When was Hero founded?

Hero was founded in 2016 and raised its 1st funding round 7 years after it was founded.

Where is Hero located?

Hero is headquartered in San Francisco, United States. It is registered at 546 MARKET ST,SAN FRANCISCO,CA,94104.0,0.

How many employees does Hero have?

As of Apr 30, 2026, the latest employee count at Hero is 34.

Is Hero a funded company?

Hero is a funded company, having raised a total of $68.5M across 2 funding rounds to date. The company's 1st funding round was a $***** Series B round, raised on May 02, 2023.

How much is Hero worth?

The latest valuation of Hero is $***** as of May 01, 2025.

When was the latest funding round of Hero?

Hero's latest funding was a $***** Series C round on Jul 02, 2024, with participation from 4 investors.

Where does Hero rank among its competitors?

Hero ranks 5th amongst 263 active competitors, of which 17 are funded. It stands 3rd in terms of total funding among its competitors. The most recent competitor to raise funding was GoNanas, which secured $5.76M in Mar, 2026.

Who are the top competitors of Hero?

Hero's top competitors include Tiff's Treats, Birch Benders and Simple Mills. Among them, GoNanas secured the most recent funding round in March, 2026.

Hero - 2026 Company Profile, Funding & Competitors

Hero is a series C company based in San Francisco (United States), founded in 2016. It operates as a Manufacturer of automotive vehicles. Hero has raised $68.5M in funding from investors like DNS Capital, Cleveland Avenue and Composite Ventures, with a current valuation of $*****. The company has 263 active competitors, including 17 funded and 56 that have exited. Its top competitors include companies like Tiff's Treats, Birch Benders and Simple Mills.

Company Details

Website: www.hero.co/
Registered Address: 546 MARKET ST,SAN FRANCISCO,CA,94104.0,0

Key Metrics

Founded Year

2016

Location

San Francisco, United States

Stage

Series C

Total Funding

$68.5M in 2 rounds

Latest Funding Round

Series C, Jul 02, 2024, $*****

Post Money Valuation

$***** as on May 01, 2025

Investors

DNS Capital & 10 more

Ranked

5^th among 263 active competitors

Employee Count

34 as on Apr 30, 2026

Similar Companies

The Health Factory & 5 more

View Hero's full profile

Hero is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
HERO LABS, INC. CIN: 32080574372 , United States, Active	Jun 09, 2021	-	-	-

Hero has raised a total funding of $68.5M over 2 rounds. Its first funding round was on May 02, 2023. Its latest funding round was a Series C round on Jul 02, 2024 for $*****. 4 investors participated in its latest round. Hero has 11 institutional investors.

Here is the list of recent funding rounds of Hero:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 02, 2024	4179573	Series C	4715425	1775554	8818478	4614031
May 02, 2023	7721162	Series B	7900450	5654216	Cleveland Avenue & 4 more	444 Capital

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View details of Hero's funding rounds and investors

Hero's employee count trend

Hero has 34 employees as of Apr 26. Here is Hero's employee count trend over the years:

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Top competitors of Hero include Tiff's Treats, Birch Benders and Simple Mills. Here is the list of Top 10 competitors of Hero, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Tiff's Treats 1999, Austin (United States), Series D	Retailer of on-demand delivery of baked goods, gifts, and novelties	$119M	Morgan Stanley, CIC Partners & 10 others	63/100
2nd	Birch Benders 2011, Boulder (United States), Acquired	Delicious pancake, waffle, and baking mixes for convenient, quality meals	$6.27M	BFG, Continental Grain Company	61/100
3rd	Simple Mills 2012, Chicago (United States), Acquired	Nourishing people and planet with simple, delicious, real foods	$8.04M	Vestar Capital Partners, HPA & 10 others	54/100
4th	Flowers Foods 1919, Thomasville (United States), Public	Manufacturer and supplier of baked goods	-	Mirae Asset	49/100
5th	Hero 2016, San Francisco (United States), Series C	Manufacturer of automotive vehicles	$68.5M	Union Grove Venture Partners, TR Ventures ... & 9 others	37/100
6th	Hostess Brands 1919, Kansas City (United States), Acquired	Brand of baked sweet goods	-	Apollo Global Management, Metropoulos	46/100
7th	Hostess Cakes 1919, Kansas City (United States), Late Stage	Brand of cup cakes & ice creams	$100M	Quad-C, Metropoulos	46/100
8th	Rudis Organic Bakery 1976, Boulder (United States), Acquired	Brand of bread buns & rolls	$2M	Charterhouse Strategic Partners, Imperial Equity Group ... & 1 others	45/100
9th	Martin’s potato rolls 1955, Chambersburg (United States), Unfunded	Manufacturer of potato rolls & bread	-	-	45/100
10th	GoNanas 2017, Ann Arbor (United States), Series A	Brand offering bakery snacks	$5.76M	grt sht ventures, Barrel Ventures	42/100