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Imbue - About the company

Imbue is a seed company based in Gurugram (India), founded in 2018 by Shailendra Rawat, Shallu Bhandari, Anupriya Kapur and Sak Rajesh. It operates as an Internet first brand of natural feminine care products. Imbue has raised $268K in funding from Cuckoo Data, with a current valuation of $*****. The company has 43 active competitors, including 10 that are funded. Its top competitors include companies like Nua, Plush and Fabpad.

Company Details

Internet first brand of natural feminine care products. The product catalog includes breast care cream, intimate hygiene wash, hygiene foam, massage oil, and more.
Social
XFacebook
Email ID
*****@imbuenatural.com
Phone Number
+91 **********
Registered Address
Plus Offices, 1st Floor Land Mark Cyber Park, Sec-67, Gurgaon, Gurugram, Haryana, India, 122018
Key Metrics
Founded Year
2018
Location
Gurugram, India
Stage
Seed
Total Funding
$268K in 1 round
Latest Funding Round
Post Money Valuation
$***** as on Jul 03, 2021
Investors
Ranked
Annual Revenue
0 - ₹10 Cr as on Mar 31, 2025
Employee Count
21 as on Jul 31, 2026
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Imbue's funding and investors

Imbue has raised a total funding of $268K over 1 round. Its latest funding round was a Seed round on Jul 03, 2021 for $*****. 1 investor participated in its latest round. Imbue has 3 institutional investors and 5 angel investors.

Here is the list of recent funding rounds of Imbue:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Jul 03, 2021
2844782
Seed
6389389
4576845
4263224
8090496
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Imbue's founders and board of directors

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Here are the details of Imbue's key team members:

Imbue's Board of Directors

Imbue's board has 5 active members. Shailendra Rawat, Shallu Bhandari, Anupriya Kapur, Sak Rajesh and Sayantan Bhattacharjee are part of team.
Here is the list of Imbue's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
7y 11m
Team
-
Current
6y 9m
Team
-
Current
7y 11m
Team
-
Current
8y 4m
Team
-
Current
6y 9m
gysqzuw
Independent board member
-
Past
9y 3m

Imbue's employee count trend

Imbue has 21 employees as of Jul 26. Here is Imbue's employee count trend over the years:
Employee count trend for Imbue
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Imbue's Competitors and alternates

Top competitors of Imbue include Nua, Plush and Fabpad. Here is the list of Top 10 competitors of Imbue, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Nua
Nua
2017, Mumbai (India), Series C
Provider of sanitary pads, period care, and skincare products
$72.4M
76/100
2nd
Logo for Plush
Plush
2018, Chennai (India), Series B
Online brand offering period care, body hygiene, intimate wellness and skincare
$8.13M
55/100
3rd
Logo for Fabpad
Fabpad
2020, Kolkata (India), Seed
Internet first brand offering organic personal hygiene products
-
44/100
4th
Logo for Cresa Greentech
Cresa Greentech
2021, Pune (India), Seed
Internet first brand offering eco friendly sanitary pads for women
$30K
43/100
5th
Logo for FemiSafe
FemiSafe
2020, Kochi (India), Seed
Internet first brand offering personal hygiene products for women
$1.27M
41/100
6th
Logo for Sparkle
Sparkle
2019, Surat (India), Seed
Internet first brand of natural sanitary pads
$571K
-
41/100
7th
Logo for Lemme Be
Lemme Be
2020, Hyderabad (India), Series A
Online brand offering organic menstrual hygiene products
$2.65M
38/100
8th
Logo for Imbue
Imbue
2018, Gurugram (India), Seed
Internet first brand of natural feminine care products
$268K
38/100
9th
Logo for BlissPads
BlissPads
2018, Coimbatore (India), Unfunded
Internet first brand of sanitary pads
-
-
35/100
10th
Logo for Cambio
Cambio
2020, Surat (India), Seed
Internet first brand offering multi-category menstrual hygiene products on a subscription basis
$26.1K
-
32/100
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Imbue's Latest cap tables and shareholding

Founders (largest shareholder) own 54.40%, Enterprises own 32.00%, Angels own 1.60% and Other People own 12.00%. The net worth of Imbue's founders is INR 5.44Cr as of Jul 03, 2021. The cap table displayed below is for Ikdk3012 Private Limited which is the legal entity associated with Imbue.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
54.40%
5.44Cr
1406550
9732528
4262878
8356271
8032211
2700735
8887194
8955755
7804245
3441913
Enterprise
32.00%
3.2Cr
1820573
3073200
2754875
3635875
Angel
1.60%
16L
3
3
3
6
Other People
12.00%
1.2Cr
3079333
1347629
3933580
3032754
Total
100.00%
10Cr
2373259
3802223
3979816
2989844
Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
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shareholding pattern of this entity
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  • Latest Shareholding Summary - Ownership breakdown across founders, investors, and other stakeholders
  • Round-by-Round Cap Tables - Evolution of shareholding across funding rounds
  • Year-on-Year Cap Tables - Dilution trends over time

Imbue's Investments and acquisitions

Imbue has made no investments or acquisitions yet.

Reports related to Imbue

Here is the latest report on Imbue's sector:

News related to Imbue

•
Laiqa partners with Imbue NaturalBusinessnewsthisweek•Apr 06, 2023•LAIQA, Imbue
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