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IFit - About the company

IFit is a late stage company based in Logan (United States), founded in 1977 by Gary E Stevenson and Scott Watterson. It operates as a Provider of smart interactive fitness training equipment. IFit has raised $755M in funding from Pamplona Capital Management and L Catterton, with a current valuation of $*****. The company has 2217 active competitors, including 83 funded and 16 that have exited. Its top competitors include companies like HealthifyMe, Zing Coach Inc and Gymondo.

Company Details

Provider of smart interactive fitness training equipment. iFit is a website and mobile community that focuses on health and slimming services. The products include treadmills, bikes, ellipticals, rowers, cable equipment, reflective equipment, and mobile app. The products come with personalized fitness training workout videos from trainers.
Social
XFacebook
Email ID
*****@ifit.com
Phone Number
+1 **********
Registered Address
3RD FLOOR,1 ASHLEY ROAD,ALTRINCHAM,CHESHIRE,WA14 2DT
Key Metrics
Founded Year
1977
Location
Stage
Late Stage
Total Funding
$755M in 5 rounds
Post Money Valuation
$***** as on Oct 05, 2020
Ranked
Employee Count
1,492 as on Apr 30, 2026
Investment & Acquisitions
Similar Companies
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IFit's funding and investors

IFit has raised a total funding of $755M over 5 rounds. Its first funding round was on Dec 11, 2019. IFit has 5 institutional investors.

Here is the list of recent funding rounds of IFit:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Apr 15, 2022
2342853
Conventional Debt
4026664
4074660
6927065
2131681
Feb 28, 2022
4692342
PE
6506984
4103248
7265532
4429549
Jun 05, 2021
6978525
Unattributed
3706980
6329996
5861830
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IFit's founders and board of directors

Founder? Claim Profile
The founders of IFit are Gary E Stevenson and Scott Watterson. Kevin Duffy is the CEO of IFit.
Here are the details of IFit's key team members:

IFit's employee count trend

IFit has 1,492 employees as of Apr 26. Here is IFit's employee count trend over the years:
Employee count trend for IFit
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IFit's Competitors and alternates

Top competitors of IFit include HealthifyMe, Zing Coach Inc and Gymondo. Here is the list of Top 10 competitors of IFit, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for IFit
IFit
1977, Logan (United States), Late Stage
Provider of smart interactive fitness training equipment
$755M
80/100
2nd
Logo for HealthifyMe
HealthifyMe
2012, Bengaluru (India), Series C
Provider of AI-powered personalized nutrition and fitness coaching
$145M
69/100
3rd
Logo for Zing Coach Inc
Zing Coach Inc
2020, Munich (Germany), Series A
AI-based app for personalized fitness training
$2.42M
61/100
4th
Logo for Gymondo
Gymondo
2013, Berlin (Germany), Funding Raised
Provider of workout training and nutrition plaining solutions for individuals
-
59/100
5th
Logo for Keleya
Keleya
2017, Hamburg (Germany), Series A
App offering exercise and yoga plans for pregnant women
$3.48M
57/100
6th
Logo for Fitbod
Fitbod
2015, San Francisco (United States), Series A
Personalized, tailored workout - Mobile app
$4.66M
57/100
7th
Logo for Gravl
Gravl
2021, Bondi (Australia), Unfunded
AI-powered personal trainer for fitness and wellness
-
-
56/100
8th
Logo for Sworkit
Sworkit
2012, Rockville (United States), Acquired
App(iOS and Android) based fitness training
$1.5M
54/100
9th
Logo for The Body Coach
The Body Coach
2014, Richmond (United Kingdom), Unfunded
Online platform offering personalized fitness and meal plans
-
-
53/100
10th
Logo for FiNC
FiNC
2012, Tokyo (Japan), Series B
Online weight loss solutions
$17.5M
53/100
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IFit's Investments and acquisitions

IFit has made 1 investments in companies including Immersion Labs. IFit has also acquired 4 companies including Reform RX and 29029 Everesting.
Here is the list of investments & acquisitions:lockFilter this list
Date of Investment/Acquisition
Type
Company Name
Founded Year
Location
May 20, 2025
Acquisition
2018
Newport Beach (United States)
Jan 11, 2023
Investments
2014
Phoenix (United States)
Jul 23, 2021
Acquisition
2018
Atlanta (United States)
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News related to IFit

lockFilter this list
Media has covered IFit for a total of 25 events in the last 1 year, 9 of them have been about partnerships and 7 about company updates.
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