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Frido - About the company

Frido is a series A company based in Pune (India), founded in 2015 by Ganesh Sharad Sonawane and Arif Khan. It operates as an E‑commerce brand selling ergonomic and comfort products. Frido has raised $36.7M in funding from investors like Orbimed, HRPL Restaurants and Nisha Family, with a current valuation of $*****. The company has 25 active competitors, including 4 that are funded. Its top competitors include companies like Green Soul, Pelicanwork and CellBell.

Company Details

E‑commerce brand selling ergonomic and comfort products. The company's product range include ergonomic footwear (sandals, insoles), memory-foam cushions and sleep pillows, posture supports, and workspace comfort accessories.
Social
XFacebook
Email ID
*****@myfrido.com
Phone Number
+91 **********
Part Of
Registered Address
403/2, 4th Floor, Amar Tech Park, Patil Nagar, Balewadi, Baner Gaon, Pune, Haveli, Maharashtra, India, 411045
Key Metrics
Founded Year
2015
Location
Pune, India
Stage
Series A
Total Funding
$36.7M in 14 rounds
Latest Funding Round
Post Money Valuation
$***** as on Apr 17, 2026
Investors
Ranked
Annual Revenue
₹100 - ₹500 Cr as on Mar 31, 2025
Employee Count
734 as on Mar 31, 2026
Similar Companies
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Frido's funding and investors

Frido has raised a total funding of $36.7M over 14 rounds. Its first funding round was on Jan 04, 2016. Its latest funding round was a Series A round on Nov 28, 2025 for $*****. 2 investors participated in its latest round. Frido has 23 institutional investors and 81 angel investors.

Here is the list of recent funding rounds of Frido:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Nov 28, 2025
7643202
Series A
5607700
2502770
9360964
5166835
Mar 21, 2025
8197470
Series A
6876126
8248881
1798005
Feb 15, 2024
8736854
Series A
3309031
4713605
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Frido's founders and board of directors

Founder? Claim Profile
The founders of Frido are Ganesh Sharad Sonawane and Arif Khan. Ganesh Sharad Sonawane is the CEO of Frido.
Here are the details of Frido's key team members:

Frido's Board of Directors

Frido's board has 4 active members. Ganesh Sharad Sonawane, Sunny Sharma, Sumona Chakraborty and Arif Minaj Khan are part of team.
Here is the list of Frido's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
10y 4m
Team
-
Current
2y 3m
Investor
-
Current
2y 6m
Investor
-
Current
2y 6m

Frido's employee count trend

Frido has 734 employees as of Mar 26. The total employee count is 113.0% more than what it was in Mar 25. Here is Frido's employee count trend over the years:
Employee count trend for Frido
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Frido's Competitors and alternates

Top competitors of Frido include Green Soul, Pelicanwork and CellBell. Here is the list of Top 10 competitors of Frido, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Frido
Frido
2015, Pune (India), Series A
E‑commerce brand selling ergonomic and comfort products
$36.7M
67/100
2nd
Logo for Green Soul
Green Soul
2016, Ambernath (India), Seed
Manufacturer of massage chair
$201K
43/100
3rd
Logo for Pelicanwork
Pelicanwork
2024, Bengaluru (India), Unfunded
Ergonomic chairs and desks designed for comfort and durability
-
-
39/100
4th
Logo for CellBell
CellBell
2015, Mumbai (India), Unfunded
Online retailer of ergonomic gaming, executive, boss, and office chairs
-
-
38/100
5th
Logo for Vergo
Vergo
2023, Thane (India), Unfunded
Internet first brand of ergonomic chairs
-
-
35/100
6th
Logo for SuperErgo
SuperErgo
2024, Akola (India), Seed
Online retailer of ergonomic office chairs standing desks accessories
$117K
34/100
7th
Logo for Officemate
Officemate
1999, Chennai (India), Unfunded
Manufacturer of office furniture
-
-
33/100
8th
Logo for Revergon Solutions
Revergon Solutions
2018, Vadodara (India), Unfunded
Internet first brand offering ergonomic furniture
-
-
33/100
9th
Logo for Wipro Seating Solutions
Wipro Seating Solutions
2004, Bengaluru (India), Unfunded
Brand of office furniture
-
-
29/100
10th
Logo for BackGood
BackGood
2017, Mumbai (India), Unfunded
Internet first brand offering ergonomic products
-
-
28/100
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Frido's Latest cap tables and shareholding

Founders own 13.39%, Funds (largest shareholder) own 82.78%, Enterprises own 0.08% and Angels own 3.37%. The net worth of Frido's founders is INR 146Cr as of Apr 17, 2026.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
13.39%
146Cr
6304147
2681229
3894645
9078908
1762770
8520827
8503265
9712559
1742165
9639645
61
93
77
70
29
90
Fund
82.78%
902Cr
8203429
1154570
4399979
5353121
5821560
5384138
1574114
3825977
6548557
3250087
98911
22346
88366
55873
74273
92646
1
8
4
6
1
1
Enterprise
0.08%
91.7L
0
0
0
0
Angel
3.37%
36.7Cr
717
253
296
556
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
0
Other People
0.07%
78.6L
0
0
0
0
ESOP Pool
0.30%
3.3Cr
0
0
0
0
Total
100.00%
1,090Cr
6394728
9761527
8641815
7973349
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Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
View more details of Frido's Shareholding

Frido's Investments and acquisitions

Frido has made no investments or acquisitions yet.

Reports related to Frido

Here is the latest report on Frido's sector:

News related to Frido

lockFilter this list
Media has covered Frido for a total of 4 events in the last 1 year, 3 of them have been about partnerships.
•
•
BuzzWorks partners with Frido to elevate wellness at workConstructionWeekonline.in•Nov 05, 2025•BuzzWorks, Frido
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