When was Ipsy founded?

Ipsy was founded in 2011 and raised its 1st funding round within a year of its incorporation.

Where is Ipsy located?

Ipsy is headquartered in San Mateo, United States. It is registered at San Mateo, California.

How many employees does Ipsy have?

As of Sep 30, 2026, the latest employee count at Ipsy is 600.

Is Ipsy a funded company?

Ipsy is a funded company, having raised a total of $107M across 5 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Dec 12, 2011.

How much is Ipsy worth?

The latest valuation of Ipsy is $***** as of Sep 14, 2015.

When was the latest funding round of Ipsy?

Ipsy's latest funding was a $***** Series B round on Sep 14, 2015, with participation from 2 investors. Its primary sector is Beauty Tech. In United States, the Beauty Tech sector has seen $591M in funding in 2026 to date.

Where does Ipsy rank among its competitors?

Ipsy ranks 2nd amongst 26 active competitors, of which 2 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was Birchbox, which secured $3.5M in Apr, 2021.

Who are the top competitors of Ipsy?

Ipsy's top competitors include Birchbox, Chula and Love Goodly. Among them, Birchbox secured the most recent funding round in April, 2021.

Ipsy - 2026 Company Profile, Team, Funding & Competitors

Company Details

Online subscription platform for beauty products. The company offers cosmetics products according to the skin tones for women such as foundation, eye color, lip stick, makeup brush, and more.

Website: www.ipsy.com/
Social
Registered Address: San Mateo, California

Key Metrics

Founded Year

2011

Location

San Mateo, United States

Stage

Series B

Total Funding

$107M in 5 rounds

Latest Funding Round

Series B, Sep 14, 2015, $*****

Post Money Valuation

$***** as on Sep 14, 2015

Investors

Crosscut Ventures & 13 more

Ranked

2^nd among 26 active competitors

Employee Count

600 as on Sep 30, 2026

Investment & Acquisitions

Boxy Charm & 1 more

Similar Companies

Birchbox & 151 more

View Ipsy's full profile

Ipsy is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
PERSONALIZED BEAUTY DISCOVERY CIN: 452964976 , United States, Active	May 30, 2022	-	272 (As on Dec 31, 2024)	-

Ipsy has raised a total funding of $107M over 5 rounds. Its first funding round was on Dec 12, 2011. Its latest funding round was a Series B round on Sep 14, 2015 for $*****. 2 investors participated in its latest round. Ipsy has 14 institutional investors.

Here is the list of recent funding rounds of Ipsy:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Sep 14, 2015	7762971	Series B	5725346	3283554	1931719	1050259
Oct 21, 2014	3516037	Series A	4708228	1238088	7737499	6415464
Sep 2012	5766830	Series A	9788697	9080041	Amalfi Capital Management & 1 more	500 Global

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View details of Ipsy's funding rounds and investors

The founders of Ipsy is Michelle Phan.

Here are the details of Ipsy's key team members:

Michelle Phan: Co-Founder of Ipsy and founder of 1 other company. They are also an angel investor in 2 startups.
Contact Info: 1 email address

View details of Ipsy's Founder profiles and Board Members

Ipsy's employee count trend

Ipsy has 600 employees as of Sep 26. Here is Ipsy's employee count trend over the years:

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Top competitors of Ipsy include Birchbox, Chula and Love Goodly. Here is the list of Top 10 competitors of Ipsy, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Birchbox 2010, New York City (United States), Acquired	Online subscription service for beauty products	$102M	Viking Global Investors, Accel & 26 others	67/100
2nd	Ipsy 2011, San Mateo (United States), Series B	Online subscription platform for beauty products	$107M	Graph Ventures, Omega Venture Partners & 12 others	64/100
3rd	Chula 2017, Rancho Palos Verdes (United States), Unfunded	Online retailer offering multi-category beauty products	-	-	37/100
4th	Love Goodly 2015, Los Angeles (United States), Seed	Vegan, nontoxic, cruelty-free beauty and lifestyle subscription boxes with social impact	$150K	Quake Capital, Third Wave Digital & 1 others	37/100
5th	Beauty Heroes 2015, California (United States), Unfunded	Curated natural skincare and beauty products, championing ethical and sustainable brands	-	-	34/100
6th	Boxy Charm 2013, Miami (United States), Acquired	Monthly beauty subscription box delivering full-size products and exclusive deals	-	KarpReilly	33/100
7th	Kinder Beauty Box 2018, Denver (United States), Funding Raised	Online subscription-based platform for beauty care products	-	Monfort Companies, STRIVV & 1 others	29/100
8th	We Are Onyx 2012, Los Angeles (United States), Deadpooled	Personalized beauty samples membership targeted towards women of dark color	-	500 Global, Village Global	27/100
9th	Passport To Beauty 2015, Los Angeles (United States), Unfunded	Global beauty secrets and rituals, thoughtfully curated skincare and wellness	-	-	27/100
10th	Glow Addict Beauty Box 2017, Downey (United States), Unfunded	Online subscription platform offering beauty products	-	-	24/100