When was Decibel founded?

Decibel was founded in 2001 and raised its 1st funding round 16 years after it was founded.

Where is Decibel located?

Decibel is headquartered in London, United Kingdom. It is registered at 3rd Floor 1 Ashley Road, Altrincham, Cheshire, United Kingdom, WA14 2DT.

Which legal entities is Decibel associated with?

Decibel is associated with DECIBEL INSIGHT LIMITED.

How many employees does Decibel have?

As of Feb 28, 2021, the latest employee count at Decibel is 76.

Is Decibel a funded company?

Decibel is a funded company, having raised a total of $50.3M across 3 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Apr 25, 2017.

How much is Decibel worth?

The last known valuation of Decibel was $***** as of Sep 10, 2019.

When was the latest funding round of Decibel?

Decibel's latest funding was a $***** Series B round on May 28, 2020, with participation from 4 investors.

What is the annual revenue of Decibel?

Annual revenue of Decibel is £6.75M as on Jan 31, 2022.

Where does Decibel rank among its competitors?

Decibel ranks 8th amongst 114 active competitors, of which 30 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was BlastPoint, which secured $14.2M in Oct, 2025.

Who are the top competitors of Decibel?

Decibel's top competitors include Data Chat, ODAIA and Neurons. Among them, BlastPoint secured the most recent funding round in October, 2025.

Decibel - 2026 Company Profile, Team, Funding, Competitors & Financials

Q: Is Decibel an acquired company?

Decibel got acquired by Medallia on Mar 04, 2021.

Decibel is an acquired company based in London (United Kingdom), founded in 2001. It operates as an AI-based digital experience analytics solution. Decibel has raised $50.3M in funding from Perwyn and Draper Esprit, with last known valuation of $*****. The company has 114 active competitors, including 30 funded and 14 that have exited. Its top competitors include companies like Data Chat, ODAIA and Neurons.

Company Details

AI-based digital experience analytics solution. The solution enables users to identify poor user experiences to improve online conversions, engagement, and customer loyalty. The solution can be integrated with marketing stack, customer software, conversion tools, and personalization platforms.

Website: decibel.com
Social
Phone Number: +44 **********
Registered Address: 3rd Floor 1 Ashley Road, Altrincham, Cheshire, United Kingdom, WA14 2DT

Key Metrics

Founded Year

2001

Location

London, United Kingdom

Stage

Acquired

Total Funding

$50.3M in 3 rounds

Latest Funding Round

Series B, May 28, 2020, $*****

Last Known Valuation

$***** as on Sep 10, 2019

Investors

Perwyn & 6 more

Ranked

8^th among 114 active competitors

Annual Revenue

£6.75M as on Jan 31, 2022

Employee Count

76 as on Feb 28, 2021

Investment & Acquisitions

Credo & 1 more

Similar Companies

Market Force & 249 more

Exit Details

Acquired by Medallia (Mar 04, 2021)

View Decibel's full profile

Decibel is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
DECIBEL INSIGHT LIMITED CIN: 8777137 , United Kingdom, Active	Nov 14, 2013	$9.28M (As on Jan 31, 2022)	76 (As on Jan 31, 2022)

Decibel got acquired by Medallia on Mar 04, 2021 at an acquisition amount of $160M. It was facilitated by Shea & Company.

Click here to take a look at Decibel's acquisition in detail

Decibel has raised a total funding of $50.3M over 3 rounds. Its first funding round was on Apr 25, 2017. Its latest funding round was a Series B round on May 28, 2020 for $*****. 4 investors participated in its latest round. Decibel has 6 institutional investors and 1 angel investor.

Here is the list of recent funding rounds of Decibel:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
May 28, 2020	1078156	Series B	1945340	3392561	4940077	2634847
Sep 10, 2019	6701461	Series B	5290163	8343193	6525707	Eight Roads Ventures & 1 more
Apr 25, 2017	7932739	Series A	6323307	7298500	9523032	6072263

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View details of Decibel's funding rounds and investors

Here are the details of Decibel's key team members:

View details of Decibel's Founder profiles and Board Members

Decibel's employee count trend

Decibel has 76 employees as of Feb 21. Here is Decibel's employee count trend over the years:

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Top competitors of Decibel include Data Chat, ODAIA and Neurons. Here is the list of Top 10 competitors of Decibel, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Data Chat 2017, Madison (United States), Acquired	AI based data analytics and decision making platform	$29M	Celesta Capital, Redline Capital Management ... & 7 others	63/100
2nd	ODAIA 2018, Toronto (Canada), Series B	Provider of AI-powered intelligence platform for pharmaceutical commercial and sales teams	$44.5M	Threshold, Monograph & 18 others	62/100
3rd	Neurons 2013, Copenhagen (Denmark), Seed	AI based predictive analytics solution	$6.64M	Vaekstfonden, The Growth Fund & 4 others	59/100
4th	Spiral 2019, Seattle (United States), Acquired	AI-based feedback analytics solution	$3.9M	Alumni Ventures, Trilogy Equity Partners & 9 others	59/100
5th	Retina 2017, Santa Monica (United States), Acquired	Developing AI-powered data analytics platform	$10.5M	AIC, Vertical Venture Partners & 6 others	58/100
6th	BlastPoint 2016, Pittsburgh (United States), Series A	Provider of AI driven customer intelligence based engagement optimization solutions	$24M	Allos Ventures, MissionOG & 14 others	54/100
7th	Qrvey 2015, Mclean (United States), Series A	Provider of embedded analytics platform designed for SaaS company applications	$19.5M	Center for Innovative Technology	52/100
8th	Decibel 2001, London (United Kingdom), Acquired	AI-based digital experience analytics solution	$50.3M	Kreos Capital, Draper Esprit & 5 others	52/100
9th	84.51˚ 2000, Cincinnati (United States), Unfunded	Predictive analytics solution for customer behavioral insights and marketing	-	-	51/100
10th	Theneura 2012, Palo Alto (United States), Acquired	Personalize and contextualize user insights to increases user engagement	$29M	Pitango, Greenhouse Capital Partners & 16 others	51/100