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EMIE - About the company

EMIE is a deadpooled company based in Shenzhen (China), founded in 2011. It operates as a Private label brand for quirky electronic accessories. EMIE has raised $10M in funding from Blue Lake Capital and Bertelsmann Asia Investments. The company has 37 active competitors, including 3 funded and 1 that has exited. Its top competitors include companies like MOFT, Casekoo and Ugreen.

Company Details

EMIE is a design-oriented electronics company, focused on developing unique and beautiful electronics such as portable chargers, smart wearables, bluetooth speakers etc. Some of its products Power block, Devil Volt and Power blade won Red dot's design of the year awards too. Raised 10 million uSd in its recent round of funding from Bertelsmann Asia Fund.
Website
emie.com
Social
X
Key Metrics
Founded Year
2011
Location
Shenzhen, China
Stage
Deadpooled
Total Funding
$10M in 2 rounds
Latest Funding Round
Ranked
Employee Count
18 as on Apr 30, 2026
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EMIE's funding and investors

EMIE has raised a total funding of $10M over 2 rounds. Its first funding round was on Oct 2013. Its latest funding round was a Series A round on Sep 12, 2014 for $*****. 2 investors participated in its latest round. EMIE has 4 institutional investors.

Here is the list of recent funding rounds of EMIE:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Sep 12, 2014
2604682
Series A
9394158
2797006
3969614
5493199
Oct 2013
8208925
Seed
5588189
8654688
8599083
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EMIE's founders and board of directors

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EMIE's employee count trend

EMIE has 18 employees as of Apr 26. Here is EMIE's employee count trend over the years:
Employee count trend for EMIE
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EMIE's Competitors and alternates

Top competitors of EMIE include MOFT, Casekoo and Ugreen. Here is the list of Top 10 competitors of EMIE, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for MOFT
MOFT
2015, Shenzhen (China), Unfunded
Internet first brand offering multi-category mobile accessories
-
-
44/100
2nd
Logo for Casekoo
Casekoo
2017, Hong Kong (China), Unfunded
Online retailer of protective cases and accessories for mobile phones
-
-
43/100
3rd
Logo for Ugreen
Ugreen
2009, Shenzhen (China), Public
Brand of mobile accessories
-
41/100
4th
Logo for MiLi
MiLi
1984, Shenzhen (China), Unfunded
Provider of agricultural and home loans, and crop insurance
-
-
35/100
5th
Logo for Ropetai
Ropetai
Beijing (China), Series A
Manufacturer of AI-powered robotic pets designed for companionship and emotional connection
-
35/100
6th
Logo for EMIE
EMIE
2011, Shenzhen (China), Deadpooled
Private label brand for quirky electronic accessories
$10M
31/100
7th
Logo for Shenzhen Future Charger Tech
Shenzhen Future Charger Tech
2010, Shenzhen (China), Unfunded
Manufacturer of wireless charging products for various devices and applications
-
-
28/100
8th
Logo for LEMURO
LEMURO
2018, Hong Kong (China), Seed
Internet first brand offering mobile accessories
-
26/100
9th
Logo for CAPDASE
CAPDASE
2003, Kowloon (China), Unfunded
Manufacturer of mobile accessories
-
-
25/100
10th
Logo for Promate
Promate
2004, Shenzhen (China), Funding Raised
Internet first brand of mobile accessories
-
 
24/100
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EMIE's Investments and acquisitions

EMIE has made no investments or acquisitions yet.

Reports related to EMIE

Here is the latest report on EMIE's sector:

FAQs about EMIE

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