When was FreeWheel founded?

FreeWheel was founded in 2007 and raised its 1st funding round 3 years after it was founded.

Where is FreeWheel located?

FreeWheel is headquartered in New York City, United States. It is registered at New York City (United States).

How many employees does FreeWheel have?

As of Aug 31, 2026, the latest employee count at FreeWheel is 1427.

Is FreeWheel a funded company?

FreeWheel is a funded company, having raised a total of $***** in its 1st and only funding round, a Series B round on Apr 14, 2010.

When was the latest funding round of FreeWheel?

FreeWheel's latest funding was a $***** Series B round on Apr 14, 2010, with participation from 4 investors.

Where does FreeWheel rank among its competitors?

FreeWheel ranks 1st amongst 22 active competitors, of which 7 are funded. It stands 3rd in terms of total funding among its competitors. The most recent competitor to raise funding was Media Exchange, which secured $445K in Mar, 2024.

Who are the top competitors of FreeWheel?

FreeWheel's top competitors include Infillion, Xandr and Spot runner. Among them, Media Exchange secured the most recent funding round in March, 2024.

FreeWheel - 2026 Company Profile, Team, Funding & Competitors

FreeWheel is a series B company based in New York City (United States), founded in 2007 by Doug Knopper and Jon Heller. It operates as a Tech solutions provider for media agencies. FreeWheel has raised $16.8M in funding from Steamboat Ventures. The company has 22 active competitors, including 7 funded and 2 that have exited. Its top competitors include companies like Infillion, Xandr and Spot runner.

Company Details

FreeWheel offers solutions for media agencies. It offers automation planning, buying, & selling of inventory for advertising. It offers various solutions for agencies and publishers. The solutions offered for publishers include advertising management, marketplace access, and more. It provides media planning solutions for agencies.

Website: freewheel.com
Social
Phone Number: +1 **********
Registered Address: New York City (United States)

Key Metrics

Founded Year

2007

Location

New York City, United States

Stage

Series B

Total Funding

$16.8M in 1 round

Latest Funding Round

Series B, Apr 14, 2010, $*****

Investors

Steamboat Ventures & 3 more

Ranked

1^st among 22 active competitors

Employee Count

1,427 as on Aug 31, 2026

Investment & Acquisitions

Beeswax

Similar Companies

Infillion & 25 more

View FreeWheel's full profile

FreeWheel is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Freewheel Media, Inc. CIN: 20-8827036 , Belgium, Active	Dec 31, 2015	-	-	-

FreeWheel has raised a total funding of $16.8M over 1 round. Its latest funding round was a Series B round on Apr 14, 2010 for $*****. 4 investors participated in its latest round. FreeWheel has 4 institutional investors.

Here is the list of recent funding rounds of FreeWheel:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Apr 14, 2010	1960289	Series B	7808263	9107292	5639392	1084437

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View details of FreeWheel's funding rounds and investors

The founders of FreeWheel are Doug Knopper and Jon Heller.

Here are the details of FreeWheel's key team members:

Doug Knopper: Co-Founder & Co-CEO of FreeWheel and founder of 1 other company.
Jon Heller: Co-Founder of FreeWheel.
Contact Info: 1 email address

View details of FreeWheel's Founder profiles and Board Members

FreeWheel's employee count trend

FreeWheel has 1,427 employees as of Aug 26. Here is FreeWheel's employee count trend over the years:

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Top competitors of FreeWheel include Infillion, Xandr and Spot runner. Here is the list of Top 10 competitors of FreeWheel, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	FreeWheel 2007, New York City (United States), Series B	Tech solutions provider for media agencies	$16.8M	Foundation Capital, Steamboat Ventures & 2 others	65/100
2nd	Infillion 2007, Newark (United States), Acquired	Platform offering ad exchange software	$58.4M	Icon Ventures, Norwest & 3 others	54/100
3rd	Xandr 2018, New York City (United States), Acquired	Platform offering TV ad exchange software	-	Top Corner Capital	45/100
4th	Spot runner 2004, Los Angeles (United States), Series C	AI-powered contextual TV advertising platform for relevant and privacy-compliant targeting	$101M	Legg Mason, DMGT & 11 others	41/100
5th	Clipsource 2009, Stockholm (Sweden), Seed	Marketing platform for journalists within the media and entertainment industry	$628K	Almi Invest	40/100
6th	Singula Decisions 1997, Kirkcaldy (United Kingdom), Series B	Provider of advertising services	-	Chasophie, RIT Capital Partners & 13 others	35/100
7th	Media Exchange 2019, London (United Kingdom), Seed	Provider of trading desk and TV ad exchange marketplace for advertisers and publishers	$728K	-	29/100
8th	OWNZONES Media 2016, Los Angeles (United States), Seed	Cloud based digital content delivery and subscription platform	$420K	-	28/100
9th	Create Stir 2024, Dover (United States), Unfunded	Connects filmmakers with influencers for marketing campaigns	-	-	28/100
10th	yeildmo.com 2012, Deadpooled	Platform offering ad exchange solutions	$8M	Google Ventures, Union Square Ventures & 4 others	27/100