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Foodstrong - About the company

Foodstrong is a series A company based in Mumbai (India), founded in 2020 by Karishma Bhalla and Avartan Anil Bokil. It operates as a Retailer of whey proteins, plant proteins, and protein-based food mixes. Foodstrong has raised $4.68M in funding from investors like Duane Park, Angel List and Stellaris, with a current valuation of $*****. The company has 52 active competitors, including 12 funded and 4 that have exited. Its top competitors include companies like The Whole Truth Foods, OZiva and Wellbeing Nutrition.

Company Details

Retailer of whey proteins, plant proteins, and protein-based food mixes. It provides a variety of protein powders, including whey protein blends, isolates, and tasters, alongside plant-based options. It also offers protein pancake and dosa mixes, plus related items such as multivitamins, fish oil, and creatine.
Social
XFacebook
Email ID
*****@foodstrong.co
Phone Number
+91 **********
Registered Address
1201, 12th Floor, Gala Altezza, Jayshankar, Yagnik Marg, Sion (West), Sion, Mumbai, Mumbai, Maharashtra, India, 400022
Key Metrics
Founded Year
2020
Location
Mumbai, India
Stage
Series A
Total Funding
$4.68M in 3 rounds
Latest Funding Round
Post Money Valuation
$***** as on Jun 18, 2025
Investors
Ranked
Annual Revenue
₹10 - ₹50 Cr as on Mar 31, 2025
Employee Count
23 as on Aug 31, 2025
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Foodstrong's funding and investors

Foodstrong has raised a total funding of $4.68M over 3 rounds. Its first funding round was on Mar 31, 2021. Its latest funding round was a Series A round on Dec 04, 2024 for $*****. 7 investors participated in its latest round. Foodstrong has 14 institutional investors and 35 angel investors.

Here is the list of recent funding rounds of Foodstrong:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Dec 04, 2024
2528383
Series A
5354484
6865879
5385406
8434744
Mar 27, 2022
3537238
Series A
6439741
7249203
1781107
Mar 31, 2021
4355885
Seed
4281727
7287065
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Foodstrong's founders and board of directors

Founder? Claim Profile
The founders of Foodstrong are Karishma Bhalla and Avartan Anil Bokil.
Here are the details of Foodstrong's key team members:

Foodstrong's Board of Directors

Foodstrong's board has 3 active members. Karishma Bhalla, Salil Ajay Bhargava and Hithendra Karadathodi Ramachandran are part of team.
Here is the list of Foodstrong's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
1y 5m
Investor
-
Current
2y 2m
Investor
-
Current
1y 11m

Foodstrong's employee count trend

Foodstrong has 23 employees as of Aug 25. The total employee count is 23.0% lower than what it was in Aug 24. Here is Foodstrong's employee count trend over the years:
Employee count trend for Foodstrong
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Foodstrong's Competitors and alternates

Top competitors of Foodstrong include The Whole Truth Foods, OZiva and Wellbeing Nutrition. Here is the list of Top 10 competitors of Foodstrong, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for The Whole Truth Foods
The Whole Truth Foods
2019, Mumbai (India), Series D
Manufacturer of clean label food products including protein powders, bars, muesli, and nut spreads
$71.3M
76/100
2nd
Logo for OZiva
OZiva
2010, Mumbai (India), Acquired
Provider of nutritional food and health supplements
$17.3M
72/100
3rd
Logo for Wellbeing Nutrition
Wellbeing Nutrition
2019, Mumbai (India), Acquired
Provider of organic whole-food nutritional supplements
$25.6M
69/100
4th
Logo for Plix
Plix
2018, Thane (India), Acquired
Online brand offering nutritional supplements
$11.1M
66/100
5th
Logo for Stroom
Stroom
2022, Ahmedabad (India), Seed
Online retailer of assorted protein bars, wafers, and gift boxes
$938K
56/100
6th
Logo for Cosmix
Cosmix
2019, Bengaluru (India), Acquired
Brand of superfood powder
-
55/100
7th
Logo for SuperYou
SuperYou
2024, Mumbai (India), Series B
Manufacturer of protein-based snacks and nutritional supplements
$8.5M
55/100
8th
Logo for Gladful
Gladful
2021, Jaipur (India), Seed
D2C brand specializing in high-protein, clean-label breakfast mixes and snacks for families
$2.34M
54/100
9th
Logo for BetterAlt
BetterAlt
2022, Mumbai (India), Seed
Internet first brand of mushroom coffee, millet & beet root powder
$1.51M
51/100
10th
Logo for Foodstrong
Foodstrong
2020, Mumbai (India), Series A
Retailer of whey proteins, plant proteins, and protein-based food mixes
$4.68M
48/100
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Foodstrong's Latest cap tables and shareholding

Founders (largest shareholder) own 49.04%, Funds own 24.95%, Enterprises own 2.55% and Angels own 20.32%. The net worth of Foodstrong's founders is INR 46.3Cr as of Jun 18, 2025.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
49.04%
46.3Cr
8111149
6597476
9485620
5336573
9719399
2817704
6310740
2404231
5873866
4266474
2554215
5954563
8518086
2420489
8793422
6303956
Fund
24.95%
23.5Cr
4047032
3240488
5380057
3084990
1881100
8457791
4413443
4045146
7131192
9131154
8289
8690
2194
8764
4535
7603
71
57
57
96
45
45
0
0
0
0
0
0
Enterprise
2.55%
2.41Cr
86
24
89
24
Angel
20.32%
19.2Cr
5734696
7394623
6100594
2163508
2
8
6
2
2
8
ESOP Pool
3.13%
2.95Cr
987
473
372
498
Total
99.99%
94.4Cr
7123191
1285328
9260108
6345881
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Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
View more details of Foodstrong's Shareholding

Foodstrong's Investments and acquisitions

Foodstrong has made no investments or acquisitions yet.

Reports related to Foodstrong

Here is the latest report on Foodstrong's sector:

FAQs about Foodstrong

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