When was Mogo founded?

Mogo was founded in 2016 and raised its 1st funding round 3 years after it was founded.

Where is Mogo located?

Mogo is headquartered in Adelaide, Australia.

How many employees does Mogo have?

As of Apr 30, 2026, the latest employee count at Mogo is 1.

Is Mogo a funded company?

Mogo is a funded company, having raised a total of $2M across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Mar 15, 2019.

When was the latest funding round of Mogo?

Mogo's latest funding was a $***** Seed round on Sep 16, 2019, with participation from 1 investor.

Where does Mogo rank among its competitors?

Mogo ranks 3rd amongst 37 active competitors, of which 2 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was Cars24, which secured $329M in Dec, 2021.

Who are the top competitors of Mogo?

Mogo's top competitors include Cars24, DIYinspect and SellYourCarFast. Among them, Cars24 secured the most recent funding round in December, 2021.

Mogo - 2026 Company Profile, Funding & Competitors

Company Details

Online C2B marketplace for used cars that enables users to buy, sell, and trade-in cars. Users can configure a car of their choice & anonymously send a buy request to dealerships in the vicinity following which they can get multiple personalized quotes. Customers can view & compare offers & chat with respective dealers via the platform. They can also create requests to sell or trade in their pre-owned car in the same manner.

Website: mogo.com.au
Social
Email ID: *****@mogo.com.au

Key Metrics

Founded Year

2016

Location

Adelaide, Australia

Stage

Seed

Total Funding

$2M in 2 rounds

Latest Funding Round

Seed, Sep 16, 2019, $*****

Investors

Scaleup Mediafund

Ranked

3^rd among 37 active competitors

Employee Count

1 as on Apr 30, 2026

Similar Companies

Cars24 & 132 more

View Mogo's full profile

Mogo has raised a total funding of $2M over 2 rounds. Its first funding round was on Mar 15, 2019. Its latest funding round was a Seed round on Sep 16, 2019 for $*****. 1 investor participated in its latest round. Mogo has 1 institutional investor.

Here is the list of recent funding rounds of Mogo:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Sep 16, 2019	4512023	Seed	6910561	9743436	7086753	8986402
Mar 15, 2019	6764070	Seed	7787141	7343411	9463495	1904107

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View details of Mogo's funding rounds and investors

Mogo's employee count trend

Mogo has 1 employees as of Apr 26. Here is Mogo's employee count trend over the years:

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Top competitors of Mogo include Cars24, DIYinspect and SellYourCarFast. Here is the list of Top 10 competitors of Mogo, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Cars24 2015, Gurugram (India), Series G	Retailer of used vehicles, new vehicle information, loans, and related services	$1.08B	DST Global, Alpha Wave Global & 73 others	78/100
2nd	DIYinspect 2018, Sydney (Australia), Unfunded	App based marketplace platform for customers to sell cars	-	-	26/100
3rd	Mogo 2016, Adelaide (Australia), Seed	Online C2B marketplace for used cars	$2M	Scaleup Mediafund	26/100
4th	SellYourCarFast 2013, Richmond (Australia), Unfunded	Online C2B car buying platform	-	-	25/100
5th	Auctions 247 Launceston (Australia), Unfunded	Online auction-based platform for used cars	-	-	24/100
6th	Motortrademail 2011, Carlton (Australia), Unfunded	Online platform facilitates wholesale motor vehicle trading between licensed dealers	-	-	24/100
7th	We Sell Your Car Hawthorn East (Australia), Unfunded	Online C2B marketplace of second-hand cars	-	-	24/100
8th	Carcoin Sydney (Australia), Unfunded	Online C2B platform for selling pre-owned cars	-	-	24/100
9th	TradeYourCar 2017, Cheltenham (Australia), Unfunded	Online C2B car selling platform	-	-	24/100
10th	Car Buyers Online 2011, Brisbane (Australia), Unfunded	Online platform for selling pre-owned cars	-	-	24/100