When was Flick Electric founded?

Flick Electric was founded in 2013 and raised its 1st funding round 2 years after it was founded.

Where is Flick Electric located?

Flick Electric is headquartered in Wellington, New Zealand.

Who is the current CEO of Flick Electric?

Steve O'Connor of Flick Electric.

Which legal entities is Flick Electric associated with?

Flick Electric is associated with FLICK ENERGY LIMITED.

How many employees does Flick Electric have?

As of Jul 31, 2026, the latest employee count at Flick Electric is 19.

Is Flick Electric a funded company?

Flick Electric is a funded company, having raised a total of $14.8M across 3 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on May 26, 2015.

When was the latest funding round of Flick Electric?

Flick Electric's latest funding was a $***** Series B round on Jul 14, 2016, with participation from 0 investor.

Where does Flick Electric rank among its competitors?

Flick Electric ranks 2nd amongst 4 active competitors, of which 3 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was Amber, which secured $10M in Oct, 2025.

Who are the top competitors of Flick Electric?

Flick Electric's top competitors include Amber, Actual Energy and Zheda Energy. Among them, Amber secured the most recent funding round in October, 2025.

Flick Electric - 2026 Company Profile, Team, Funding & Competitors

Flick Electric is an acquired company based in Wellington (New Zealand), founded in 2013 by Steve O'Connor. It operates as an Online electricity retailer. Flick Electric has raised $14.8M in funding from Eastland. The company has 4 active competitors, including 3 funded and 1 that has exited. Its top competitors are Amber, Actual Energy and Zheda Energy.

Company Details

Flick Electric is a New Zealand-based company focused on providing electricity to customers in the country. The company offers its customers electricity at wholesale spot prices. The app allows users to monitor the consumption patterns and also provides when the prices begin to rise.

Website: flickelectric.co.nz
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Email ID: *****@flickelectric.co.nz

Key Metrics

Founded Year

2013

Location

Wellington, New Zealand

Stage

Acquired

Total Funding

$14.8M in 3 rounds

Latest Funding Round

Series B, Jul 14, 2016, $*****

Investors

Eastland & 28 more

Ranked

2^nd among 4 active competitors

Employee Count

19 as on Jul 31, 2026

Similar Companies

Amber & 2 more

Exit Details

Acquired by Meridian Energy (May 13, 2025)

View Flick Electric's full profile

Flick Electric is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
FLICK ENERGY LIMITED CIN: 4552300 , New Zealand, Active	Jul 17, 2013	-	-

Flick Electric got acquired by Meridian Energy on May 13, 2025.

Click here to take a look at Flick Electric's acquisition in detail

Flick Electric has raised a total funding of $14.8M over 3 rounds. Its first funding round was on May 26, 2015. Flick Electric has 6 institutional investors and 23 angel investors.

Here is the list of recent funding rounds of Flick Electric:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 14, 2016	5450517	Series B	2706193	2263764	7974066	2133386
Dec 15, 2015	3593275	Series B	9132102	5071659	9209662	Matt Todd
May 26, 2015	8941994	Series A	3468405	1496514	6341607	4889383

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View details of Flick Electric's funding rounds and investors

The founders of Flick Electric is Steve O'Connor.

Here are the details of Flick Electric's key team members:

Steve O'Connor: Founder & CEO of Flick Electric. They serve on the board of 1 company.

Flick Electric's Board of Directors

Flick Electric's board has 5 active members. Marcel Peter Van Den Assum and Marcel Assum are part of team and Nigel Jones, Amelia Jane Mccammon and Aaron Snodgrass are independent board members.

Here is the list of Flick Electric's board of directors:

Name	Type	Representing	Status	Duration
avqjutd	Team	-	Past	2y 4m
xfvztwr	Team	-	Past	4y 7m
raepzbd	Team	-	Current	7y 7m
Marcel Peter Van Den Assum	Investor	-	Current	12y 3m
og{zh{e	Investor	pkeeacc	Past	5y 6m
nqymbfd	Investor	-	Past	3y 6m
dfqtw{j	Investor	-	Past	3y 5m
Nigel Jones	Independent board member	-	Current	8y 0m
gvbztvc	Independent board member	-	Current	8y 4m
vnkkuyf	Independent board member	-	Current	8y 4m
sbatehp	Independent board member	-	Past	1y 3m
uvlz{sc	Independent board member	-	Past	4y 5m
koulhjd	Independent board member	-	Past	5y 7m

View details of Flick Electric's Founder profiles and Board Members

Flick Electric's employee count trend

Flick Electric has 19 employees as of Jul 26. Here is Flick Electric's employee count trend over the years:

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Top competitors of Flick Electric include Amber, Actual Energy and Zheda Energy. Here is the list of Top 10 competitors of Flick Electric, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Amber 2017, Melbourne (Australia), Series D	Provider of energy solutions for home batteries, solar, and EVs	$104M	Square Peg Ventures, CommBank & 19 others	63/100
2nd	Flick Electric 2013, Wellington (New Zealand), Acquired	Online electricity retailer	$14.8M	Angel HQ, Rbnz & 27 others	43/100
3rd	Actual Energy 2020, Sandwich (United States), Seed	Provider of solutions to measure energy usage	$2.1M	-	33/100
4th	Zheda Energy 2017, Hangzhou (China), Series A	Provider of smart power carbon asset management solutions for businesses	$13.9M	GL Ventures, Source Code Capital & 1 others	31/100