Where is DOY located?

DOY is headquartered in Mumbai, India. It is registered at 109, Opp. Sion Fort Garden, Sion, (East), Mumbai, Maharashtra, India, 400022.

Which legal entities is DOY associated with?

DOY is associated with VVF (INDIA) LIMITED.

What is the annual revenue of DOY?

Annual revenue of DOY is more than ₹1,000 Cr as on Mar 31, 2025

Where does DOY rank among its competitors?

DOY ranks 1st amongst 31 active competitors, only 1 of which is funded. The Sass Bar, which secured $67.2K in Jan, 2022.

Who are the top competitors of DOY?

DOY's top competitors include Anuspasoap, Evia and The Sass Bar. Among them, The Sass Bar secured the most recent funding round in January, 2022.

DOY - 2026 Company Profile, Competitors & Financials

DOY is an acquired company based in Mumbai (India), founded in 1990. It operates as a Brand of soap. The company has 31 active competitors, including 1 funded and 1 that has exited. Its top competitors include companies like Anuspasoap, Evia and The Sass Bar.

Company Details

Website: doyworld.com
Registered Address: 109, Opp. Sion Fort Garden, Sion, (East), Mumbai, Maharashtra, India, 400022

Key Metrics

Founded Year

1990

Location

Mumbai, India

Stage

Acquired

Ranked

1^st among 31 active competitors

Annual Revenue

₹1,000+ Cr as on Mar 31, 2025

Similar Companies

AMASS & 210 more

Exit Details

Acquired by Wipro Consumer Care (Dec 05, 2023)

View DOY's full profile

DOY is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
VVF (INDIA) LIMITED CIN: U24296MH2010PLC210239 , India, Active	Nov 22, 2010	₹1,000+ Cr (As on Mar 31, 2025)	565 (As on Jan 31, 2025)

DOY got acquired by Wipro Consumer Care on Dec 05, 2023.

Click here to take a look at DOY's acquisition in detail

DOY has not raised any funding rounds yet.

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Top competitors of DOY include Anuspasoap, Evia and The Sass Bar. Here is the list of Top 10 competitors of DOY, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	DOY 1990, Mumbai (India), Acquired	Brand of soap	-	-	34/100
2nd	Anuspasoap 2002, Mumbai (India), Unfunded	Internet-first brand offering handmade organic soap	-	-	31/100
3rd	Evia 2014, Mumbai (India), Unfunded	Internet-first brand offering skincare products	-	-	29/100
4th	The Sass Bar 2019, Mumbai (India), Seed	Artisanal soap and body care products for an elevated shower experience	$67.2K	-	26/100
5th	Bio Blessings 2022, Noida (India), Funding Raised	Internet first brand of natural skin care products	-	Atal Innovation Mission	26/100
6th	AmazingHind 2012, Delhi (India), Unfunded	Brand of home linen, spices and soaps	-	-	26/100
7th	Soapy Twist 2012, Gurugram (India), Unfunded	Internet first brand for customized skincare products	-	-	26/100
8th	MDM Herbal Products 2022, Guntur (India), Unfunded	Retailer of herbal soaps, shampoos, and hair oils for personal care	-	-	25/100
9th	Bodhika 2018, Patna (India), Unfunded	Provider of natural, biodegradable, and chemical-free soap products	-	-	22/100
10th	Yuvadhi Madurai (India), Unfunded	Manufacturer of natural handmade cosmetics and beauty products	-	-	22/100

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Founders (largest shareholder) own 69.40%, Funds own 15.50%, Enterprises own 9.10% and Other People own 4.70%. The net worth of DOY's founders is INR 611Cr as of Apr 28, 2014.

Shareholders Name	Post Round Holding %	Net worth	Cumulative Investment	Realised Returns	Unrealised Returns	Return Multiple
Founder	69.40%	611Cr	5393148	7860441	2244202	7984243
Fund	15.50%	136Cr	2445722	9256306	3117139	6170388
Enterprise	9.10%	79.7Cr	6183415	1235614	5346738	3402679
Other People	4.70%	41.5Cr	1481	2597	8988	3496
Total	98.70%	868Cr	9953384	1507535	1297068	4007726