When was Didriksons founded?

Didriksons was founded in 1913.

Where is Didriksons located?

Didriksons is headquartered in Boras, Sweden.

How many employees does Didriksons have?

As of Sep 30, 2026, the latest employee count at Didriksons is 125.

Where does Didriksons rank among its competitors?

Didriksons ranks 6th amongst 20 active competitors, only 1 of which is funded. Decathlon, which secured $272K in Jun, 2021.

Who are the top competitors of Didriksons?

Didriksons' top competitors include Under Armour, PUMA and Lululemon. Among them, Decathlon secured the most recent funding round in June, 2021.

Didriksons - 2026 Company Profile, Team, Funding & Competitors

Didriksons is an acquired company based in Boras (Sweden), founded in 1913. It operates as an Internet first brand of outdoor apparel for men and women. The company has 20 active competitors, including 1 funded and 6 that have exited. Its top competitors include companies like Under Armour, PUMA and Lululemon.

Company Details

Website: www.didriksons.com/en
Social
Email ID: *****@didriksons.com
Phone Number: +46 **********

Key Metrics

Founded Year

1913

Location

Boras, Sweden

Stage

Acquired

Investors

Driv Kapital & 1 more

Ranked

6^th among 20 active competitors

Employee Count

125 as on Sep 30, 2026

Similar Companies

Nike & 1438 more

Exit Details

Acquired by Adelis Equity Partners (Jul 09, 2018)

View Didriksons' full profile

Didriksons got acquired by Adelis Equity Partners on Jul 09, 2018.

Click here to take a look at Didriksons's acquisition in detail

Didriksons is a funded company. Didriksons has 2 institutional investors.

View details of Didriksons's funding rounds and investors

Didriksons' employee count trend

Didriksons has 125 employees as of Sep 26. Here is Didriksons's employee count trend over the years:

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Top competitors of Didriksons include Under Armour, PUMA and Lululemon. Here is the list of Top 10 competitors of Didriksons, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Under Armour 1996, Baltimore (United States), Public	Online retailer of athletic apparel, footwear, accessories, and sports equipment	-	JSP Ventures, Rosewood Capital & 1 others	74/100
2nd	PUMA 1948, United States, Public	Retailer of clothing, shoes, and accessories for men, women, and kids	-	Relentless Consumer Partners, Groupe Artemis ... & 4 others	73/100
3rd	Lululemon 1998, Vancouver (Canada), Public	A brand offering premium sportswear and activewear for men and women.	$195M	Advent International, Highland Capital Partners ... & 5 others	67/100
4th	Salomon 1947, Annecy (France), Acquired	Adventure sports equipment manufacturer	-	-	64/100
5th	Decathlon 1976, San Francisco (United States), Funding Raised	Retailer of sporting goods	-	EGI Booster, Europa	63/100
6th	Didriksons 1913, Boras (Sweden), Acquired	Internet first brand of outdoor apparel for men and women	-	Driv Kapital, Everrest	34/100
7th	Guy Cotten 1964, Tregunc (France), Unfunded	Manufacturer of high-performance waterproof outerwear for professionals	-	-	33/100
8th	Black Crows 2006, Chamonix (France), Funding Raised	Internet first brand offering apparel wear for women and men	-	Felix Capital, Label Capital	31/100
9th	JustOverTheTop 2010, Marseille (France), Acquired	Internet first brand offering sports wear apparel for men, women and kids	-	Idinvest Partners, Integra	26/100
10th	YOUNGYM 2018, Dreux (France), Unfunded	Provider of an internet-first brand of fitness apparel for men and women	-	-	22/100