When was ProMax founded?

ProMax was founded in 1994 and raised its 1st funding round 28 years after it was founded.

Where is ProMax located?

ProMax is headquartered in Davenport, United States. It is registered at Las Vegas, Nevada.

How many employees does ProMax have?

As of Apr 30, 2026, the latest employee count at ProMax is 100.

Is ProMax a funded company?

ProMax is a funded company, having raised a total of $***** in its 1st and only funding round, a Unattributed round on Jan 28, 2022.

When was the latest funding round of ProMax?

ProMax's latest funding was a $***** Unattributed round on Jan 28, 2022, with participation from 1 investor.

Where does ProMax rank among its competitors?

ProMax ranks 25th amongst 527 active competitors, of which 35 are funded. It stands 11th in terms of total funding among its competitors. The most recent competitor to raise funding was TruVideo, which secured $40M in Dec, 2024.

Who are the top competitors of ProMax?

ProMax's top competitors include myKaarma, Xtime and Numa. Among them, TruVideo secured the most recent funding round in December, 2024.

ProMax - 2026 Company Profile, Funding & Competitors

ProMax is an acquired company based in Davenport (United States), founded in 1994. It operates as a Cloud based platform offering CRM software for auto dealers. ProMax has raised an undisclosed amount in funding from SNH Capital Partners. The company has 527 active competitors, including 35 funded and 60 that have exited. Its top competitors include companies like myKaarma, Xtime and Numa.

Company Details

Cloud based platform offering CRM software for auto dealers. The platform offers software solutions provide various features to the dealerships including desking, inventory management, customer relationship management or lead management, custom designed websites, credit reports, lead generation, and others.

Website: www.promaxunlimited.com/
Social
Email ID: *****@ProMaxUnlimited.com
Phone Number: +1 **********
Registered Address: Las Vegas, Nevada

Key Metrics

Founded Year

1994

Location

Davenport, United States

Stage

Acquired

Latest Funding Round

Unattributed, Jan 28, 2022, $*****

Investors

SNH Capital Partners

Ranked

25^th among 527 active competitors

Employee Count

100 as on Apr 30, 2026

Similar Companies

myKaarma & 313 more

Exit Details

Acquired by SNH Capital Partners (Apr 26, 2018)

View ProMax's full profile

ProMax is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
BLACKHAWK ACQUISITION LLC DBA PROMAX CIN: 824562355 , United States, Active	Dec 26, 999	-	90 (As on Dec 31, 2023)	-

ProMax got acquired by SNH Capital Partners on Apr 26, 2018.

Click here to take a look at ProMax's acquisition in detail

ProMax has raised funding over 1 round. Its latest funding round was a Unattributed round on Jan 28, 2022 for $*****. 1 investor participated in its latest round. ProMax has 1 institutional investor.

Here is the list of recent funding rounds of ProMax:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jan 28, 2022	2752568	Unattributed	9462000	8448432	9279937	6440887

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View details of ProMax's funding rounds and investors

ProMax's employee count trend

ProMax has 100 employees as of Apr 26. Here is ProMax's employee count trend over the years:

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Top competitors of ProMax include myKaarma, Xtime and Numa. Here is the list of Top 10 competitors of ProMax, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	myKaarma 2012, Long Beach (United States), Series B	SaaS driven Customer Interaction Management solution provider	$15M	Kayne Anderson Capital Advisors, H.I.G. Capital ... & 2 others	64/100
2nd	Xtime 2004, San Francisco (United States), Acquired	Automotive service experience platform driving efficiency, profitability, and customer retention	$26.5M	Saints Capital, Bessemer Venture Partners ... & 6 others	62/100
3rd	Numa 1995, Oakland (United States), Series B	Developer of an AI communication platform for automotive dealerships	$48M	Threshold, Touring Capital & 4 others	62/100
4th	Rollick 2017, Austin (United States), Seed	Omnichannel marketing automation for automotive industries	$5.6M	Silverton Partners, Autotech Ventures & 3 others	62/100
5th	CarNow 2014, Atlanta (United States), Series A	SaaS-driven digital communication solution for dealers to engage with customers	$30M	Runway Growth Capital, Gutbrain Ventures & 3 others	62/100
6th	Impel 2011, Syracuse (United States), Series C	SaaS-based marketing solutions for automotive dealerships	$126M	Wavecrest Growth Partners, Silversmith & 5 others	59/100
7th	automotiveMastermind 2012, New York City (United States), Acquired	Provider of technology that helps automotive dealerships predict buyer behavior	$47.7M	JMI Management, Brighton Park Capital	57/100
8th	TruVideo 2015, Wellesley (United States), Series C	SaaS-based marketing solutions for automotive dealerships	$40M	TZP Group, Avenue Growth Partners & 1 others	57/100
9th	Affinitiv 1999, Buffalo Grove (United States), Late Stage	Cloud based marketing automation platform for the automobile industry	-	Riverside, CIP Capital & 2 others	56/100
10th	Dealer.com 1998, Burlington (United States), Acquired	Automotive digital marketing solutions provider for dealerships, driving online success	$40M	Accel, AutoTrader.ca & 5 others	52/100
25th	ProMax 1994, Davenport (United States), Acquired	Cloud based platform offering CRM software for auto dealers	-	SNH Capital Partners	41/100