When was OMG founded?

OMG was founded in 2008 and raised its 1st funding round 6 years after it was founded.

Where is OMG located?

OMG is headquartered in Dallas, United States. It is registered at Dallas, Texas.

How many employees does OMG have?

As of May 31, 2026, the latest employee count at OMG is 169.

Is OMG a funded company?

OMG is a funded company, having raised a total of $35.6M across 3 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Feb 18, 2014.

When was the latest funding round of OMG?

OMG's latest funding was a $***** Conventional Debt round on Jul 14, 2022, with participation from 0 investor. Its primary sector is B2B E-Commerce. In United States, the B2B E-Commerce sector has seen $70.7M in funding in 2026 to date.

Where does OMG rank among its competitors?

OMG ranks 3rd amongst 320 active competitors, of which 12 are funded. It stands 4th in terms of total funding among its competitors. The most recent competitor to raise funding was Faire, which secured $100M in Nov, 2025.

Who are the top competitors of OMG?

OMG's top competitors include Alibaba, Faire and JOOR. Among them, Faire secured the most recent funding round in November, 2025.

OMG - 2026 Company Profile, Team, Funding & Competitors

OMG is a series B company based in Dallas (United States), founded in 2008 by James Skidmore. It operates as an Online store offering promotional product. OMG has raised $35.6M in funding from Susquehanna Growth Equity and RevTech Ventures. The company has 320 active competitors, including 12 funded and 38 that have exited. Its top competitors include companies like Alibaba, Faire and JOOR.

Company Details

Online store offering promotional product. It provides suppliers, team dealers, clothing decorators, and distributors of promotional products. In order to offer branded stuff, personalized clothing, and promotional products to corporations, teams, and groups as well as for fundraising purposes. The platform assists these enterprises in setting up completely branded, retail-like online storefronts.

Website: www.ordermygear.com/
Social
Email ID: *****@ordermygear.com
Phone Number: +1 **********
Registered Address: Dallas, Texas

Key Metrics

Founded Year

2008

Location

Dallas, United States

Stage

Series B

Total Funding

$35.6M in 3 rounds

Latest Funding Round

Conventional Debt, Jul 14, 2022, $*****

Investors

Susquehanna Growth Equity & 2 more

Ranked

3^rd among 320 active competitors

Employee Count

169 as on May 31, 2026

Investment & Acquisitions

BrightStores

Similar Companies

JOOR & 152 more

View OMG's full profile

OMG is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
ORDERMYGEAR LLC CIN: 711037580 , United States, Active	Dec 31, 2006	-	132 (As on Dec 31, 2024)	-

OMG has raised a total funding of $35.6M over 3 rounds. Its first funding round was on Feb 18, 2014. OMG has 3 institutional investors.

Here is the list of recent funding rounds of OMG:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 14, 2022	6867024	Conventional Debt	2855907	8437375	1685168	2656561
Apr 04, 2018	2574121	Series B	7974371	4437513	5804485	9468550
Feb 18, 2014	4542697	Seed	1837199	4764462	RevTech Ventures	3491209

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View details of OMG's funding rounds and investors

The founders of OMG is James Skidmore.

Here are the details of OMG's key team members:

James Skidmore: Former Co-Founder of OMG.

View details of OMG's Founder profiles and Board Members

OMG's employee count trend

OMG has 169 employees as of May 26. Here is OMG's employee count trend over the years:

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Top competitors of OMG include Alibaba, Faire and JOOR. Here is the list of Top 10 competitors of OMG, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Alibaba 1999, United States, Public	Online marketplace connecting global buyers with manufacturers, suppliers, and exporters	-	Silver Lake, All Access Venture Partners ... & 47 others	80/100
2nd	Faire 2017, San Francisco (United States), Series I	Online wholesale marketplace connecting retailers with brands to facilitate direct purchases	$1.7B	Lightspeed Venture Partners, Sequoia Capital ... & 27 others	79/100
3rd	OMG 2008, Dallas (United States), Series B	Online store offering promotional product	$35.6M	Accel-KKR, Susquehanna Growth Equity & 1 others	65/100
4th	JOOR 2010, New York City (United States), Series D	Provider of B2B platform streamlining wholesale processes for fashion and lifestyle	$108M	Battery Ventures, ITOCHU & 15 others	64/100
5th	SanMar 1971, Issaquah (United States), Unfunded	Provider of wholesale apparel, bags, and caps for various needs	-	-	51/100
6th	alphabroder 1919, Feasterville Trevose (United States), Acquired	E-distributor offering multi-category finished fashion products	$97M	Hudson Glade, Watervale Equity Partners & 1 others	48/100
7th	S&S Activewear 1988, Bolingbrook (United States), Acquired	Online wholesale supplier of apparels and accessories	-	Clayton Dubilier & Rice	48/100
8th	Threadsy 2008, Austin (United States), Acquired	E-distributor offering finished material fashion products	$6.74M	August Capital, Harrison Metal	46/100
9th	Wilmar 1978, Moorestown (United States), Acquired	MRO supplier for multifamily, hospitality, healthcare, and institutional industries	-	Summit Partners	43/100
10th	Threadflip 2011, San Francisco (United States), Deadpooled	Provider of a platform connecting retailers, brands, and consumers	$21.1M	Norwest, Shasta Ventures & 8 others	40/100