When was Proov founded?

Proov was founded in 2018 and raised its 1st funding round 2 years after it was founded.

Where is Proov located?

Proov is headquartered in Boulder, United States.

Who is the current CEO of Proov?

Amy Beckley of Proov. They have also founded 1 company.

How many employees does Proov have?

As of Jul 31, 2026, the latest employee count at Proov is 15.

Is Proov a funded company?

Proov is a funded company, having raised a total of $9.7M across 3 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Sep 09, 2020.

When was the latest funding round of Proov?

Proov's latest funding was a $***** Series A round on Jul 02, 2021, with participation from 5 investors.

Where does Proov rank among its competitors?

Proov ranks 1st amongst 6 active competitors, of which 2 are funded. It stands 1st in terms of total funding among its competitors. The most recent competitor to raise funding was Human Biogenesis, which secured an undisclosed amount in Sep, 2024.

Who are the top competitors of Proov?

Proov's top competitors include i-canhelp, Human Biogenesis and Nowdiagnostics. Among them, Human Biogenesis secured the most recent funding round in September, 2024.

Proov - 2026 Company Profile, Team, Funding & Competitors

Company Details

Developer of progesterone-based fertility test kits. The Proov developed by the company is a rapid response urine progesterone test strip that is used to measure the progesterone levels to detect conception and pregnancy.

Website: proovtest.com
Social
Email ID: *****@mfbfertility.com
Phone Number: +1 **********

Key Metrics

Founded Year

2018

Location

Boulder, United States

Stage

Series A

Total Funding

$9.7M in 3 rounds

Latest Funding Round

Series A, Jul 02, 2021, $*****

Investors

Texas Halo Fund & 10 more

Ranked

1^st among 6 active competitors

Employee Count

15 as on Jul 31, 2026

Similar Companies

i-canhelp & 4 more

View Proov's full profile

Proov is associated with 1 legal entity given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
MFB FERTILITY, INC. CIN: 6041010 , United States, Active	Jun 28, 2021	-	-	-

Proov has raised a total funding of $9.7M over 3 rounds. Its first funding round was on Sep 09, 2020. Its latest funding round was a Series A round on Jul 02, 2021 for $*****. 5 investors participated in its latest round. Proov has 11 institutional investors.

Here is the list of recent funding rounds of Proov:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 02, 2021	5823036	Series A	7988767	4849103	9949285	2442915
Feb 15, 2021	2438241	Grant (prize money)	8812969	1036990	1205856	National Science Foundation
Sep 09, 2020	7498230	Seed	5241160	4217084	Lightship Capital & 1 more	7072420

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View details of Proov's funding rounds and investors

The founders of Proov is Amy Beckley. Amy Beckley is the CEO of Proov.

Here are the details of Proov's key team members:

Amy Beckley: Founder & CEO of Proov.
Contact Info: 1 email address

View details of Proov's Founder profiles and Board Members

Proov's employee count trend

Proov has 15 employees as of Jul 26. Here is Proov's employee count trend over the years:

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Top competitors of Proov include i-canhelp, Human Biogenesis and Nowdiagnostics. Here is the list of Top 10 competitors of Proov, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Proov 2018, Boulder (United States), Series A	Developer of progesterone based fertility test kits	$9.7M	Hambrecht Capital, National Science Foundation ... & 9 others	51/100
2nd	i-canhelp 2014, Mumbai (India), Unfunded	Developer of medical products for women's health	-	-	39/100
3rd	Human Biogenesis 2020, Guwahati (India), Seed	Provider of reproductive health services and solutions	-	Campus Fund, Riidl	28/100
4th	Nowdiagnostics 2013, Springdale (United States), Funding Raised	Developer of point-of-care and over-the-counter diagnostic tests yielding rapid results	-	HHS	27/100
5th	Prega News 2010, Delhi (India), Unfunded	Developer of medical testing kits for women	-	-	26/100
6th	Hoopsy 2021, London (United Kingdom), Unfunded	Manufacturer of sustainable, plastic-free pregnancy and ovulation tests for retail	-	-	20/100