When was Hairstory founded?

Hairstory was founded in 2013 and raised its 1st funding round 8 years after it was founded.

Where is Hairstory located?

Hairstory is headquartered in New York City, United States. It is registered at 95 5th Ave Fl 4, New York, NY 10003, US.

How many employees does Hairstory have?

As of Apr 30, 2026, the latest employee count at Hairstory is 89.

Is Hairstory a funded company?

Hairstory is a funded company, having raised a total of $***** in its 1st and only funding round, a Seed round on Oct 27, 2021.

When was the latest funding round of Hairstory?

Hairstory's latest funding was a $***** Seed round on Oct 27, 2021, with participation from 1 investor.

Where does Hairstory rank among its competitors?

Hairstory ranks 10th amongst 226 active competitors, of which 19 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Crown Affair, which secured an undisclosed amount in May, 2026.

Who are the top competitors of Hairstory?

Hairstory's top competitors include Crown Affair, Vegamour and Odele Beauty. Among them, Crown Affair secured the most recent funding round in May, 2026.

Hairstory - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Direct selling brand of hair care products. They claim that their product new wash works both as a shampoo and conditioner. It contains a proprietary blend of essential oils and naturally derived cleansers. It provides products such as hair sprays, hair balms. It sells only through its website and hairdressing professionals. Hair professionals get a commission on the purchase and sales made by the professionals, who they refer.

Website: hairstory.com
Social
Email ID: *****@hairstory.com
Phone Number: +1 **********
Registered Address: 95 5th Ave Fl 4, New York, NY 10003, US

Key Metrics

Founded Year

2013

Location

New York City, United States

Stage

Seed

Latest Funding Round

Seed, Oct 27, 2021, $*****

Investors

Summit Partners

Ranked

10^th among 226 active competitors

Employee Count

89 as on Apr 30, 2026

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View Hairstory's full profile

Hairstory is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
HAIRSTORY PRODUCTS UK LIMITED CIN: 11139583 , United Kingdom, Active	Jan 08, 2018	-	-
Hair Ventures, LLC CIN: 20151573441 , United States, Active	Sep 01, 2015	-	-	-

Hairstory has raised funding over 1 round. Its latest funding round was a Seed round on Oct 27, 2021 for $*****. 1 investor participated in its latest round. Hairstory has 1 institutional investor.

Here is the list of recent funding rounds of Hairstory:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Oct 27, 2021	7719638	Seed	9618160	3063806	9178196	7394619

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View details of Hairstory's funding rounds and investors

The founders of Hairstory are Mauricio Bellora and Michael Gordon.

Here are the details of Hairstory's key team members:

Mauricio Bellora: Co-Founder of Hairstory.
Michael Gordon: Co-Founder of Hairstory.
Eli Halliwell: CEO of Hairstory.

View details of Hairstory's Founder profiles and Board Members

Hairstory's employee count trend

Hairstory has 89 employees as of Apr 26. Here is Hairstory's employee count trend over the years:

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Top competitors of Hairstory include Crown Affair, Vegamour and Odele Beauty. Here is the list of Top 10 competitors of Hairstory, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Crown Affair 2007, New York City (United States), Series C	Internet first brand offering organic hair care products	$15.7M	Stride Consumer, Brand Foundry & 10 others	56/100
2nd	Vegamour 2017, Los Angeles (United States), Series C	Internet first brand offering natural hair care products	$80M	General Atlantic, Plus Capital	52/100
3rd	Odele Beauty 2019, Minneapolis (United States), Seed	Online brand offering salon-grade, cruelty-free hair and body care products	$12M	Stride Consumer	48/100
4th	INSERT NAME HERE 2019, Los Angeles (United States), Unfunded	Hair brand offering hair styling products	-	-	47/100
5th	K18 Hair 2019, San Francisco (United States), Acquired	Internet-first brand offering hair care products	$25M	VMG Partners, G9 Ventures & 2 others	43/100
6th	Nume 2009, Los Angeles (United States), Unfunded	Internet first brand offering hair care and styling appliances	-	-	42/100
7th	Revela 2021, Woburn (United States), Acquired	Internet first brand of hair care products	$6.5M	Maki, K5 Global & 7 others	42/100
8th	Ceremonia 2020, New York City (United States), Series A	Internet first brand offering natural hair care products	$16.5M	SoGal Ventures, Sandbridge Capital & 11 others	42/100
9th	LolaVie 2011, Weston (United States), Unfunded	Internet-first brand offering hair care products	-	-	41/100
10th	Hairstory 2013, New York City (United States), Seed	Direct selling brand of hair care products	-	Summit Partners	40/100