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DSLR - About the company

DSLR is a series A company based in Jaipur (India), founded in 2021 by Ankush Goyal. It operates as a Brand of casual wear for men and women. DSLR has raised $18.2M in funding from Accel and Z47, with a current valuation of $*****. The company has 806 active competitors, including 23 funded and 7 that have exited. Its top competitors include companies like House of Chikankari, Fashor and Suta.

Company Details

Brand of casual wear for men and women. It is a company that enables individuals to express themselves through lifestyle brands that align with personal identity. It offers products from various categories, allowing consumers to share stories and values through lifestyles.
Email ID
*****@dslrteam.com
Registered Address
Unit No. G-01 Ground Floor Axis Edge, 4th Main Road KSRTC Layout, J P Nagar, Bangalore, Bangalore South, Karnataka, India, 560078
Key Metrics
Founded Year
2021
Location
Jaipur, India
Stage
Series A
Total Funding
$18.2M in 3 rounds
Latest Funding Round
Post Money Valuation
$***** as on Feb 09, 2026
Investors
Ranked
Annual Revenue
₹10 - ₹50 Cr as on Mar 31, 2025
Employee Count
5 as on Mar 31, 2025
Similar Companies
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DSLR's funding and investors

DSLR has raised a total funding of $18.2M over 3 rounds. Its first funding round was on Apr 21, 2022. Its latest funding round was a Series A round on Feb 09, 2026 for $*****. 2 investors participated in its latest round. DSLR has 5 institutional investors and 1 angel investor.

Here is the list of recent funding rounds of DSLR:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Feb 09, 2026
4030434
Series A
6162543
1419722
9707270
1818606
Feb 26, 2025
4462249
Seed
3058383
1988248
2535311
1656868
Apr 21, 2022
4417258
Seed
3854090
6477701
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DSLR's founders and board of directors

Founder? Claim Profile
The founders of DSLR is Ankush Goyal.
Here are the details of DSLR's key team members:

DSLR's Board of Directors

DSLR's board has 2 active members. Ankush Goyal is part of team and Harshank Goyal is independent board member.
Here is the list of DSLR's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
4y 9m
Independent board member
-
Current
2y 0m

DSLR's employee count trend

DSLR has 5 employees as of Mar 25. The total employee count is 72.0% lower than what it was in Mar 24. Here is DSLR's employee count trend over the years:
Employee count trend for DSLR
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DSLR's Competitors and alternates

Top competitors of DSLR include House of Chikankari, Fashor and Suta. Here is the list of Top 10 competitors of DSLR, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for House of Chikankari
House of Chikankari
2020, Delhi (India), Series A
Provider of hand-embroidered Chikankari apparel for men and women
$3.35M
57/100
2nd
Logo for Fashor
Fashor
2017, Chennai (India), Seed
Internet-first brand offering ethnic wear for women
$6.23M
56/100
3rd
Logo for Suta
Suta
2016, Mumbai (India), Unfunded
Designer blouses and sarees online retailer
-
-
55/100
4th
Logo for SHREE
SHREE
2009, Delhi (India), Series A
Online retailer of women’s ethnic clothing, dresses, and suit sets
$11.5M
55/100
5th
Logo for DSLR
DSLR
2021, Jaipur (India), Series A
Brand of casual wear for men and women
$18.2M
55/100
6th
Logo for Aramya
Aramya
2024, Jaipur (India), Funding Raised
Online retailer of cotton kurtas, ethnic wear, and dresses for women
-
55/100
7th
Logo for Dressfolk
Dressfolk
2015, Delhi (India), Seed
Internet first brand offering handcrafted ethnic wear for women
$839K
53/100
8th
Logo for PeachMode
PeachMode
2014, Mumbai (India), Unfunded
Online retailer of women's ethnic wear and clothing
-
-
52/100
9th
Logo for Koskii
Koskii
2017, Bengaluru (India), Series A
Online retailer of women's occasion wear including sarees and lehengas
$7.44M
51/100
10th
Logo for iTokri
iTokri
2011, Gwalior (India), Seed
Online platform offering handcrafted multi-category consumer products
$13.7K
-
50/100
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DSLR's Latest cap tables and shareholding

Founders (largest shareholder) own 50.92%, Funds own 40.44%, Enterprises own 0.69% and Other People own 0.00%. The net worth of DSLR's founders is INR 732Cr as of Jan 22, 2026.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
50.92%
732Cr
6002769
3913303
6445305
1468721
5033781
4783835
7991028
1523954
3513282
7759653
Fund
40.44%
581Cr
6898227
2596461
7827182
1399043
6866907
9528672
8991618
8789379
6082987
1113485
4466869
2045832
7525756
6286453
2245690
2841573
Enterprise
0.69%
9.88Cr
0
0
0
0
Other People
0.00%
73.2K
0
0
0
0
ESOP Pool
7.96%
114Cr
1007254
3025679
4851426
3669898
Total
100.00%
1,440Cr
8106827
5962959
5628423
6638876
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Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
View more details of DSLR's Shareholding

DSLR's Investments and acquisitions

DSLR has made no investments or acquisitions yet.

Reports related to DSLR

Here is the latest report on DSLR's sector:

News related to DSLR

Media has covered DSLR for 1 event in last 1 year.
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FAQs about DSLR

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