When was Popees founded?

Popees was founded in 2005 and raised its 1st funding round 19 years after it was founded.

Where is Popees located?

Popees is headquartered in Malappuram, India. It is registered at II/122B POPEES PTHIRIYAL PO, Malappuram, THIRUVALI, Kerala, India, 676123.

Which legal entities is Popees associated with?

Popees is associated with POPEES BABY CARE PRODUCTS LIMITED and 2 others.

How many employees does Popees have?

As of Aug 31, 2025, the latest employee count at Popees is 151.

Is Popees a funded company?

Popees is a funded company, having raised a total of $9.24M across 4 funding rounds to date. The company's 1st funding round was a $***** Angel round, raised on Jul 12, 2024.

How much is Popees worth?

The latest valuation of Popees is ₹***** as of Feb 10, 2026.

When was the latest funding round of Popees?

Popees' latest funding was a $***** Series A round on Aug 25, 2025, with participation from 3 investors.

Where does Popees rank among its competitors?

Popees ranks 4th amongst 61 active competitors, of which 6 are funded. It stands 3rd in terms of total funding among its competitors. The most recent competitor to raise funding was Popees, which secured $2.41M in Aug, 2025.

Who are the top competitors of Popees?

Popees' top competitors include Mylo, R for Rabbit and Babyhug. Among them, Popees secured the most recent funding round in August, 2025.

Popees - 2026 Company Profile, Funding, Competitors & Financials

Company Details

Retailer of baby and maternity clothing, toys, baby care products. The company provides apparel for newborns, infants, and kids, plus maternity wear. Product categories include baby essentials, toys, accessories, and baby gear. The company offers items such as clothing sets, diapers, feeding accessories, and toys.

Website: www.popees.com/
Social
Email ID: *****@popees.com
Phone Number: +91 **********
Registered Address: II/122B POPEES PTHIRIYAL PO, Malappuram, THIRUVALI, Kerala, India, 676123

Key Metrics

Founded Year

2005

Location

Malappuram, India

Stage

Series A

Total Funding

$9.24M in 4 rounds

Latest Funding Round

Series A, Aug 25, 2025, $*****

Post Money Valuation

₹***** as on Feb 10, 2026

Ranked

4^th among 61 active competitors

Employee Count

151 as on Aug 31, 2025

Similar Companies

Mylo & 441 more

View Popees' full profile

Popees is associated with 3 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count
Popees Baby Care Llp CIN: AAP-7644 , India, Active	Jun 27, 2019	-	-
POPEES BABY CARE PRODUCTS LIMITED CIN: U51900KL2016PLC045955 , India, Active	Jun 08, 2016	$16.1M (As on Mar 31, 2025)	144 (As on Feb 01, 2026)
POPEES FASHIONS INDIA PRIVATE LIMITED CIN: U19202KL2017PTC050841 , India, Active	Oct 23, 2017	$6.75M (As on Mar 31, 2025)	-

Popees has raised a total funding of $9.24M over 4 rounds. Its first funding round was on Jul 12, 2024. Its latest funding round was a Series A round on Aug 25, 2025 for $*****. 3 investors participated in its latest round.

Here is the list of recent funding rounds of Popees:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Aug 25, 2025	5576225	Series A	8139236	5490560	6381805	8147320
Feb 20, 2025	3067099	Series A	7006674	6117854	2326865	Viney Equity Market & 6 more
Nov 29, 2024	1949977	Seed	3452088	5444544	6293638	Sneha Choudhary & 8 more

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Popees' employee count trend

Popees has 151 employees as of Aug 25. Here is Popees's employee count trend over the years:

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Top competitors of Popees include Mylo, R for Rabbit and Babyhug. Here is the list of Top 10 competitors of Popees, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Mylo 2018, Gurugram (India), Series B	Retailer of baby, mom, and pregnancy essential products online	$28.4M	W Health Ventures, Endiya Partners & 36 others	65/100
2nd	R for Rabbit 2014, Ahmedabad (India), Series B	Internet first brand offering multi-category baby care products	$19.4M	Xponentia Capital, Filter Capital & 5 others	63/100
3rd	Babyhug 2014, India, Unfunded	Internet first brand offering multi-category products for kids	-	-	52/100
4th	Popees 2005, Malappuram (India), Series A	Retailer of baby and maternity clothing, toys, baby care products	$9.24M	-	51/100
5th	Blupin Technologies 2017, Gurugram (India), Seed	Platform offering mom and baby products and services	$5.23M	ITC	49/100
6th	Oyobaby 2015, Delhi (India), Unfunded	Online retail marketplace for baby products	-	-	46/100
7th	MomsHome 2015, Jaipur (India), Seed	Provider of sustainable baby essentials brand	$687K	Mistry Ventures, Prime Venture Partners & 2 others	44/100
8th	Mi Arcus 2020, Ludhiana (India), Unfunded	Online retailer of baby and maternity clothing, accessories, and furniture	-	-	43/100
9th	Pigeon India 1957, Noida (India), Unfunded	Manufacturer of baby care and maternity products	-	-	38/100
10th	Baby Forest 2022, Delhi (India), Unfunded	Retailer of ayurvedic products formulated for newborn baby care needs	-	-	35/100

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Founders (largest shareholder) own 67.49%, Funds own 4.85%, Enterprises own 2.26% and Angels own 15.58%. The net worth of Popees's founders is INR 209Cr as of Feb 10, 2026.

Shareholders Name	Post Round Holding %	Net worth	Cumulative Investment	Realised Returns	Unrealised Returns	Return Multiple
Founder	67.49%	209Cr	5726800	8739412	4556051	8614330
Fund	4.85%	15Cr	9680	4729	6687	2092
Pure Capital	924	645	397	961	977	482
Viney Equity Market	0	0	0	0	0	0
Nexus Global Opportunities Fund	0	0	0	0	0	0
Enterprise	2.26%	6.99Cr	22	79	23	42
Angel	15.58%	48.2Cr	7829170	3380070	6402204	4108162
Rajat Garg	0	0	0	0	0	0
Sneha Choudhary	0	0	0	0	0	0
Lijo Varghese	0	0	0	0	0	0
Antu Thomas Plackal	0	0	0	0	0	0
Other People	0.96%	2.96Cr	0	0	0	0
Other Investors	8.86%	27.4Cr	4332829	1595751	3361480	4266935
Total	100.00%	309Cr	2749980	1478181	6548847	3335139