 | Series A | 4835652 | 4959420 |
View details of Cushon's funding rounds and investors
Cushon's founders and board of directors
Founder? Claim ProfileHere are the details of Cushon's key team members:
- Ben Pollard: Founder and CEO of Cushon.
- Phil Hollingdale: Co-Founder of Cushon.
View details of Cushon's Founder profiles and Board Members
Cushon's employee count trend
Cushon has 238 employees as of May 26. Here is Cushon's employee count trend over the years:
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Cushon's Competitors and alternates
Top competitors of Cushon include Hastee, Mintago and Level Financial Technology. Here is the list of Top 10 competitors of Cushon, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st | Hastee 2017, London (United Kingdom), Acquired | Online employee benefits platform for financial benefits | $22.9M | 72/100 | |
2nd | Cushon 2014, Poole (United Kingdom), Acquired | App-based employer enabled savings and investment management platform | $83M | 59/100 | |
3rd | Mintago 2019, London (United Kingdom), Series A | Employer-enabled savings platform | $6.73M | 46/100 | |
4th | Level Financial Technology 2020, London (United Kingdom), Seed | Provider of salary-linked financial tools, including on-demand pay, payroll savings, and income-based budgeting | $3.81M | - | 34/100 |
5th | Bippit 2018, London (United Kingdom), Seed | Online platform for goal tracking, budgeting tools, and account connections for employees | $120K | 30/100 | |
6th | Link Investment Trust 2015, Calgary (Canada), Deadpooled | Cloud-based employee financial wellness benefit administration platform | $2.02M | 28/100 | |
7th | ShareMore 2025, Bournemouth (United Kingdom), Unfunded | Provider of online platform for employees to participate in employer's sharesave schemes | - | - | 27/100 |
8th | nudge 2013, London (United Kingdom), Series A | Financial planning and savings platform for employees | $986K | 27/100 | |
9th | Level 2020, Ashford (United Kingdom), Funding Raised | Financial management platform for employers | - | - | 23/100 |
10th | Monergie 2018, London (United Kingdom), Deadpooled | Employer-enabled savings & investment management platform | - | - | 21/100 |
Looking for more details on Cushon's competitors? Click here to see the top ones
Cushon's Investments and acquisitions
Cushon has not made any investments yet. Cushon has made 4 acquisitions.Here is the list of latest three $acquisitions:
Filter this list
Date of Investment/Acquisition | Type | Company Name | Founded Year | Location |
|---|---|---|---|---|
Feb 09, 2022 | Acquisition | 2015 | Bristol (United Kingdom) | |
Jan 20, 2022 | Acquisition | 2007 | Croydon (United Kingdom) | |
Jun 02, 2021 | Acquisition | 2012 | Belfast (United Kingdom) |
See all acquisitions by Cushon
Reports related to Cushon
Here is the latest report on Cushon's sector:
News related to Cushon
Media has covered Cushon for a total of 10 events in the last 1 year, 1 of them has been about people movement.
•
Willis Names North America Leaders Post-Newfront Deal, Focusing on Growth and TechInsurance Business America•Apr 30, 2026•WTW, Cushon
•
WTW Acquires Cushon from NatWest to Expand in UK Pensions FintechBusiness News Today•Dec 10, 2025•Cushon, NatWest Group, WTW, Newfront
•
WTW to Acquire Newfront for $1.3 Billion, Strengthening US PresenceReinsurance News•Dec 10, 2025•WTW, Newfront, Cushon, NatWest and 1 other
•
WTW in Talks to Acquire Cushon from NatWest for Over £150MLife Insurance International•Dec 01, 2025•WTW, Cushon, NatWest Group, NatWest
•
•
Legal & General eyes bid for Natwest's pension provider CushonCity A.M.•Oct 11, 2025•Cushon, Legal & General, NatWest
•
Natwest explores sale of pension provider Cushon just two years after acquiring the businessCity A.M.•Sep 19, 2025•Cushon, NatWest, Smart Pension, NatWest Group and 1 other
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Pension and savings fintech Cushon rebrands to NatWest CushonFinextra•Jul 24, 2024•Cushon, NatWest Group
•
Veronica Humble Joins Cushon as New CIO in Boost to Growing Fintech’s C-SuiteFintech Finance•Mar 12, 2024•Cushon
•
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