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Sera - About the company

Sera is a series B company based in Grapevine (United States), founded in 2018. It operates as a SaaS-based business management software for home maintenance service providers. Sera has raised $17M in funding from Southland Holdings. The company has 260 active competitors, including 29 funded and 33 that have exited. Its top competitors include companies like ServiceTitan, Housecall Pro and Jobber.

Company Details

SaaS-based business management software for home maintenance service providers. It enables service providers to automate works and schedules, live customer booking, invoice generation, and workforce optimization. It offers its solutions for plumbing, HVAC, electrical companies, and contractors.
Website
sera.tech
Email ID
*****@sera.tech
Key Metrics
Founded Year
2018
Location
Grapevine, United States
Stage
Series B
Total Funding
$17M in 2 rounds
Latest Funding Round
Ranked
Employee Count
27 as on Aug 31, 2026
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Sera's funding and investors

Sera has raised a total funding of $17M over 2 rounds. Its first funding round was on Oct 25, 2021. Sera has 1 institutional investor.

Here is the list of recent funding rounds of Sera:
Date of Funding
Funding Amount
Round Name
Post-Money Valuation
Revenue Multiple
Lead Investors
Other Investors
Apr 25, 2023
9014219
Series B
4700089
2085708
1483126
6224451
Oct 25, 2021
7240608
Series A
5665970
8915307
7498627
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Sera's founders and board of directors

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Sera's employee count trend

Sera has 27 employees as of Aug 26. Here is Sera's employee count trend over the years:
Employee count trend for Sera
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Sera's Competitors and alternates

Top competitors of Sera include ServiceTitan, Housecall Pro and Jobber. Here is the list of Top 10 competitors of Sera, ranked by Tracxn score:
Rank
Company Details
Short Description
Total Funding
Investors
Tracxn Score
1st
Logo for ServiceTitan
ServiceTitan
2007, Glendale (United States), Public
Business management software for home service providers
$1.1B
80/100
2nd
Logo for Housecall Pro
Housecall Pro
2013, San Diego (United States), Series C
Business management software for home service businesses
$147M
74/100
3rd
Logo for Jobber
Jobber
2011, Edmonton (Canada), Series D
Business management tool for home service providers
$191M
73/100
4th
Logo for ServiceTrade
ServiceTrade
2012, Durham (United States), Series C
Business management software for home service businesses
$120M
67/100
5th
Logo for FieldEdge
FieldEdge
1979, Fort Myers (United States), Acquired
Field service management software to streamline operations and increase profitability
-
58/100
6th
Logo for Tradify
Tradify
2013, Auckland (New Zealand), Acquired
Provider of job management software for trade businesses and contractors
$10M
56/100
7th
Logo for Corrigo
Corrigo
1999, Allen (United States), Acquired
Mobile SaaS-based applications for Field Services
$44.2M
56/100
8th
Logo for Fergus
Fergus
2012, Auckland (New Zealand), Series B
Job management software for trade businesses
$16.2M
53/100
9th
Logo for Field Complete
Field Complete
2008, Atlanta (United States), Seed
Field service management software for home service professionals
$2.65M
51/100
10th
Logo for Hearth
Hearth
2016, Austin (United States), Series B
Provider of financing and software tools for home improvement contractors
$47.8M
50/100
52nd
Logo for Sera
Sera
2018, Grapevine (United States), Series B
SaaS-based business management software for home maintenance service providers
$17M
29/100
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Sera's Investments and acquisitions

Sera has made no investments or acquisitions yet.

Reports related to Sera

Here is the latest report on Sera's geography:

News related to Sera

Bluon, Sera Partner to Scale their HVAC Software PlatformsModern Distribution ManagementMar 24, 2023Bluon, Sera
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