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Impel - About the company

Impel is a series C company based in New York City (United States), founded in 2014 by Michael Quigley and Devin Daly. It operates as a SaaS-based marketing solutions for automotive dealerships. Impel has raised $126M in funding from investors like Silversmith, Wavecrest Growth Partners and StartFast. The company has 2271 active competitors, including 139 funded and 121 that have exited. Its top competitors include companies like Qualified, Numa and ConnectAndSell.

Company Details

SaaS-based marketing solutions for automotive dealerships. The platform offers solutions that includes merchandising, photograph management, advertising management, and more.
Website
impel.ai
Social
XFacebook
Email ID
*****@impel.ai
Phone Number
+1 **********
Registered Address
New York,New York
Key Metrics
Founded Year
2014
Location
New York City, United States
Stage
Series C
Total Funding
$126M in 3 rounds
Latest Funding Round
Investors
Ranked
Employee Count
578 as on Aug 31, 2026
Investment & Acquisitions
Similar Companies
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Impel's funding and investors

Impel has raised a total funding of $126M over 3 rounds. Its first funding round was on Feb 11, 2014. Its latest funding round was a Series C round on Dec 19, 2022 for $*****. 2 investors participated in its latest round. Impel has 4 institutional investors and 3 angel investors.

Here is the list of recent funding rounds of Impel:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Dec 19, 2022
5118733
Series C
6906847
8166148
4439784
8809255
Oct 04, 2018
3044521
Series B
2988517
7824385
8896644
Feb 11, 2014
5548445
Series A
3066940
7440627
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Impel's founders and board of directors

Founder? Claim Profile
The founders of Impel are Michael Quigley and Devin Daly. Devin Daly is the CEO of Impel.
Here are the details of Impel's key team members:

Impel's employee count trend

Impel has 578 employees as of Aug 26. Here is Impel's employee count trend over the years:
Employee count trend for Impel
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Impel's Competitors and alternates

Top competitors of Impel include Qualified, Numa and ConnectAndSell. Here is the list of Top 10 competitors of Impel, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for Qualified
Qualified
2018, San Francisco (United States), Acquired
Provider of conversational marketing platform
$163M
68/100
2nd
Logo for Numa
Numa
1995, Oakland (United States), Series B
Developer of an AI communication platform for automotive dealerships
$48M
64/100
3rd
Logo for ConnectAndSell
ConnectAndSell
2007, Los Gatos (United States), Acquired
Platform offering automated Assisted Dialing solution
$14.9M
64/100
4th
Logo for SquadStack
SquadStack
2014, Noida (India), Series B
Provider of AI-powered voice agents and customer support automation platform
$24.9M
64/100
5th
Logo for Artisan
Artisan
2023, San Francisco (United States), Series A
Provider of an AI-powered platform for outbound sales automation
$46.1M
63/100
6th
Logo for LeadDesk
LeadDesk
2010, Helsinki (Finland), Public
Platform offering outbound calling software solution
$6.22M
63/100
7th
Logo for Emotive
Emotive
2018, Los Angeles (United States), Acquired
SMS marketing solution provider
$73.9M
63/100
8th
Logo for myKaarma
myKaarma
2012, Long Beach (United States), Series B
SaaS driven Customer Interaction Management solution provider
$15M
63/100
9th
Logo for Xtime
Xtime
2004, San Francisco (United States), Acquired
Automotive service experience platform driving efficiency, profitability, and customer retention
$26.5M
63/100
10th
Logo for CarNow
CarNow
2014, Atlanta (United States), Series A
SaaS-driven digital communication solution for dealers to engage with customers
$30M
62/100
13th
Logo for Impel
Impel
2014, New York City (United States), Series C
SaaS-based marketing solutions for automotive dealerships
$126M
59/100
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Impel's Investments and acquisitions

Impel has made 1 investment in Jigcar and acquired Outsell.

Reports related to Impel

Here is the latest report on Impel's sector:

News related to Impel

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Media has covered Impel for a total of 4 events in the last 1 year, 1 of them has been about company updates and 1 about partnerships.
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FAQs about Impel

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