When was Impel founded?

Impel was founded in 2011 and raised its 1st funding round 3 years after it was founded.

Where is Impel located?

Impel is headquartered in Syracuse, United States. It is registered at New York,New York.

Who is the current CEO of Impel?

Devin Daly of Impel. They have also founded 1 company.

How many employees does Impel have?

As of Mar 31, 2026, the latest employee count at Impel is 542.

Is Impel a funded company?

Impel is a funded company, having raised a total of $126M across 3 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Feb 11, 2014.

When was the latest funding round of Impel?

Impel's latest funding was a $***** Series C round on Dec 19, 2022, with participation from 2 investors.

Where does Impel rank among its competitors?

Impel ranks 15th amongst 1583 active competitors, of which 122 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was Artisan, which secured $25M in Apr, 2025.

Who are the top competitors of Impel?

Impel's top competitors include Qualified, Drift Technologies and Artisan. Among them, Artisan secured the most recent funding round in April, 2025.

Impel - 2026 Company Profile, Team, Funding & Competitors

Company Details

SaaS-based marketing solutions for automotive dealerships. The platform offers solutions that includes merchandising, photograph management, advertising management, and more.

Website: impel.ai
Social
Registered Address: New York,New York

Key Metrics

Founded Year

2011

Location

Syracuse, United States

Stage

Series C

Total Funding

$126M in 3 rounds

Latest Funding Round

Series C, Dec 19, 2022, $*****

Investors

Silversmith & 6 more

Ranked

15^th among 1583 active competitors

Employee Count

542 as on Mar 31, 2026

Investment & Acquisitions

Jigcar & 1 more

Similar Companies

Qualified & 1208 more

View Impel's full profile

Impel is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
AUGMENTED REALITY PRODUCTS DBA CIN: 453691412 , United States, Active	Dec 31, 1999	-	154 (As on Dec 31, 2024)	-
ENERGOS.AI (INDIA) PRIVATE LIMITED CIN: U72900MH2022PTC375516 , India, Active	Jan 27, 2022	$288K (As on Mar 31, 2025)	-

Impel has raised a total funding of $126M over 3 rounds. Its first funding round was on Feb 11, 2014. Its latest funding round was a Series C round on Dec 19, 2022 for $*****. 2 investors participated in its latest round. Impel has 4 institutional investors and 3 angel investors.

Here is the list of recent funding rounds of Impel:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Dec 19, 2022	6873343	Series C	1081721	3082353	8635464	3066207
Oct 04, 2018	9387217	Series B	4641269	8295936	6715241	David Metter & 1 more
Feb 11, 2014	3999089	Series A	4166175	6517067	StartFast	Chuck Stormon

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View details of Impel's funding rounds and investors

The founders of Impel are Michael Quigley and Devin Daly. Devin Daly is the CEO of Impel.

Here are the details of Impel's key team members:

Michael Quigley: Co-Founder & President & CSO of Impel.
Contact Info: 1 email address
Devin Daly: Co-Founder &CEO of Impel.
Contact Info: 1 email address

View details of Impel's Founder profiles and Board Members

Impel's employee count trend

Impel has 542 employees as of Mar 26. Here is Impel's employee count trend over the years:

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Top competitors of Impel include Qualified, Drift Technologies and Artisan. Here is the list of Top 10 competitors of Impel, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Qualified 2018, San Francisco (United States), Acquired	Provider of conversational marketing platform	$163M	Norwest, Redpoint Ventures & 4 others	72/100
2nd	Drift Technologies 2015, Boston (United States), Acquired	AI and cloud based lead generation chatbots for businesses	$107M	General Catalyst, NextView Ventures & 13 others	71/100
3rd	Artisan 2023, San Francisco (United States), Series A	Provider of an AI-powered platform for outbound sales automation	$46.1M	Glade Brook Capital, Bayhouse Capital & 13 others	64/100
4th	myKaarma 2012, Long Beach (United States), Series B	SaaS driven Customer Interaction Management solution provider	$15M	Kayne Anderson Capital Advisors, H.I.G. Capital ... & 2 others	64/100
5th	Zelros 2015, Paris (France), Acquired	AI-based sales and marketing solutions for the insurance industry	$16.5M	Hi Inov, 42 Capital & 10 others	63/100
6th	MadKudu 2014, Mountain View (United States), Acquired	Platform offering Sales Process engagement Solutions	$29.1M	Felicis Ventures, Techstars & 11 others	63/100
7th	Regie AI 2020, San Francisco (United States), Series B	AI based platform offering software for content optimization	$65.6M	Foundation Capital, Scale Venture Partners ... & 5 others	62/100
8th	Rollick 2017, Austin (United States), Seed	Omnichannel marketing automation for automotive industries	$5.6M	Silverton Partners, Troy Capital Partners ... & 3 others	62/100
9th	Xtime 2004, San Francisco (United States), Acquired	Automotive service experience platform driving efficiency, profitability, and customer retention	$26.5M	Saints Capital, Lumia Capital & 6 others	62/100
10th	CarNow 2014, Atlanta (United States), Series A	SaaS-driven digital communication solution for dealers to engage with customers	$30M	Runway Growth Capital, Sigma Prime Ventures ... & 3 others	62/100
15th	Impel 2011, Syracuse (United States), Series C	SaaS-based marketing solutions for automotive dealerships	$126M	Wavecrest Growth Partners, Silversmith & 5 others	59/100