When was IFit founded?

IFit was founded in 1977 and raised its 1st funding round 42 years after it was founded.

Where is IFit located?

IFit is headquartered in Logan, United States. It is registered at 3RD FLOOR,1 ASHLEY ROAD,ALTRINCHAM,CHESHIRE,WA14 2DT.

How many employees does IFit have?

As of Sep 30, 2026, the latest employee count at IFit is 1463.

Is IFit a funded company?

IFit is a funded company, having raised a total of $755M across 5 funding rounds to date. The company's 1st funding round was a $***** PE round, raised on Dec 11, 2019.

How much is IFit worth?

The latest valuation of IFit is $***** as of Jan 01, 2026. This marks a decline of 13% from its peak valuation of $7B in Jan, 2020. This marks a decline of 13% from its peak valuation of $7B in Jan, 2020.

When was the latest funding round of IFit?

IFit's latest funding was a $***** Conventional Debt round on Apr 15, 2022, with participation from 0 investor. Its primary sector is Fitness & Wellness Tech. In United States, the Fitness & Wellness Tech sector has seen $794M in funding in 2026 to date.

Where does IFit rank among its competitors?

IFit ranks 2nd amongst 2395 active competitors, of which 91 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was Zing Coach Inc, which secured $2.42M in Sep, 2025.

Who are the top competitors of IFit?

IFit's top competitors include Sword Health, HealthifyMe and Welltech. Among them, Zing Coach Inc secured the most recent funding round in September, 2025.

IFit - 2026 Company Profile, Team, Funding & Competitors

Company Details

Provider of smart interactive fitness training equipment. iFit is a website and mobile community that focuses on health and slimming services. The products include treadmills, bikes, ellipticals, rowers, cable equipment, reflective equipment, and mobile app. The products come with personalized fitness training workout videos from trainers.

Website: www.ifit.com/
Social
Email ID: *****@ifit.com
Phone Number: +1 **********
Registered Address: 3RD FLOOR,1 ASHLEY ROAD,ALTRINCHAM,CHESHIRE,WA14 2DT

Key Metrics

Founded Year

1977

Location

Logan, United States

Stage

Late Stage

Total Funding

$755M in 5 rounds

Latest Funding Round

Conventional Debt, Apr 15, 2022, $*****

Post Money Valuation

$***** as on Jan 01, 2026

Investors

Pamplona Capital Management & 4 more

Ranked

2^nd among 2395 active competitors

Employee Count

1,463 as on Sep 30, 2026

Investment & Acquisitions

Reform RX & 4 more

Similar Companies

Sword Health & 2367 more

View IFit's full profile

IFit is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
IFIT HEALTH & FITNESS LIMITED CIN: 2995785 , United Kingdom, Active	Nov 28, 1994	£10M - £50M (As on May 31, 2025)	36 (As on May 31, 2024)

IFit has raised a total funding of $755M over 5 rounds. Its first funding round was on Dec 11, 2019. IFit has 5 institutional investors.

Here is the list of recent funding rounds of IFit:

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Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Apr 15, 2022	7082577	Conventional Debt	5871426	7127464	3907897	6068218
Feb 28, 2022	6559924	PE	7825736	6091842	9841448	2628429
Jun 05, 2021	8274541	Unattributed	2045091	5010770	2045898	Planet Fitness

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View details of IFit's funding rounds and investors

The founders of IFit are Gary E Stevenson and Scott Watterson. Kevin Duffy is the CEO of IFit.

Here are the details of IFit's key team members:

Gary E Stevenson: Co-Founder of IFit.
Scott Watterson: Co-Founder of IFit.
Kevin Duffy: CEO of IFit.
Contact Info: 1 email address

View details of IFit's Founder profiles and Board Members

IFit's employee count trend

IFit has 1,463 employees as of Sep 26. Here is IFit's employee count trend over the years:

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Top competitors of IFit include Sword Health, HealthifyMe and Welltech. Here is the list of Top 10 competitors of IFit, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Sword Health 2015, New York (United States), Series E	Provider of AI-powered digital physical therapy and pelvic health solutions	$450M	Khosla Ventures, General Catalyst & 39 others	75/100
2nd	IFit 1977, Logan (United States), Late Stage	Provider of smart interactive fitness training equipment	$755M	FalconPoint Capital Partners, L Catterton ... & 3 others	72/100
3rd	HealthifyMe 2012, Bengaluru (India), Series C	Provider of AI-powered personalized nutrition and fitness coaching	$145M	LeapFrog Investments, Khosla Ventures & 56 others	64/100
4th	Welltech 2017, Limassol (Cyprus), Unfunded	Provider of multiple fitness apps	-	-	64/100
5th	Zing Coach Inc 2020, Munich (Germany), Series A	AI-based app for personalized fitness training	$2.42M	TriplePoint Capital, Zubr Capital	61/100
6th	Exercise.com 2010, Seattle (United States), Acquired	All-in-one fitness business software to grow revenue and manage operations	$1.99M	-	57/100
7th	The Body Coach 2014, Richmond (United Kingdom), Unfunded	Online platform offering personalized fitness and meal plans	-	-	55/100
8th	Keleya 2017, Hamburg (Germany), Series A	App offering exercise and yoga plans for pregnant women	$3.48M	Bruckenkopfe, W & W brandpool & 13 others	55/100
9th	Gymondo 2013, Berlin (Germany), Funding Raised	Provider of workout training and nutrition plaining solutions for individuals	-	Oakley Capital Investments	53/100
10th	Fitbod 2015, San Francisco (United States), Series A	Personalized, tailored workout - Mobile app	$4.66M	MacDonald Ventures, The Syndicate & 8 others	53/100

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IFit has made 1 investments in companies including Immersion Labs. IFit has also acquired 4 companies including Reform RX and 29029 Everesting.

Here is the list of investments & acquisitions:

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Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
May 20, 2025	Acquisition	Reform RX	2018	Newport Beach (United States)
Jan 11, 2023	Investments	Immersion Labs	2014	Phoenix (United States)
Jul 23, 2021	Acquisition	29029 Everesting	2018	Atlanta (United States)