Grability - About the company
Grability is a seed company based in Bogota (Colombia), founded in 2013 by Sebastian Mejia, Simon Borrero and Andres Bilbao. It operates as a Mobile commerce solution provider. Grability has raised $1.35M in funding. The company has 424 active competitors, including 53 funded and 45 that have exited. Its top competitors include companies like Ocado Group, Vendasta and Swiftly.
Company Details
Grability provides mobile commerce solution to retailers and brands. Provides a white label solution enabling retailers to customize their mobile stores. The store provides digital aisles and 3D product displays. The store provides a personalized shopping experience by using machine learning techniques. The platform offers a content management system allowing retailers to create offers, upload products, and manage their stores. They also offer data analytics to retailers based on the shopping behavior. They have won awards such as Etail Prize in 2015. Their clients and partners include Unilever, Wrigley etc.
- Website
- grability.com
- Social
Key Metrics
Founded Year
2013
Location
Bogota, Colombia
Stage
Seed
Total Funding
$1.35M in 1 round
Latest Funding Round
Investors
Ranked
15th among 424 active competitors
Employee Count
17 as on Jul 31, 2026
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Grability's funding and investors
Grability has raised a total funding of $1.35M over 1 round. Its latest funding round was a Angel round on Dec 19, 2014 for $*****. 1 investor participated in its latest round. Grability has 1 institutional investor and 2 angel investors.
Here is the list of recent funding rounds of Grability:
Date of Funding | Funding Amount | Round Name | Post-Money Valuation | Revenue Multiple | Lead Investors | Other Investors |
|---|---|---|---|---|---|---|
Dec 19, 2014 | 6893086 | Angel | 5342053 | 8269279 | 3418654 | 8214570 |
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Grability's founders and board of directors
Founder? Claim ProfileHere are the details of Grability's key team members:
- Sebastian Mejia: Co-Founder of Grability and founder of 3 other companies, Rappi, Rappi and Rappi. They are also an angel investor in 11 startups.Contact Info: 1 email address
- Simon Borrero: Co-Founder of Grability and founder of 4 other companies, including Rappi, Rappi and InOut Delivery. They are also an angel investor in 12 startups.Contact Info: 1 email address
- Andres Bilbao: Former Co-Founder of Grability. They are also an angel investor in 5 startups.
- Juan Fernando: CEO of Grability.
View details of Grability's Founder profiles and Board Members
Grability's employee count trend
Grability has 17 employees as of Jul 26. Here is Grability's employee count trend over the years:
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Grability's Competitors and alternates
Top competitors of Grability include Ocado Group, Vendasta and Swiftly. Here is the list of Top 10 competitors of Grability, ranked by Tracxn score:
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Rank | Company Details | Short Description | Total Funding | Investors | Tracxn Score |
|---|---|---|---|---|---|
1st |  Ocado Group 2000, Hatfield (United Kingdom), Public | Developer of technology and automation solutions for online grocery businesses | - | 67/100 | |
2nd | Provider of an AI-powered platform automating marketing, sales, and operations | $143M | 66/100 | ||
3rd | Swiftly 2017, Seattle (United States), Series C | Provider of retail technology platform for grocers and consumer brands | $220M | 65/100 | |
4th | Provider of digital solutions for retail operations and supply chain | $518M | 64/100 | ||
5th | Dunnhumby 1989, London (United Kingdom), Acquired | Provider of customer data science to retailers and brands globally | - | - | 60/100 |
6th | Poq 2011, London (United Kingdom), Series B | App commerce platform that enable retailers to create customized apps | $22.5M | 60/100 | |
7th | LYNK logistics 2015, Chennai (India), Acquired | Software solutions for brands and grocery retailers | $23M | 53/100 | |
8th |  Salla 2016, Mecca (Saudi Arabia), Series B | Provider of mobile commerce storefront solutions for e-commerce businesses | $138M | 52/100 | |
9th | Datasembly 2014, Washington, DC (United States), Acquired | Provider of real-time product data for market intelligence focusing on grocery and retail pricing | $35.3M | 51/100 | |
10th | Platform offering location tracking and customer communication solutions | $7.44M | 51/100 | ||
15th | Mobile commerce solution provider | $1.35M | 49/100 |
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Grability's Investments and acquisitions
Grability has made no investments or acquisitions yet.
Reports related to Grability
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