When was Reputation founded?

Reputation was founded in 2006 and raised its 1st funding round 1 year after it was founded.

Where is Reputation located?

Reputation is headquartered in San Ramon, United States.

How many employees does Reputation have?

As of Apr 30, 2026, the latest employee count at Reputation is 702.

Is Reputation a funded company?

Reputation is a funded company, having raised a total of $269M across 11 funding rounds to date. The company's 1st funding round was a $***** Angel round, raised on Mar 15, 2007.

How much is Reputation worth?

The latest valuation of Reputation is $***** as of Aug 20, 2019.

When was the latest funding round of Reputation?

Reputation's latest funding was a $***** Series F round on Feb 10, 2023, with participation from 1 investor.

Where does Reputation rank among its competitors?

Reputation ranks 2nd amongst 1287 active competitors, of which 89 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was Signal AI, which secured $165M in Sep, 2025.

Who are the top competitors of Reputation?

Reputation's top competitors include Yotpo, Signal AI and Logically. Among them, Signal AI secured the most recent funding round in September, 2025.

Reputation - 2026 Company Profile, Team, Funding & Competitors

Reputation is a series F company based in San Ramon (United States), founded in 2006 by Brian Kelley. It operates as a Cloud based reputation management platform for businesses. Reputation has raised $269M in funding from investors like Ascension, August Capital and Marlin Equity Partners, with a current valuation of $*****. The company has 1287 active competitors, including 89 funded and 37 that have exited. Its top competitors include companies like Yotpo, Signal AI and Logically.

Company Details

Cloud based reputation management platform for businesses. The platform allows companies to manage interactions through online reviews, satisfaction surveys, social media, and more. It also allows businesses to collect, analyze, and respond to customer feedback across various channels. It helps businesses improve customer experience and reputation management.

Website: reputation.com
Social
Email ID: *****@reputation.com
Phone Number: +1 **********

Key Metrics

Founded Year

2006

Location

San Ramon, United States

Stage

Series F

Total Funding

$269M in 11 rounds

Latest Funding Round

Series F, Feb 10, 2023, $*****

Post Money Valuation

$***** as on Aug 20, 2019

Investors

Ascension & 22 more

Ranked

2^nd among 1287 active competitors

Employee Count

702 as on Apr 30, 2026

Investment & Acquisitions

NUVI & 4 more

Similar Companies

Yotpo & 1740 more

View Reputation's full profile

Reputation is associated with 5 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
Reputation.com Germany GmbH CIN: HRB175286 , Germany, Active	Sep 04, 2008	-	6 (As on Dec 31, 2023)
REPUTATION.COM (UK) LIMITED CIN: 7832458 , Germany, Active	Nov 01, 2011	-	68 (As on Jan 31, 2023)
REPUTATION.COM, INC CIN: 510589907 , United States, Active	Jul 05, 2006	-	282 (As on Dec 31, 2024)	-
Reputation.com, Inc. CIN: 4186881 , United States, Active	Jul 06, 2006	-	-	-
REPUTATION.COM INDIA PRIVATE LIMITED CIN: U72200TG2014FTC095776 , India, Active	Sep 19, 2014	$6.3M (As on Mar 31, 2025)	185 (As on Oct 31, 2024)

Reputation has raised a total funding of $269M over 11 rounds. Its first funding round was on Mar 15, 2007. Its latest funding round was a Series F round on Feb 10, 2023 for $*****. 1 investor participated in its latest round. Reputation has 22 institutional investors and 1 angel investor.

Here is the list of recent funding rounds of Reputation:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 10, 2023	7916608	Series F	9900358	3441535	5229067	8775372
Jan 25, 2022	2805208	Series F	8511948	8207180	9988795	2291124
Aug 20, 2019	7490056	Series E	2455669	4002878	Ascension	Industry Ventures & 6 more

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View details of Reputation's funding rounds and investors

The founders of Reputation is Brian Kelley. Joe Burton is the CEO of Reputation.

Here are the details of Reputation's key team members:

Brian Kelley: Former Co-Founder of Reputation and founder of 2 other companies, Most Days and Metristo. They serve on the boards of 2 companies.
Joe Burton: CEO of Reputation.
Contact Info: 1 email address

Reputation's Board of Directors

Reputation's board has 9 active members. David Cowan, Brian Kelley, Paul Kirincich, Owen Tripp, Ted Schlein, Nick Sturiale, Mike Maples, Jr., Ross Chanin and Terrence Sweeney are independent board members.

Here is the list of Reputation's board of directors:

Name	Type	Representing	Status	Duration
David Cowan	Independent board member	-	Current	16y 0m
bazqwlq	Independent board member	-	Current	2y 2m
bwmrwjr	Independent board member	-	Current	3y 3m
nsuifyt	Independent board member	-	Current	4y 7m
rbwfrhz	Independent board member	-	Current	8y 7m
amat{lx	Independent board member	-	Current	5y 6m
mxvayna	Independent board member	-	Current	2y 4m
gd{xvop	Independent board member	-	Current	5y 9m
mpsxkac	Independent board member	-	Current	1y 3m

View details of Reputation's Founder profiles and Board Members

Reputation's employee count trend

Reputation has 702 employees as of Apr 26. Here is Reputation's employee count trend over the years:

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Top competitors of Reputation include Yotpo, Signal AI and Logically. Here is the list of Top 10 competitors of Reputation, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Yotpo 2011, New York City (United States), Series F	Cloud-based marketing platform for e-tailers	$436M	Bessemer Venture Partners, Access Industries ... & 33 others	76/100
2nd	Reputation 2006, San Ramon (United States), Series F	Cloud based reputation management platform for businesses	$269M	August Capital, Akkadian Ventures & 21 others	73/100
3rd	Signal AI 2013, London (United Kingdom), Series E	Provider of software analyzing media data for risk management insights	$268M	Redline Capital Management, MMC Ventures ... & 32 others	72/100
4th	Logically 2017, Brighouse (United Kingdom), Series A	AI-driven platform offering content verification solutions	$37M	Vitruvian Partners, Northern Powerhouse Investment Fund ... & 3 others	69/100
5th	Respondology 2008, Dallas (United States), Series A	Provider of social media monitoring platform	$28M	Iron Gate Capital, Zelkova Ventures & 5 others	65/100
6th	BirdEye 2012, Sunnyvale (United States), Series C	Provider of AI-powered platform for managing online presence and customer experience	$93M	World Innovation Lab, Accel-KKR & 11 others	63/100
7th	Checkstep 2020, London (United Kingdom), Seed	AI-powered content moderation platform that detects and actions harmful user-generated content online	$7.4M	Dawn Capital, Emil Michael 2017 Living Trust ... & 22 others	61/100
8th	Eltropy 2014, Milpitas (United States), Series A	Platform offering reputation management software	$25M	Plug and Play APAC, K1 Investment Management ... & 4 others	61/100
9th	Bodyguard 2018, Nice (France), Series A	Cloud-based content moderation and protection solutions	$9.89M	Keen Venture Partners, Ring Capital & 5 others	61/100
10th	Tracer 2012, Boise (United States), Series C	Provider of brand protection against counterfeiting, trademark infringement, and impersonation	$37M	EPIC Ventures, First Analysis & 2 others	61/100

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Reputation has not made any investments yet. Reputation has made 5 acquisitions.

Here is the list of latest three $acquisitions:

Filter this list

Date of Investment/Acquisition	Type	Company Name	Founded Year	Location
Apr 05, 2021	Acquisition	NUVI	2011	Lehi (United States)
Feb 28, 2018	Acquisition	SIM Partners	2006	Chicago (United States)
Jun 27, 2013	Acquisition	PaperKarma	2011	Denver (United States)