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iThrive - About the company

iThrive is a seed company based in Pune (India), founded in 2019 by Mugdha Pradhan. It operates as a Provider of functional nutrition programs for chronic disease reversal and wellness. iThrive has raised $453K in funding, with a current valuation of $*****. The company has 15 active competitors, including 3 funded and 1 that has exited. Its top competitors include companies like Possible, Shyft and Quapt.

Company Details

Provider of functional nutrition programs for chronic disease reversal and wellness. The organization offers personalized health plans designed by functional nutritionists to address individual needs. Programs include consultations, expert guidance, and ongoing support to help individuals achieve their health goals. The focus is on identifying root causes and promoting long-term well-being through nutrition and lifestyle adjustments.
Social
XFacebook
Email ID
*****@ithrivein.com
Phone Number
+91 **********
Registered Address
S NO. 270/1/20, F NO 201, Harmony, Opp. Mauli Petrol Pump, Baner, Pune, Baner Gaon, Pune, Haveli, Maharashtra, India, 411045
Key Metrics
Founded Year
2019
Location
Pune, India
Stage
Seed
Total Funding
$453K in 2 rounds
Latest Funding Round
Post Money Valuation
$***** as on Feb 21, 2022
Ranked
Annual Revenue
0 - ₹10 Cr as on Mar 31, 2025
Employee Count
41 as on Feb 28, 2025
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iThrive's funding and investors

iThrive has raised a total funding of $453K over 2 rounds. Its first funding round was on Nov 18, 2019. Its latest funding round was a Seed round on Sep 24, 2021 for $*****. 7 investors participated in its latest round. iThrive has 1 institutional investor and 15 angel investors.

Here is the list of recent funding rounds of iThrive:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Sep 24, 2021
2995460
Seed
4818905
6231928
9716714
6964930
Nov 18, 2019
2710908
Angel
3290357
1031351
9406687
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iThrive's founders and board of directors

Founder? Claim Profile
The founders of iThrive is Mugdha Pradhan. Mugdha Pradhan is the CEO of iThrive.
Here are the details of iThrive's key team members:

iThrive's Board of Directors

iThrive's board has 3 active members. Mugdha Pradhan is part of team and Neelesh Marik and Vishal Bhailal Shah are independent board members.
Here is the list of iThrive's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
7y 3m
Independent board member
-
Current
3y 10m
befphtg
Independent board member
-
Current
6y 2m

iThrive's employee count trend

iThrive has 41 employees as of Feb 25. Here is iThrive's employee count trend over the years:
Employee count trend for iThrive
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iThrive's Competitors and alternates

Top competitors of iThrive include Possible, Shyft and Quapt. Here is the list of Top 10 competitors of iThrive, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Possible
Possible
2015, Bengaluru (India), Series A
Provider of online weight loss and disease management programs
$11.1M
50/100
2nd
Logo for Shyft
Shyft
2019, Delhi (India), Seed
Provider of multiple fitness services
$6.68M
47/100
3rd
Logo for Quapt
Quapt
2010, Chennai (India), Unfunded
Provider of mobile app for an online diet consultation
-
-
39/100
4th
Logo for iThrive
iThrive
2019, Pune (India), Seed
Provider of functional nutrition programs for chronic disease reversal and wellness
$453K
36/100
5th
Logo for Health Builder
Health Builder
2017, Mumbai (India), Unfunded
Online platform offering nutritionist consultation
-
-
34/100
6th
Logo for Upnourish
Upnourish
2018, Mumbai (India), Acquired
Online platform offering nutritionist consultation services for weight loss
-
-
29/100
7th
Logo for TrainE
TrainE
2017, Bengaluru (India), Unfunded
Provider of an application for nutrition, fitness training, and tracking
-
-
23/100
8th
Logo for KNOW YOUR FOOD
KNOW YOUR FOOD
2016, Gurugram (India), Unfunded
Provider of an online diet consultation and booking platform for patients and dietitians
-
-
22/100
9th
Logo for Fitpoint
Fitpoint
2006, Noida (India), Deadpooled
Provider of online platform for health and fitness
-
-
21/100
10th
Logo for NSR-DIET
NSR-DIET
2019, Delhi (India), Unfunded
Online platform for nutritionist consultation
-
-
18/100
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iThrive's Latest cap tables and shareholding

Founders (largest shareholder) own 54.16%, Angels own 45.29% and Other People own 0.55%. The net worth of iThrive's founders is INR 6.33Cr as of Feb 21, 2022. The cap table displayed below is for THRIVETRIBE WELLNESS SOLUTIONS PRIVATE LIMITED which is the legal entity associated with iThrive.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
54.16%
6.33Cr
9219546
8243983
4472653
1397766
4466674
5776363
3699200
9293698
7696682
5224694
Angel
45.29%
5.29Cr
1894749
9083796
5566645
3935307
5404735
8523969
4033236
1652762
6668966
6645710
502677
483986
944066
514926
536279
385737
Other People
0.55%
6.39L
0
0
0
0
Total
100.00%
11.7Cr
2210819
7458446
3215132
2373256
Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
Gain deeper insights into
shareholding pattern of this entity
$9.99$4.23(excl. taxes)
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What documents will you get?
  • Latest Shareholding Summary - Ownership breakdown across founders, investors, and other stakeholders
  • Round-by-Round Cap Tables - Evolution of shareholding across funding rounds
  • Year-on-Year Cap Tables - Dilution trends over time

iThrive's Investments and acquisitions

iThrive has made no investments or acquisitions yet.

Reports related to iThrive

Here is the latest report on iThrive's sector:

News related to iThrive

•
iThrive appoints Avinash Deshmukh as Chief Operating OfficerFFOODS Spectrum•Apr 23, 2023•iThrive
•
Neelesh Marik joins iThrive Board of DirectorsIT Voice•Jan 05, 2023•iThrive
•
iThrive raises 350Kamount in Bridge RoundBW Businessworld•Dec 07, 2021•iThrive, Nbventures
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