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Magic Crate - About the company

Magic Crate is an acquired company based in Bengaluru (India), founded in 2014. It operates as a Provider of theme-based DIY activity kits for kids. Magic Crate has raised $5.01M in funding from investors like Aarin Capital, 3one4 Capital and Fireside Ventures, with last known valuation of *****. The company has 91 active competitors, including 13 funded and 1 that has exited. Its top competitors include companies like KidloLand, Imagimake and Butterfly Edufields.

Company Details

Provider of theme-based DIY activity kits for kids. It offers activity kits for children. The subscribers receive a crate every month with new themes such as water, wind, sun, rainforest, mad science, and more. Each crate contains all material for two science activities, one art activity, and a game.
Social
XFacebook
Email ID
*****@magiccrate.in
Phone Number
+91 **********
Registered Address
17 & 18 Jalaram Industrial Estate, Bannerghatta Road, Near Arekere Gate, Bangalore, Bangalore, Karnataka, India, 560076
Key Metrics
Founded Year
2014
Location
Bengaluru, India
Stage
Acquired
Total Funding
$5.01M in 8 rounds
Latest Funding Round
Last Known Valuation
***** as on Feb 19, 2021
Ranked
Annual Revenue
0 - ₹10 Cr as on Mar 31, 2024
Employee Count
31 as on Jun 30, 2026
Similar Companies
Exit Details
Acquired by BYJU'S (Jan 01, 2022)

Magic Crate's acquisition details

Magic Crate got acquired by BYJU'S on Jan 01, 2022.
Click here to take a look at Magic Crate's acquisition in detail
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Magic Crate's funding and investors

Magic Crate has raised a total funding of $5.01M over 8 rounds. Its first funding round was on Dec 23, 2015. Its latest funding round was a Angel round on Feb 19, 2021 for $*****. 1 investor participated in its latest round. Magic Crate has 5 institutional investors and 58 angel investors.

Here is the list of recent funding rounds of Magic Crate:lockFilter this list
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Feb 19, 2021
1598208
Angel
5214873
1071386
4493833
2585922
Dec 03, 2020
5165886
Angel
9674536
8257715
1940178
Nov 05, 2020
3346315
Angel
5213435
9568141
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Magic Crate's founders and board of directors

Founder? Claim Profile

Magic Crate's Board of Directors

Magic Crate's board has 2 active members. Viswanathan R and Karthik Lakshman are part of team.
Here is the list of Magic Crate's board of directors:
Name
Type
Representing
Status
Duration
Team
-
Current
11y 9m
bxbscvk
Team
-
Past
7y 2m

Magic Crate's employee count trend

Magic Crate has 31 employees as of Jun 26. Here is Magic Crate's employee count trend over the years:
Employee count trend for Magic Crate
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Magic Crate's Competitors and alternates

Top competitors of Magic Crate include KidloLand, Imagimake and Butterfly Edufields. Here is the list of Top 10 competitors of Magic Crate, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for KidloLand
KidloLand
2012, Mumbai (India), Unfunded
Interactive content for pre-school kids
-
-
56/100
2nd
Logo for Imagimake
Imagimake
2012, Mumbai (India), Series B
Provider of a educational and fun toys and games for children
$6.31M
51/100
3rd
Logo for Butterfly Edufields
Butterfly Edufields
2008, Secunderabad (India), Seed
Provider of learning platform for K-12 students
$1.13M
49/100
4th
Logo for Kidology
Kidology
2022, Delhi (India), Seed
Online platform offering DIY-kits for students
$294K
-
47/100
5th
Logo for Genius Box
Genius Box
2015, Gurugram (India), Funding Raised
Subscription of activity kits and educational toys for kids
-
45/100
6th
Logo for PunToon Kids
PunToon Kids
2019, Mumbai (India), Unfunded
Platform offering learning kits for children
-
-
43/100
7th
Logo for EMoMee
EMoMee
2023, Mumbai (India), Seed
Provider of educational toys promoting emotional intelligence
$1.66M
41/100
8th
Logo for Flintobox
Flintobox
2013, Chennai (India), Series B
Online platform providing theme based activity box for kids
$17.8M
40/100
9th
Logo for Magic Crate
Magic Crate
2014, Bengaluru (India), Acquired
Provider of theme-based DIY activity kits for kids
$5.01M
39/100
10th
Logo for Nesta Toys
Nesta Toys
2021, Hyderabad (India), Funding Raised
Ecommerce platform offering toys for kids
-
37/100
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Magic Crate's Latest cap tables and shareholding

Founders (largest shareholder) own 35.85%, Funds own 7.76%, Angels own 32.44% and Other People own 23.95%. The net worth of Magic Crate's founders is INR 4.62Cr as of Jan 13, 2016.
Shareholders Name
Post Round Holding %
Net worth
Cumulative Investment
Realised Returns
Unrealised Returns
Return Multiple
Founder
35.85%
4.62Cr
9993384
7698850
8320093
7626928
Fund
7.76%
1Cr
8248418
8947537
6468394
5425622
1252928
7130885
3754676
8378113
7765371
8478419
Angel
32.44%
4.18Cr
5122353
4095192
4203113
3628837
Other People
23.95%
3.09Cr
3132051
1953024
2550374
6570603
Total
100.00%
12.9Cr
7015960
2970179
7116768
5056001
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Notes: The column Net Worth represents the net worth of investments made by that entity, as per the latest cap table.
Disclaimer
View more details of Magic Crate's Shareholding

Magic Crate's Investments and acquisitions

Magic Crate has made no investments or acquisitions yet.

Reports related to Magic Crate

Here is the latest report on Magic Crate's sector:

News related to Magic Crate

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