When was Shaped founded?

Shaped was founded in 2018 and raised its 1st funding round 4 years after it was founded.

Where is Shaped located?

Shaped is headquartered in New York City, United States.

Who is the current CEO of Shaped?

Tullie Murrell of Shaped. They have also founded 1 company.

How many employees does Shaped have?

As of Jun 30, 2026, the latest employee count at Shaped is 26.

Is Shaped a funded company?

Shaped is a funded company, having raised a total of $8.5M across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Mar 2022.

When was the latest funding round of Shaped?

Shaped's latest funding was a $***** Series A round on Jul 17, 2024, with participation from 2 investors.

Where does Shaped rank among its competitors?

Shaped ranks 2nd amongst 8 active competitors, of which 2 are funded. It stands 2nd in terms of total funding among its competitors. The most recent competitor to raise funding was Shaped, which secured $8M in Jul, 2024.

Who are the top competitors of Shaped?

Shaped's top competitors include Command Bar, liveli and Stackend. Among them, Shaped secured the most recent funding round in July, 2024.

Shaped - 2026 Company Profile, Team, Funding & Competitors

Shaped is a series A company based in New York City (United States), founded in 2018 by Tullie Murrell, Shai Bruhis and Daniel Camilleri. It operates as a Platform offering web feed integration solutions. Shaped has raised $8.5M in funding from Y Combinator and Madrona. The company has 8 active competitors, including 2 that are funded. Its top competitors include companies like Command Bar, liveli and Stackend.

Company Details

Platform offering web feed integration solutions. It provides a business API for integrating video feeds on websites for personalized product recommendations. The API provided enables businesses in incorporating video feeds on websites that let businesses recommend personalized feeds to customers. It boosts customer experiences, retains customers, and generates sales. It leverages machine learning technology for automating feed integration.

Website: www.shaped.ai/
Social
Email ID: *****@getshaped.ai

Key Metrics

Founded Year

2018

Location

New York City, United States

Stage

Series A

Total Funding

$8.5M in 2 rounds

Latest Funding Round

Series A, Jul 17, 2024, $*****

Investors

Y Combinator & 4 more

Ranked

2^nd among 8 active competitors

Employee Count

26 as on Jun 30, 2026

Similar Companies

Vercel & 1393 more

View Shaped's full profile

Shaped has raised a total funding of $8.5M over 2 rounds. Its first funding round was on Mar 2022. Its latest funding round was a Series A round on Jul 17, 2024 for $*****. 2 investors participated in its latest round. Shaped has 5 institutional investors.

Here is the list of recent funding rounds of Shaped:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Jul 17, 2024	4008871	Series A	6299905	9141979	2492854	8156062
Mar 2022	1057879	Seed	1891222	3390933	Y Combinator	9566259

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View details of Shaped's funding rounds and investors

The founders of Shaped are Tullie Murrell, Shai Bruhis and Daniel Camilleri. Tullie Murrell is the CEO of Shaped.

Here are the details of Shaped's key team members:

Tullie Murrell: Co-Founder & CEO of Shaped.
Contact Info: 1 email address
Shai Bruhis: Co-Founder of Shaped.
Daniel Camilleri: Co-Founder of Shaped.
Contact Info: 1 email address

View details of Shaped's Founder profiles and Board Members

Shaped's employee count trend

Shaped has 26 employees as of Jun 26. Here is Shaped's employee count trend over the years:

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Top competitors of Shaped include Command Bar, liveli and Stackend. Here is the list of Top 10 competitors of Shaped, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Command Bar 2004, San Francisco (United States), Series A	Cloud-based application integration solutions provider	$23.8M	Insight Partners, Thrive Capital & 9 others	49/100
2nd	Shaped 2018, New York City (United States), Series A	Platform offering web feed integration solutions	$8.5M	ACE & Company, Y Combinator & 3 others	46/100
3rd	liveli 2023, Leawood (United States), Unfunded	Web feed integration platform	-	-	34/100
4th	Stackend 2004, Stockholm (Sweden), Funding Raised	Platform offering web feed integration solution	-	Everywhere, Tera Ventures	33/100
5th	10M Bassenheim (Germany), Unfunded	Web feed integration solutions provider	-	-	24/100
6th	Phenofic 2020, Austin (United States), Unfunded	Cloud-based web feed integration solutions for web applications	-	-	16/100
7th	Embed Video On Website 2011, Bahamas, Unfunded	Provider of web feed integration solutions	-	-	16/100
8th	Feed Donkey 2019, United Kingdom, Unfunded	Provider of cloud platform for web feed integration	-	-	16/100
9th	YouBetterUs 2019, India, Deadpooled	Provider of cloud-based website integration solutions	-	-	15/100
10th	Twiturate 2020, Belgium, Deadpooled	Provider of SaaS-based emails with curated Twitter content	-	-	15/100