When was Smile ID founded?

Smile ID was founded in 2017 and raised its 1st funding round within a year of its incorporation.

Where is Smile ID located?

Smile ID is headquartered in Lagos, Nigeria.

Who is the current CEO of Smile ID?

Mark Straub of Smile ID. They have also founded 1 company.

How many employees does Smile ID have?

As of Jul 31, 2026, the latest employee count at Smile ID is 75.

Is Smile ID a funded company?

Smile ID is a funded company, having raised a total of $31.1M across 4 funding rounds to date. The company's 1st funding round was a $***** Seed round, raised on Feb 08, 2017.

When was the latest funding round of Smile ID?

Smile ID's latest funding was a $***** Series B round on Feb 15, 2023, with participation from 10 investors.

Where does Smile ID rank among its competitors?

Smile ID ranks 126th amongst 1723 active competitors, of which 350 are funded. It stands 7th in terms of total funding among its competitors. The most recent competitor to raise funding was Idfy, which secured $24M in Feb, 2026.

Who are the top competitors of Smile ID?

Smile ID's top competitors include Sift, IDnow and M2P Fintech. Among them, Idfy secured the most recent funding round in February, 2026.

Smile ID - 2026 Company Profile, Team, Funding & Competitors

Smile ID is a series B company based in Lagos (Nigeria), founded in 2017 by Mark Straub. It operates as a Provider of digital identity verification, fraud detection, and KYC compliance solutions. Smile ID has raised $31.1M in funding from investors like Costanoa, 500 Global and CRE Venture Capital. The company has 1723 active competitors, including 350 funded and 205 that have exited. Its top competitors include companies like Sift, IDnow and M2P Fintech.

Company Details

Provider of digital identity verification, fraud detection, and KYC compliance solutions. It offers tools for user authentication, anti-money laundering, and digital KYC. The company provides facial recognition technology and fraud risk signals, including AML checks and duplicate user screening. It also offers no-code ID verification tools, allowing businesses to add IDs, customize the interface, and share links for customer verification.

Website: usesmileid.com
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Key Metrics

Founded Year

2017

Location

Lagos, Nigeria

Stage

Series B

Total Funding

$31.1M in 4 rounds

Latest Funding Round

Series B, Feb 15, 2023, $*****

Investors

Costanoa & 17 more

Ranked

126^th among 1723 active competitors

Employee Count

75 as on Jul 31, 2026

Investment & Acquisitions

Appruve

Similar Companies

Sift & 2271 more

View Smile ID's full profile

Smile ID has raised a total funding of $31.1M over 4 rounds. Its first funding round was on Feb 08, 2017. Its latest funding round was a Series B round on Feb 15, 2023 for $*****. 10 investors participated in its latest round. Smile ID has 18 institutional investors.

Here is the list of recent funding rounds of Smile ID:

Filter this list

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Feb 15, 2023	3100754	Series B	5354364	3623656	3040023	8826890
Jul 08, 2021	8469144	Series A	8801811	8008688	2758299	LocalGlobe & 7 more
2019	8851	Seed	1837	5453	9313	1832

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View details of Smile ID's funding rounds and investors

The founders of Smile ID is Mark Straub. Mark Straub is the CEO of Smile ID.

Here are the details of Smile ID's key team members:

Mark Straub: Co-Founder & CEO of Smile ID.
Contact Info: 2 email addresses

View details of Smile ID's Founder profiles and Board Members

Smile ID's employee count trend

Smile ID has 75 employees as of Jul 26. Here is Smile ID's employee count trend over the years:

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Top competitors of Smile ID include Sift, IDnow and M2P Fintech. Here is the list of Top 10 competitors of Smile ID, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Sift 1997, San Francisco (United States), Series D	Provider of an AI-powered platform for fraud detection and prevention	$162M	Insight Partners, Spark Capital & 22 others	75/100
2nd	IDnow 2010, Munich (Germany), Acquired	Provider of automated and expert-led identity verification and digital trust services	$40M	Seventure Partners, BayBG Venture Capital ... & 40 others	75/100
3rd	M2P Fintech 2014, Chennai (India), Series D	Provider of APIs enabling banking, lending, and payment financial services	$188M	8i Ventures, Beenext & 63 others	74/100
4th	Jumio 2010, Sunnyvale (United States), Acquired	Provider of AI-powered identity verification solutions	$196M	Millennium Technology Value Partners, Great Hill Partners ... & 10 others	73/100
5th	Simplex 2014, Ramat Gan (Israel), Acquired	AI-based crypto payments and fraud prevention solutions for businesses	$19M	Cumberland Mining, FundersClub & 12 others	73/100
6th	Profitero 2009, Dun Laoghaire (Ireland), Acquired	Platform offering E- Commerce analytics solutions	$28.2M	Scaleworks, Polaris Partners & 10 others	73/100
7th	Digio 2016, Bengaluru (India), Seed	Provider of digital solutions for KYC, document management, and digital signatures	$11.9M	Rainmatter, Groww & 3 others	72/100
8th	Evrotrust 2015, Sofia (Bulgaria), Series B	AI based identity verification and e-Signing solution provider	$13.8M	3TS Capital Partners, BDB & 6 others	72/100
9th	Yoti 2014, London (United Kingdom), Series B	Provider of privacy-focused identity and age solutions	$210M	HSBC, Nex.D & 12 others	71/100
10th	Idfy 2011, Mumbai (India), Series F	Provider of a platform for identity verification and risk management	$62.4M	Blume Venture, New Enterprise Associates ... & 40 others	71/100
126th	Smile ID 2017, Lagos (Nigeria), Series B	Provider of digital identity verification, fraud detection, and KYC compliance solutions	$31.1M	500 Global, Khosla Impact & 16 others	53/100