When was FITTR founded?

FITTR was founded in 2016 and raised its 1st funding round 3 years after it was founded.

Where is FITTR located?

FITTR is headquartered in Pune, India. It is registered at MIG 147 SECTOR B INDRA NAGAR, Raisen, MANDIDEEP, Madhya Pradesh, India, 462046.

Which legal entities is FITTR associated with?

FITTR is associated with Squats Fitness Private Limited.

How many employees does FITTR have?

As of Aug 31, 2025, FITTR has 137 employees, reflecting a 9% year-over-year growth in headcount.

Is FITTR a funded company?

FITTR is a funded company, having raised a total of $19.9M across 6 funding rounds to date. The company's 1st funding round was a $***** Angel round, raised on May 10, 2019.

How much is FITTR worth?

The latest valuation of FITTR is $***** as of May 05, 2025.

When was the latest funding round of FITTR?

FITTR's latest funding was a $***** Angel round on Jun 12, 2026, with participation from 0 investor. Its primary sector is Fitness & Wellness Tech. In India, the Fitness & Wellness Tech sector has seen $133M in funding in 2026 to date.

What is the annual revenue of FITTR?

Annual revenue of FITTR is between ₹100 Cr and ₹500 Cr as on Mar 31, 2025

Where does FITTR rank among its competitors?

FITTR ranks 1st amongst 276 active competitors, of which 19 are funded. It stands 3rd in terms of total funding among its competitors. The most recent competitor to raise funding was FITTR, which secured an undisclosed amount in Jun, 2026.

Who are the top competitors of FITTR?

FITTR's top competitors include BetterMe, Freeletics and Kickoff. Among them, FITTR secured the most recent funding round in June, 2026.

FITTR - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Provider of online fitness and nutrition coaching with personalized workout plans. It offers fitness and nutrition coaching with certified coaches. It provides personalized diet and workout plans suited for lifestyle, goals, medical conditions, and food preferences. It also provides online personal training, injury rehabilitation programs, and fitness programs for kids. It also offers tools like Calorie Counter, Diet Tool, Step Counter, Water Reminder, and Exercise Library.

Website: www.fittr.com/
Social
Email ID: *****@fittr.com
Phone Number: +91 **********
Registered Address: MIG 147 SECTOR B INDRA NAGAR, Raisen, MANDIDEEP, Madhya Pradesh, India, 462046

Key Metrics

Founded Year

2016

Location

Pune, India

Stage

Series A

Total Funding

$19.9M in 6 rounds

Latest Funding Round

Angel, Jun 12, 2026, $*****

Post Money Valuation

$***** as on May 05, 2025

Investors

Rainmatter & 21 more

Ranked

1^st among 276 active competitors

Annual Revenue

₹100 - ₹500 Cr as on Mar 31, 2025

Employee Count

137 as on Aug 31, 2025

Investment & Acquisitions

Wylo & 1 more

Similar Companies

BetterMe & 446 more

View FITTR's full profile

FITTR is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Squats Fitness Private Limited CIN: U74110MP2015PTC033773 , India, Active	Jan 29, 2015	₹100 - ₹500 Cr (As on Mar 31, 2025)	166 (As on Apr 01, 2026)

FITTR has raised a total funding of $19.9M over 6 rounds. Its first funding round was on May 10, 2019. FITTR has 8 institutional investors and 14 angel investors.

Here is the list of recent funding rounds of FITTR:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jun 12, 2026	8949136	Angel	9594940	9597820	3415995	9265204
May 05, 2025	7082697	Series A	5998073	2883925	1326054	4455557
Dec 11, 2023	4849184	Series A	8158855	7461037	Rainmatter	7363429

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View details of FITTR's funding rounds and investors

The founders of FITTR are Bala Krishna Dabbedi, Jitendra Chowksey, Sonal Singh and Rohit Chattopadhyay.

Here are the details of FITTR's key team members:

Bala Krishna Dabbedi: Co-Founder & Director of FITTR and founder of 1 other company.
Contact Info: 1 email address
Jitendra Chowksey: Co-Founder of FITTR and founder of 1 other company.
Contact Info: 1 email address
Sonal Singh: Co-Founder of FITTR.
Rohit Chattopadhyay: Co-Founder & Director of FITTR.
Contact Info: 1 email address

FITTR's Board of Directors

FITTR's board has 4 active members. Jyoti Dabas, Nikhil Bahel, Jitendra Chouksey and Rohit Chattopadhyay are part of team.

Here is the list of FITTR's board of directors:

Name	Type	Representing	Status	Duration
Jitendra Chouksey	Team	-	Current	10y 8m
Rohit Chattopadhyay	Team	-	Current	8y 9m
pbj{spa	Team	-	Past	1y 1m
Nikhil Bahel	Investor	-	Current	4y 2m

View details of FITTR's Founder profiles and Board Members

FITTR's employee count trend

FITTR has 137 employees as of Aug 25. The total employee count is 9.0% more than what it was in Aug 24. Here is FITTR's employee count trend over the years:

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Top competitors of FITTR include BetterMe, Freeletics and Kickoff. Here is the list of Top 10 competitors of FITTR, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	FITTR 2016, Pune (India), Series A	Provider of online fitness and nutrition coaching with personalized workout plans	$19.9M	Better Capital, Elysian Park & 20 others	74/100
2nd	BetterMe 2017, Paphos (Cyprus), Unfunded	Provider of personalized fitness activities and nutrition management solutions	-	-	59/100
3rd	Freeletics 2013, Munich (Germany), Series B	Provider of an application for fitness coaching plans	$70M	Causeway, JAZZ Venture Partners & 14 others	57/100
4th	Kickoff 2017, New York City (United States), Series A	Online platform offering expert led training and nutrition programs	$7M	FJ Labs, Expa & 1 others	57/100
5th	8fit 2014, Beaverton (United States), Acquired	App offering workout and nutrition plans	$9.73M	Creandum, Eight Roads Ventures & 6 others	56/100
6th	Centr 2000, Melbourne (Australia), Acquired	Provider of expert-led fitness training and nutrition planning solutions	-	Europa	55/100
7th	FOUND 2020, San Francisco (United States), Series B	Mobile-based application offering nutritional guidance for users	$132M	Atomic, WestCap & 9 others	55/100
8th	CALIBER 2017, New York City (United States), Seed	Provider of science-based personalized fitness coaching	$2.2M	Trinity Ventures, Uncommon Denominator & 1 others	55/100
9th	SWEAT 1997, Cork (Ireland), Acquired	Provider of fitness and nutritional guidance	-	-	53/100
10th	FitCircle 2013, Mumbai (India), Unfunded	AI powered fitness companion offering training and nutrition plans	-	-	51/100

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Founders (largest shareholder) own 55.42%, Funds own 24.38%, Enterprises own 8.74% and Angels own 1.04%. The net worth of FITTR's founders is INR 367Cr as of May 05, 2025.

Shareholders Name	Post Round Holding %	Net worth	Cumulative Investment	Realised Returns	Unrealised Returns	Return Multiple
Founder	55.42%	367Cr	9234612	2585592	1228505	5005402
Jitendra Chowksey	5616356	9145562	4154578	7337977	3888917	6209188
Bala Krishna Dabbedi	45	72	18	81	19	45
Rohit Chattopadhyay	4	7	5	3	2	6
Fund	24.38%	161Cr	4315728	1796513	7819087	3910029
Surge	4233872	5120328	2953809	4510208	2259100	3785143
Rainmatter	2812440	3147200	2307034	1581696	2142825	3142643
Elysian Park	87813	43865	90448	42275	90027	23597
Enterprise	8.74%	57.9Cr	1954355	3660866	3495728	5318864
Angel	1.04%	6.89Cr	3	8	7	4
Other People	1.81%	11.9Cr	1	8	1	6
ESOP Pool	8.64%	57.2Cr	1101378	6779810	3957637	6014062
Total	100.00%	662Cr	9431174	5937187	1455793	7446127