When was Rithum founded?

Rithum was founded in 1997 and raised its 1st funding round 5 years after it was founded.

Where is Rithum located?

Rithum is headquartered in Atlanta, United States. It is registered at Morrisville, North Carolina.

How many employees does Rithum have?

As of Aug 31, 2026, the latest employee count at Rithum is 955.

Is Rithum a funded company?

Rithum is a funded company, having raised a total of $80.7M across 6 funding rounds to date. The company's 1st funding round was a $***** Series A round, raised on Jan 28, 2002.

When was the latest funding round of Rithum?

Rithum's latest funding was a $***** Series D round on Dec 02, 2020, with participation from 1 investor.

What is the annual revenue of Rithum?

Annual revenue of Rithum is between $100M and $500M as on Dec 31, 2021

Where does Rithum rank among its competitors?

Rithum ranks 28th amongst 1842 active competitors, of which 200 are funded. It stands 9th in terms of total funding among its competitors. The most recent competitor to raise funding was Cart.com, which secured $180M in Mar, 2026.

Who are the top competitors of Rithum?

Rithum's top competitors include Shopify, Squarespace and BigCommerce. Among them, Cart.com secured the most recent funding round in March, 2026.

Rithum - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

AI-based software suite solutions for retailers and suppliers. Platform provides e-commerce and retailer discovery solutions. The solutions includes dropshipping, marketplace, fulfillment, inventory management, order management, supplier on-boarding, product feed management, and more.

Website: www.rithum.com/
Social
Email ID: *****@rithum.com
Registered Address: Morrisville, North Carolina

Key Metrics

Founded Year

1997

Location

Atlanta, United States

Stage

Acquired

Total Funding

$80.7M in 6 rounds

Latest Funding Round

Series D, Dec 02, 2020, $*****

Investors

Kodiak Venture Partners & 3 more

Ranked

28^th among 1842 active competitors

Annual Revenue

$100M - $500M as on Dec 31, 2021

Employee Count

955 as on Aug 31, 2026

Similar Companies

Shopify & 1601 more

Exit Details

Acquired by CommerceHub (Dec 12, 2023)

View Rithum's full profile

Rithum is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
CHANNELADVISOR CORP CIN: 1169652 , United States, Active	Jun 17, 2001	$100M - $500M (As on Dec 31, 2021)	-	-
CHANNELADVISOR CORPORATION CIN: 562257867 , Belgium, Active	Dec 26, 999	-	496 (As on Dec 31, 2022)	-

Rithum got acquired by CommerceHub on Dec 12, 2023.

Click here to take a look at Rithum's acquisition in detail

Rithum has raised a total funding of $80.7M over 6 rounds. Its first funding round was on Jan 28, 2002. Its latest funding round was a Series D round on Dec 02, 2020 for $*****. 1 investor participated in its latest round. Rithum has 4 institutional investors.

Here is the list of recent funding rounds of Rithum:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Dec 02, 2020	2609486	Series D	8250854	5151933	5022029	6383901
Sep 05, 2008	6198723	Series D	4575944	2200032	1582570	New Enterprise Associates
May 01, 2007	5392913	Series C	3847702	1860962	3907696	Advanced Technology Ventures

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View details of Rithum's funding rounds and investors

Rithum's employee count trend

Rithum has 955 employees as of Aug 26. Here is Rithum's employee count trend over the years:

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Top competitors of Rithum include Shopify, Squarespace and BigCommerce. Here is the list of Top 10 competitors of Rithum, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Shopify 2006, Ottawa (Canada), Public	Provider of an all-in-one commerce platform for businesses of all sizes	$122M	Georgian, OMERS & 19 others	87/100
2nd	Squarespace 2003, United States, Acquired	Provider of tools for website creation, hosting, and online business	$591M	General Atlantic, T. Rowe Price & 20 others	82/100
3rd	BigCommerce 2009, Austin (United States), Public	Provider of ecommerce platform and related services for online businesses	$233M	Goldman Sachs, Floodgate & 13 others	74/100
4th	ShopUp 2017, Dhaka (Bangladesh), Series B	Retailer of neighborhood shops and clothing	$198M	Valar Ventures, Flourish & 12 others	73/100
5th	aCommerce 2013, Bangkok (Thailand), Series C	Provider of end-to-end e-commerce solutions, encompassing management and business insights	$119M	Emerald Media, Sinar Mas & 17 others	73/100
6th	AnyMind Group 2016, Minato (Japan), Public	Provider of e-commerce, marketing, and manufacturing platforms	$91.7M	Nomura, JP Investment & 15 others	72/100
7th	CommerceIQ 2012, Mountain View (United States), Series D	Provider of unified AI platform for retail ecommerce sales and optimization	$196M	SoftBank Vision Fund, Shasta Ventures & 6 others	71/100
8th	WooCommerce 2008, Cape Town (South Africa), Acquired	Developer of an open-source platform for customizable ecommerce solutions	-	TeamX	69/100
9th	Cart.com 2020, Houston (United States), Series D	Provider of unified commerce and logistics solutions for business growth	$735M	Trinity Capital, B. Riley Financial & 49 others	69/100
10th	Bumpa 2020, Lekki (Nigeria), Seed	Provider of suite solution for businesses	$4.2M	Base10 Partners, Whogohost & 19 others	69/100
28th	Rithum 1997, Atlanta (United States), Acquired	AI-based software suite solutions for retailers and suppliers	$80.7M	Kodiak Venture Partners, Advanced Technology Ventures ... & 2 others	59/100