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Narrativ - About the company

Narrativ is a seed company based in New York City (United States), founded in 2014 by Shirley Chen. It operates as a Native content advertising platform. Narrativ has raised $4M in funding. The company has 1104 active competitors, including 64 funded and 115 that have exited. Its top competitors include companies like Verve, EX.CO and OpenWeb.

Company Details

Narrativ offers an AI-powered content marketing platform for advertisers to launch native ad campaigns. Offers a proprietary technology platform, SmartLink that uses machine learning to transform story components such as product links, quotes, and images into organic ads. SmartLinks work by triggering a real-time auction each time a consumer clicks on a product link in the editorial content.
Social
X
Key Metrics
Founded Year
2014
Location
New York City, United States
Stage
Seed
Total Funding
$4M in 3 rounds
Latest Funding Round
Ranked
Employee Count
51 - 200 as on Jul 01, 2024
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Narrativ's funding and investors

Narrativ has raised a total funding of $4M over 3 rounds. Its latest funding round was a Angel round on 2015 for $*****. 1 investor participated in its latest round. Narrativ has 12 institutional investors.

Here is the list of recent funding rounds of Narrativ:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
2015
1100
Angel
8935
2009
2365
4063
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Narrativ's founders and board of directors

Founder? Claim Profile
The founders of Narrativ is Shirley Chen. Shirley Chen is the CEO of Narrativ.
Here are the details of Narrativ's key team members:

Narrativ's employee count trend

Narrativ has 51 - 200 employees as of Jul 24. Here is Narrativ's employee count trend over the years:
Employee count trend for Narrativ
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Narrativ's Competitors and alternates

Top competitors of Narrativ include Verve, EX.CO and OpenWeb. Here is the list of Top 10 competitors of Narrativ, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Verve
Verve
2005, New York City (United States), Acquired
Provider of privacy first omni channel advertising platform
$263M
77/100
2nd
Logo for EX.CO
EX.CO
2012, New York City (United States), Series C
Content management platform
$69.2M
67/100
3rd
Logo for OpenWeb
OpenWeb
2012, New York City (United States), Series F
Provider of cross device ad network
$393M
66/100
4th
Logo for MediaAlpha
MediaAlpha
2010, Redmond (United States), Public
Provider of ad network solutions
-
65/100
5th
Logo for GumGum
GumGum
2007, Santa Monica (United States), Series E
Advertisement management platform for businesses
$134M
65/100
6th
Logo for Affinity
Affinity
1996, San Francisco (United States), Acquired
AdTech solutions provider, pioneering new frontiers for publishers and advertisers
$60M
65/100
7th
Logo for Wunderkind
Wunderkind
2010, New York City (United States), Acquired
Adnetwork and performance marketing platform
$156M
63/100
8th
Logo for Captify
Captify
2011, London (United Kingdom), Acquired
Online open web search intelligence platform in the advertising sector
$17M
60/100
9th
Logo for Admitad
Admitad
2009, Heilbronn (Germany), Unfunded
Provider of platform for affiliate, influencer, and loyalty marketing management
-
-
57/100
10th
Logo for The Arena Group
The Arena Group
2011, New York City (United States), Public
Platform offering ad network software
-
56/100
37th
Logo for Narrativ
Narrativ
2014, New York City (United States), Seed
Native content advertising platform
$4M
44/100
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Narrativ's Investments and acquisitions

Narrativ has made no investments or acquisitions yet.

Reports related to Narrativ

Here is the latest report on Narrativ's sector:

News related to Narrativ

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FAQs about Narrativ

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