When was MAXDigital founded?

MAXDigital was founded in 2010.

Where is MAXDigital located?

MAXDigital is headquartered in Chicago, United States.

How many employees does MAXDigital have?

As of Jun 30, 2026, the latest employee count at MAXDigital is 60.

Where does MAXDigital rank among its competitors?

MAXDigital ranks 31st amongst 920 active competitors, of which 49 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was Carketa, which secured an undisclosed amount in Nov, 2025.

Who are the top competitors of MAXDigital?

MAXDigital's top competitors include Tekion, Reynolds and Reynolds and CDK Global. Among them, Carketa secured the most recent funding round in November, 2025.

MAXDigital - 2026 Company Profile & Competitors

Q: Is MAXDigital an acquired company?

MAXDigital got acquired by ACV Auctions on Jul 13, 2021.

MAXDigital is an acquired company based in Chicago (United States), founded in 2010. It operates as a Dealership inventory management and merchandising solutions powered by real-time market insights. The company has 920 active competitors, including 49 funded and 70 that have exited. Its top competitors include companies like Tekion, Reynolds and Reynolds and CDK Global.

Company Details

Dealership inventory management and merchandising solutions powered by real-time market insights. This company offers a suite of tools designed to optimize dealership inventory decisions. It provides solutions for used car appraisal, inventory management, precision pricing, and automated merchandising. The platform includes detailed analytics and reporting, aiming to maximize dealership profits and improve trade-in success. It offers a comprehensive approach to inventory management, leveraging real-time data and technology to enhance the appraisal process and streamline operations. The company provides a technology-driven solution for dealerships to manage their inventory effectively and increase retail profits. It is a SaaS based platform with login and pricing options.

Website: maxdigital.com
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Key Metrics

Founded Year

2010

Location

Chicago, United States

Stage

Acquired

Ranked

31^st among 920 active competitors

Employee Count

60 as on Jun 30, 2026

Similar Companies

Carketa & 154 more

Exit Details

Acquired by ACV Auctions (Jul 13, 2021)

View MAXDigital's full profile

MAXDigital is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Reports
MAX DIGITAL HOLDING LLC CIN: 36-4408647 , United States, Active		-	-	-

MAXDigital got acquired by ACV Auctions on Jul 13, 2021 at an acquisition amount of $*****.

Click here to take a look at MAXDigital's acquisition in detail

MAXDigital has not raised any funding rounds yet.

MAXDigital's employee count trend

MAXDigital has 60 employees as of Jun 26. Here is MAXDigital's employee count trend over the years:

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Top competitors of MAXDigital include Tekion, Reynolds and Reynolds and CDK Global. Here is the list of Top 10 competitors of MAXDigital, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Tekion 2016, Pleasanton (United States), Series D	Provider of cloud-native platform for automotive retail and dealership operations	$600M	Dragoneer Investment Group, Durable Capital Partners ... & 18 others	71/100
2nd	Reynolds and Reynolds 1866, Dayton (United States), Acquired	Provider of retail management system, business forms, and related services	$24.8M	ValueAct Capital, Deutsche Bank & 1 others	70/100
3rd	CDK Global 1972, Hoffman Estates (United States), Acquired	Platform offering software and services for automotive retail operations	-	Elliott Management, Sachem Head & 1 others	69/100
4th	Carketa 2018, Lehi (United States), Series A	Inventory management solutions for automotive dealerships	$11.8M	Crosslink Capital, Origin Ventures & 7 others	65/100
5th	Cognosos 2014, Atlanta (United States), Series B	IoT-enabled solution provider using patented communication technology	$40.9M	Cox Enterprises, Riverwood Capital & 6 others	63/100
6th	Automobile industry Internet platform Daxu 2012, Hangzhou (China), Public	SaaS-driven dealership management solutions for automotive dealerships	$578M	Primavera, Morningside Capital & 11 others	61/100
7th	Seez 2016, United Arab Emirates, Series C	Developer of an online P2P marketplace for used cars	$18M	B&Y Venture Partners, Phoenician VC & 8 others	59/100
8th	VINCUE 2015, Kansas City (United States), Series B	Inventory management solutions for automotive dealerships	$6.16M	Cypress Growth Capital, Holman & 2 others	59/100
9th	Garaj Sepeti 2017, Istanbul (Turkey), Acquired	Vertical solutions for car owners & automotive workshops	$1.5M	Finberg, Fark Labs & 8 others	58/100
10th	Keyloop 2002, Hungerford (United Kingdom), Funding Raised	Provider of automotive retail and technology solutions for dealerships	-	Francisco Partners, Inflexion	54/100
31st	MAXDigital 2010, Chicago (United States), Acquired	Dealership inventory management and merchandising solutions powered by real-time market insights	-	-	42/100