When was ShopUp founded?

ShopUp was founded in 2017 and raised its 1st funding round 1 year after it was founded.

Where is ShopUp located?

ShopUp is headquartered in Dhaka, Bangladesh. It is registered at PAGODA STREET, Singapore, 59192.

Who is the current CEO of ShopUp?

Afeef Zaman of ShopUp. They have also founded 2 companies.

How many employees does ShopUp have?

As of Aug 31, 2026, the latest employee count at ShopUp is 1091.

Is ShopUp a funded company?

ShopUp is a funded company, having raised a total of $198M across 8 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Nov 12, 2018.

When was the latest funding round of ShopUp?

ShopUp's latest funding was a $***** Conventional Debt round on Aug 17, 2024, with participation from 1 investor.

What is the annual revenue of ShopUp?

Annual revenue of ShopUp is between SGD 1M and SGD 10M as on Jun 30, 2020

Where does ShopUp rank among its competitors?

ShopUp ranks 4th amongst 932 active competitors, of which 98 are funded. It stands 5th in terms of total funding among its competitors. The most recent competitor to raise funding was Cart.com, which secured $180M in Mar, 2026.

Who are the top competitors of ShopUp?

ShopUp's top competitors include Shopify, Squarespace and BigCommerce. Among them, Cart.com secured the most recent funding round in March, 2026.

ShopUp - 2026 Company Profile, Team, Funding, Competitors & Financials

Company Details

Website: shopup.org
Social
Email ID: *****@shopup.org
Phone Number: +880 **********
Registered Address: PAGODA STREET, Singapore, 59192

Key Metrics

Founded Year

2017

Location

Dhaka, Bangladesh

Stage

Series B

Total Funding

$198M in 8 rounds

Latest Funding Round

Conventional Debt, Aug 17, 2024, $*****

Investors

Valar Ventures & 13 more

Ranked

4^th among 932 active competitors

Annual Revenue

SGD 1M - 10M as on Jun 30, 2020

Employee Count

1,091 as on Aug 31, 2026

Similar Companies

Shopify & 829 more

View ShopUp's full profile

ShopUp is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
SHOPUP INDIA TECHNOLOGIES PRIVATE LIMITED CIN: U63119KA2024FTC186263 , India, Active	Mar 14, 2024	₹10 - ₹50 Cr (As on Mar 31, 2025)	-
SILQ PTE. LTD. UEN: 201733905W , Singapore, Active	Nov 24, 2017	SGD 1M - 10M (As on Jun 30, 2020)	-

ShopUp has raised a total funding of $198M over 8 rounds. Its first funding round was on Nov 12, 2018. Its latest funding round was a Conventional Debt round on Aug 17, 2024 for $*****. 1 investor participated in its latest round. ShopUp has 14 institutional investors.

Here is the list of recent funding rounds of ShopUp:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Aug 17, 2024	3430232	Conventional Debt	3787208	9750691	9246862	3115902
Feb 02, 2023	8059488	Conventional Debt	4771634	6868998	7851841	Lendable & 1 more
Jun 27, 2022	7699925	Series B	6328233	7121420	Flourish & 1 more	9486831

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View details of ShopUp's funding rounds and investors

The founders of ShopUp are Navaneetha Krishnan Jaganathan, Afeef Zaman, Siffat Sarwar and Ataur Rahim Chowdhury. Afeef Zaman is the CEO of ShopUp.

Here are the details of ShopUp's key team members:

Navaneetha Krishnan Jaganathan: Co-Founder of ShopUp and founder of 3 other companies, MrVoonik, Vilara and Voonik. They are also an angel investor in 2 startups and serve on the board of 1 company.
Contact Info: 1 email address and 1 phone number
Afeef Zaman: Co-Founder & CEO of ShopUp and founder of 2 other companies, Silq and Shopup.
Contact Info: 2 email addresses
Siffat Sarwar: Former Co-Founder of ShopUp.
Ataur Rahim Chowdhury: Co-Founder & CTO of ShopUp and founder of 1 other company.
Contact Info: 2 email addresses

View details of ShopUp's Founder profiles and Board Members

ShopUp's employee count trend

ShopUp has 1,091 employees as of Aug 26. Here is ShopUp's employee count trend over the years:

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Top competitors of ShopUp include Shopify, Squarespace and BigCommerce. Here is the list of Top 10 competitors of ShopUp, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Shopify 2006, Ottawa (Canada), Public	Provider of an all-in-one commerce platform for businesses of all sizes	$122M	Georgian, OMERS & 19 others	88/100
2nd	Squarespace 2003, United States, Acquired	Provider of tools for website creation, hosting, and online business	$591M	General Atlantic, T. Rowe Price & 21 others	81/100
3rd	BigCommerce 2009, Austin (United States), Public	Provider of ecommerce platform and related services for online businesses	$233M	Goldman Sachs, Floodgate & 14 others	74/100
4th	ShopUp 2017, Dhaka (Bangladesh), Series B	Retailer of neighborhood shops and clothing	$198M	Prosus, PROSPER & 12 others	73/100
5th	AnyMind Group 2016, Minato (Japan), Public	Provider of e-commerce, marketing, and manufacturing platforms	$91.7M	Nomura, JP Investment & 15 others	72/100
6th	CommerceIQ 2012, Mountain View (United States), Series D	Provider of unified AI platform for retail ecommerce sales and optimization	$196M	SoftBank Vision Fund, Shasta Ventures & 6 others	72/100
7th	Cart.com 2020, Houston (United States), Series D	Provider of unified commerce and logistics solutions for business growth	$735M	Trinity Capital, B. Riley Financial & 49 others	69/100
8th	etaily 2020, Metro Manila (Philippines), Series A	Provider of software suite solutions for e-commerce businesses	$24M	SKS Capital, Ayala & 17 others	69/100
9th	Commercetools 2006, Munich (Germany), Acquired	Provider of a platform for enterprise digital commerce and related services	$291M	Accel, Insight Partners & 10 others	68/100
10th	SPS Commerce 1998, Minneapolis (United States), Public	Provider of cloud-based platform for retail supply chain management solutions	$50.5M	Axiom Venture Partners, Granite Partners & 6 others	67/100