When was Smart Cups founded?

Smart Cups was founded in 2016 and raised its 1st funding round 7 years after it was founded.

Where is Smart Cups located?

Smart Cups is headquartered in Mission Viejo, United States.

Who is the current CEO of Smart Cups?

Chris Kanik of Smart Cups. They have also founded 1 company.

How many employees does Smart Cups have?

As of Jul 01, 2024, the latest employee count at Smart Cups is 7.

Is Smart Cups a funded company?

Smart Cups is a funded company, having raised a total of $1.46M across 2 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Aug 16, 2023.

How much is Smart Cups worth?

The latest valuation of Smart Cups is $***** as of Jan 21, 2025.

When was the latest funding round of Smart Cups?

Smart Cups' latest funding was a $***** Seed round on Oct 05, 2023, with participation from 0 investor. Its primary sector is Food & Beverage Products. In United States, the Food & Beverage Products sector has seen $451M in funding in 2026 to date.

What is the annual revenue of Smart Cups?

Annual revenue of Smart Cups is $260K as on Dec 31, 2023.

Where does Smart Cups rank among its competitors?

Smart Cups ranks 32nd amongst 226 active competitors, of which 32 are funded. It stands 7th in terms of total funding among its competitors. The most recent competitor to raise funding was Lucky Beverage, which secured $25M in Nov, 2025.

Who are the top competitors of Smart Cups?

Smart Cups' top competitors include Cure Hydration, Body Armor and GORGIE. Among them, Lucky Beverage secured the most recent funding round in November, 2025.

Smart Cups - 2026 Company Profile, Team, Funding & Competitors

Smart Cups is a seed company based in Mission Viejo (United States), founded in 2016 by Chris Kanik. It operates as an Energy drink brand. Smart Cups has raised $1.46M in funding from Gordon Ramsay, with a current valuation of $*****. The company has 226 active competitors, including 32 funded and 21 that have exited. Its top competitors include companies like Cure Hydration, Body Armor and GORGIE.

Company Details

It is a brand energy drink. Its products include various flavors such as magna cum latte, all-nighter energy punch, tropical recess, and pucker up brain boost. It claims that its products do not contain sugars or carbs. The company sells its products online.

Website: smartcups.com
Social
Email ID: *****@smartcups.com
Phone Number: +1 **********

Key Metrics

Founded Year

2016

Location

Mission Viejo, United States

Stage

Seed

Total Funding

$1.46M in 2 rounds

Latest Funding Round

Seed, Oct 05, 2023, $*****

Post Money Valuation

$***** as on Jan 21, 2025

Investors

Gordon Ramsay

Ranked

32^nd among 226 active competitors

Annual Revenue

$260K as on Dec 31, 2023

Employee Count

7 as on Jul 01, 2024

Similar Companies

Red Bull & 651 more

View Smart Cups' full profile

Smart Cups is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
SMART CUPS INC CIN: 4765511 , United States, Active	May 28, 2015	$260K (As on Dec 31, 2022)	-	-
Smart Cups, Inc. CIN: 0001982201 , United States, Active		$260K (As on Dec 31, 2023)	5 (As on Jan 21, 2025)	-

Smart Cups has raised a total funding of $1.46M over 2 rounds. Its first funding round was on Aug 16, 2023. Smart Cups has 1 institutional investor.

Here is the list of recent funding rounds of Smart Cups:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Oct 05, 2023	7211689	Seed	5334363	3657221	3690516	4559910
Aug 16, 2023	1085615	Seed	6768748	6942127	Gordon Ramsay	9855085

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View details of Smart Cups's funding rounds and investors

The founders of Smart Cups is Chris Kanik. Chris Kanik is the CEO of Smart Cups.

Here are the details of Smart Cups' key team members:

Chris Kanik: Founder and CEO of Smart Cups.

View details of Smart Cups's Founder profiles and Board Members

Smart Cups' employee count trend

Smart Cups has 7 employees as of Jul 24. Here is Smart Cups's employee count trend over the years:

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Top competitors of Smart Cups include Cure Hydration, Body Armor and GORGIE. Here is the list of Top 10 competitors of Smart Cups, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Cure Hydration 2018, New York City (United States), Series A	Internet first brand of nutrition drink mixes to improve health and wellness	$9.88M	Lerer Hippeau, Litani Ventures & 13 others	61/100
2nd	Body Armor 2011, Beverly Hills (United States), Acquired	Functional beverage company manufacturing sports drink products with coconut water base	$350M	Keurig Dr Pepper, Coca-Cola & 2 others	60/100
3rd	GORGIE 2022, Boca Raton (United States), Series A	Internet first brand of energy drinks	$37M	Notable Capital, Coefficient Capital & 3 others	59/100
4th	Lucky Beverage 2023, Austin (United States), Series B	Provider of zero sugar energy drinks	$54.9M	Maveron, Paine Schwartz Partners & 11 others	58/100
5th	Monster Beverage Corporation 2002, Corona (United States), Public	Energy drink holding company	-	Assenagon Asset Management, Coca-Cola	56/100
6th	Coca-Cola Consolidated 1906, Charlotte (United States), Public	Limited information available	-	-	54/100
7th	Monster Energy 2002, Coronado (United States), Unfunded	Brand of energy drinks	-	-	53/100
8th	CORE 2015, Los Angeles (United States), Acquired	Brand of energy drinks	$65.5M	Rampolla Ventures, New Amsterdam Growth Capital ... & 2 others	49/100
9th	GURU Energy Drink 1999, San Francisco (United States), Public	Natural energy drinks and waters, proudly Canadian, promoting good energy	$34.5M	-	49/100
10th	The Gatorade Company 1995, Chicago (United States), Funding Raised	Manufacturer of sports drinks	-	LNK Partners	48/100
32nd	Smart Cups 2016, Mission Viejo (United States), Seed	Energy drink brand	$1.46M	Gordon Ramsay	32/100